About THE UPSIDE
THE UPSIDE is a company based in Marrickville (Australia) founded in 2005. It operates as a D2C, and B2C. THE UPSIDE offers products and services including Desert Moon Collection, Sports Bras, Swim Tops, and Leggings. THE UPSIDE operates in a competitive market with competitors including 2XU, Zhik, Stylerunner, Recova Wear and BLK Sport, among others.
- Headquarter Marrickville, Australia
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Products & Services of THE UPSIDE
THE UPSIDE offers a comprehensive portfolio of products and services, including Desert Moon Collection, Sports Bras, Swim Tops, and Leggings. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Western-inspired activewear for outdoor and daily use
Supportive apparel for fitness and active lifestyles
Functional tops designed for water activities
Stretchable pants for yoga and everyday wear
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Funding Insights of THE UPSIDE
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by THE UPSIDE
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - THE UPSIDE
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
The Upside Comparisons
Competitors of THE UPSIDE
THE UPSIDE operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as 2XU, Zhik, Stylerunner, Recova Wear and BLK Sport, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
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Internet first brand of sports and outdoor apparel for women and men
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Operates a direct-to-consumer brand for men's and women's apparel.
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Sells functional gym clothes and activewear online for bodybuilders and lifters.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about THE UPSIDE
When was THE UPSIDE founded?
THE UPSIDE was founded in 2005.
Where is THE UPSIDE located?
THE UPSIDE is headquartered in Marrickville, Australia. It is registered at Marrickville, New South Wales, Australia.
What does THE UPSIDE do?
THE UPSIDE is a global brand focused on athleisure wear, offering fashionable and functional clothing like tops, bottoms, and swimwear through an e-commerce platform. They emphasize yoga, spirituality, and outdoor activities in their designs, serving consumers in the United States, Australia, and international markets. Based primarily in the US, they provide direct online shopping with collections inspired by themes like western styles.
Who are the top competitors of THE UPSIDE?
THE UPSIDE's top competitors include 2XU, Recova Wear and Stylerunner.
What products or services does THE UPSIDE offer?
THE UPSIDE offers Desert Moon Collection, Sports Bras, Swim Tops, and Leggings.