The RealReal

Tiburon, United States Founded: 2011 • Age: 15 yrs Listed
Luxury fashion is resold via an online consignment platform.

About The RealReal

The RealReal is a publicly listed company based in Tiburon (United States) founded in 2011. Luxury fashion is resold via an online consignment platform. The RealReal has raised $287.97 million across 11 funding rounds from investors including Sandbridge Capital, Canaan and Greenspring Associates. The company has 3,010 employees. Its website therealreal.com draws about 18.6 million monthly visits. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Multi Category. Its competitors include Stadium Goods, Tradesy and Grailed; 3 of its 3 listed competitors have raised funding.

Company details

Founded in 2011 and headquartered in Tiburon, United States, an online consignment marketplace is operated for luxury fashion items. Used apparel for men and women is featured, along with jewelry and fashion accessories. The platform facilitates resale of pre-owned products in the luxury sector, connecting consignors and buyers through digital channels. Operations focus on authentication and sustainable fashion practices within the e-commerce industry.

  • Headquarters Tiburon, United States
  • Employees 3,010
  • Stage Public
  • Sectors
    Retail
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website therealreal.com
  • Social LinkedIn X Facebook
  • Legal Name The Realreal, Inc.
Key Metrics
  • Annual Revenue
    $692.85 M (USD)
    15.38
    as on Dec 31, 2025
  • Net Profit
    -$41.8 M (USD)
    68.85
    as on Dec 31, 2025
  • EBITDA
    $25.14 M (USD)
    as on Dec 31, 2025
  • Total Equity Funding
    $287.97M (USD)

    in 11 rounds

  • Latest Funding Round
    $250M (USD), Post-IPO

    Mar 2021

  • Investors
  • Employee Count
    3,010

Apps and channels of The RealReal

The RealReal publishes 1 mobile app with over 500K+ downloads.

The RealReal - Buy+Sell Luxury
Google Play Shopping Everyone Free 500K+ downloads
Developer: The RealReal
View on Google Play

Funding Insights of The RealReal

The RealReal has successfully raised a total of $287.97M across 11 strategic funding rounds. The most recent funding activity was a Post-IPO round of $250 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $287.97M
  • Total Rounds 11
  • Last Round Post-IPO β€” $250M
  • First Round $1.1M

    (Jan 2012)

  • Investors Count 20

Latest 10 of 11 funding rounds of The RealReal with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Mar 2021$250MPost-IPO––
–
Jun 2020$22.5MPost-IPO––
–
Jun 2020$150MPost-IPO––
–
Jul 2018$115MSeries G–PWP Growth Equity
Jun 2017$50MSeries F–Great Hill Partners
–
Apr 2016$40MSeries E–Greenspring Associates
Mar 2015$40MSeries D–Industry Ventures
Apr 2014$20.37MSeries C–Headline, Canaan
Apr 2013$14MSeries B–InterWest Partners
Jul 2012$7.5MSeries A–Greycroft, Canaan
Valuation history

20 investors in total: 17 institutional and 3 angel.

Investors in The RealReal

The RealReal has secured backing from 20 investors, including venture fund and angel investors. Prominent investors backing the company include Sandbridge Capital, Canaan and Greenspring Associates.

All
Venture Fund
Angel
InvestorDescriptionFounded YearDomainLocation
Buyouts are targeted by PWP Growth Equity in private equity.
pwpgrowthequity.com
Venture capital is invested in multiple sectors by Sandbridge Capital.
2012sandbridgecap.comNew York, United States
Business acquisitions are targeted by the private equity firm.
greathillpartners.comBoston, United States
Venture capital firm investing in growth-stage startups
7globalcapital.comSan Francisco, United States
Diversified investment management firm
2000greenspringassociates.comOwings Mills, United States
Women-led angel network focused on tech companies
broadway-angels.comSan Francisco, United States
Canaan is recognized as an early-stage venture capital firm.
1987canaan.comSan Francisco, United States
Investments are made in early-stage tech startups across multiple sectors.
headline.comSan Francisco, United States
Multiple sectors are targeted for venture capital investments by Greycroft.
greycroft.comNew York, United States
Early-stage investing in IT and healthcare ventures.
interwest.com
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Investor details for The RealReal

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People of The RealReal

434 people are tracked at The RealReal (105 in leadership, 1 in board & advisors, 328 in team); the tracked headcount is 3,010.

NameRoleGroup
Gina Williams
Business Development PartnerLeadership
Kathlyn Sowers
Director, Digital Merchandising & StrategyLeadership
Hillary O'Malley
Director, MerchandisingLeadership
Allison Bohannon
Director Of Production StrategyLeadership
Ashley Okun
Associate Director, Merchandising OperationsLeadership
Morgan Nemath
Associate DirectorLeadership
Javier Orellana
Vice President, People Business Partners & DEILeadership
Steve Lo
SVP, Chief Accounting OfficerLeadership
Kristen Cho
Vp, Acquisition MarketingLeadership
Luis F. Segovia
Recruiter, Talent PartnerLeadership
Kristen Naiman
Chief Brand OfficerLeadership
Wamiq Ahmed
Director, Machine LearningLeadership
Kim V.
Director, SEC Reporting And Technical AccountingLeadership
Dahlia Taylor
Associate Regional DirectorLeadership
Lisa Myers
Senior Director, Merchandising OperationsLeadership
Mallory Johnston
Head Of Public RelationsLeadership
Kelly McSweeney
Associate Director, MerchandisingLeadership
Joseph Ellis
Senior Director of Facilities & Workplace ServicesLeadership
Mary Chavez
Director Of People OperationsLeadership
Mario Rivas
Talent Acquisition Business PartnerLeadership

414 more people are available in the full profile.

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Complete people profiles for The RealReal

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IPO & Listings of The RealReal

The RealReal is a publicly listed company on the NASDAQ with ticker symbol REAL in USA, operating in the Retail trade sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

  • IPO date28 Jun 2019
  • Listed onNASDAQ: REAL
  • Listed entityThe RealReal, Inc.
  • Exchange sectorRetail trade
  • ISINUS88339P1012
  • Share price$9.81 (+1.24% on the day) · 2026-10-13
  • Market capitalisation$1.19B
  • EPS (diluted, trailing year)$-1.12
  • Volume (last session)2,958,560

Financials of The RealReal

Exchange-reported annual figures
YearRevenueNet incomeEBITDA
2025$692.9M-$41.8M$25.1M
2024$600.5M-$134.2M-$7.4M
2023$549.3M-$168.5M-$73.0M
2022$603.5M-$196.4M-$141.4M
2021$467.7M-$236.1M-$158.6M
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Detailed financial statements for The RealReal

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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Timeline of The RealReal

4 dated milestones of The RealReal across 10 years, from founding to its latest funding, stage changes and deals.

  1. Founded The RealReal is founded.
  2. Funding First funding round of $1.1M.
  3. IPO Lists on the stock exchange (IPO).
  4. Funding Latest funding round, Post-IPO, of $250.0M.

Competitors of The RealReal

The RealReal has 3 listed competitors in our database, 3 of them funded. They include Stadium Goods, Tradesy and Grailed.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
stadiumgoods.com2015New York, United States$4.6M232
Pre-owned premium sneakers and apparel are consigned and sold.
tradesy.com2012Santa Monica, United States$146.71M
Designer clothing is bought and sold through peer-to-peer online marketplace.
grailed.com2013San Francisco, United States$76.59M2
A peer-to-peer marketplace for men's clothing is operated.
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Detailed competitors of The RealReal

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Web traffic of The RealReal

The website of The RealReal (therealreal.com) receives about 18.6M visits a month.

  • Monthly visits
    18.6M

    ▲ 19.8% vs previous month

Similar websites

Websites whose visitors overlap most with The RealReal. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
poshmark.com
100%
66.8M#503View details
neimanmarcus.com
97%
9M#5,956View details
yoogiscloset.com
82%
379.5K#139,061View details
fashionphile.com
74%
3.5M#16,929View details
1stdibs.com
67%
5.7M#10,205View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for The RealReal

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  • 40 similar websites
  • Audience overlap
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Top companies in Fashion & Lifestyle E-Commerce

2 companies that operate in the same segment as The RealReal (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Men's fashion apparel is offered online by Bonobos.
2007New York, New York, United StatesUSD 127.67 M
Online rental platform offering multi-category fashion products and accessories
2009New York, New York, United StatesUSD 326.35 MUSD 306.2 M887
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Related news about The Realreal

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Frequently Asked Questions about The RealReal

The RealReal was founded in 2011 and raised its 1st funding round 1 year after it was founded.

The RealReal is headquartered in Tiburon, United States. It is registered at Tiburon, California, United States.

The RealReal is a funded company, having raised a total of $287.97M across 11 funding rounds to date. The company's 1st funding round was a Series A of $7.5M, raised on Jan 2012.

The RealReal has 3,010 employees.

Annual revenue of The RealReal is $692.85M as on Dec 31, 2025.

Founded in 2011 and headquartered in Tiburon, United States, an online consignment marketplace is operated for luxury fashion items. Used apparel for men and women is featured, along with jewelry and fashion accessories. The platform facilitates resale of pre-owned products in the luxury sector, connecting consignors and buyers through digital channels. Operations focus on authentication and sustainable fashion practices within the e-commerce industry.

The RealReal's top competitors include Stadium Goods, Tradesy and Grailed.

Yes, The RealReal is publicly traded on NASDAQ under the ticker symbol REAL.

The RealReal has 20 investors. Key investors include Sandbridge Capital, Canaan, Greenspring Associates, PWP Growth Equity, and Great Hill Partners.

Yes. The RealReal publishes The RealReal - Buy+Sell Luxury, with over 500,000 downloads.

The website of The RealReal receives about 18.6 million visits a month.

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