About The Hustle Groove
The Hustle Groove is a Consumer company based in Bengaluru (India) founded in 2023. It offers premium streetwear clothing through online retail in India. It operates on a B2C and D2C model. The Hustle Groove offers products and services including Men's T-Shirts, Women's Hoodies, Caps, Oversized T-Shirts, and Tote Bags. Its focus areas include Fashion and Apparel, Accessories, Caps and Bags and Streetwear. Its legal entity in India is Innovus Retail Pvt Ltd (U47912KA2023PTC182047). Its competitors include Hopscotch, Bewakoof and Styched; 3 of its 3 listed competitors have raised funding.
Company details
The Hustle Groove Co. is an online retailer specializing in urban streetwear, including T-shirts, hoodies, and accessories. It focuses on premium, stylish, and comfortable apparel with emphasis on sustainability and quality. Based in Bangalore, India, the company serves fashion-forward consumers via e-commerce platforms, providing options like prepaid orders and free shipping across the country. It targets everyday fashion needs with versatile collections for men and women.
- Headquarters Bengaluru, India
- SectorsConsumer
- Website thehustleg.store
- Social Facebook Instagram
- Legal Name Innovus Retail Pvt Ltd
- Date of Incorporation 11 Dec, 2023
- Jurisdiction Bangalore, Karnataka, India
Associated legal entities of The Hustle Groove
The Hustle Groove operates through Innovus Retail Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Innovus Retail Private Limited CIN U47912KA2023PTC182047 | Active | 11 Dec 2023 | Bangalore, Karnataka | 2 | View details |
Products & Services of The Hustle Groove
The Hustle Groove offers a comprehensive portfolio of products and services, including Men's T-Shirts, Women's Hoodies, Caps, Oversized T-Shirts, and Tote Bags.
Premium T-shirts for men with graphic designs
Comfortable hoodies for women in various styles
Stylish caps for everyday urban wear
Loose-fit T-shirts for casual fashion
Functional bags for carrying essentials
Board of directors of Innovus Retail Private Limited (The Hustle Groove)
Innovus Retail Private Limited is the primary company behind The Hustle Groove. The board of Innovus Retail Private Limited currently have 2 directors; the longest-serving is Suraj Sadashiva Shetty, appointed in 2023. 5 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Suraj Sadashiva Shetty DIN 06937172 | Director | 11 Dec 2023 | 2 yrs 10 mo | Innovus Retail Private Limited |
| Rakesh Anand Shivanand DIN 10682243 | Additional Director | 04 Aug 2025 | 1 yr 3 mo | Innovus Retail Private Limited |
Competitors of The Hustle Groove
The Hustle Groove has 3 listed competitors in our database, 3 of them funded. They include Hopscotch, Bewakoof and Styched.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hopscotch.in | 2012 | Thane, India | $71M | 109 | Apparel and accessories for children are provided online. | |
| bewakoof.com | 2011 | Mumbai, India | $39.49M | 161 | Multi-category fashion products are sold by an internet-first brand. | |
| styched.in | 2019 | Bengaluru, India | $925,098 | Multi-category fashion for men and women is offered online. |
Detailed competitors of The Hustle Groove
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Top companies in Fashion & Lifestyle Products
3 companies that operate in the same segment as The Hustle Groove (Fashion & Lifestyle Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Jewellery is retailed via stores and an online platform. | 1993 | Thrissur, Kerala, India | USD 3.81 B | 12,530 | ||
Fine jewelry brand | 1994 | Bengaluru, Karnataka, India | USD 6.03 B | 7,331 |
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Frequently Asked Questions about The Hustle Groove
The Hustle Groove was founded in 2023.
The Hustle Groove is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
The Hustle Groove Co. is an online retailer specializing in urban streetwear, including T-shirts, hoodies, and accessories. It focuses on premium, stylish, and comfortable apparel with emphasis on sustainability and quality. Based in Bangalore, India, the company serves fashion-forward consumers via e-commerce platforms, providing options like prepaid orders and free shipping across the country. It targets everyday fashion needs with versatile collections for men and women.
The Hustle Groove offers Men's T-Shirts, Women's Hoodies, Caps, Oversized T-Shirts, and Tote Bags.
The Hustle Groove operates through Innovus Retail Private Limited.
The legal entities of The Hustle Groove currently have 2 directors, including Suraj Sadashiva Shetty, Rakesh Anand Shivanand.