ThirdLove

San Francisco, United States Founded: 2012 • Age: 14 yrs
Internet-first brand of innerwear for women

About ThirdLove

ThirdLove is a Retail company based in San Francisco (United States) founded in 2012. Internet-first brand of innerwear for women. ThirdLove has raised $98.6 million across 5 funding rounds from investors including Allen & Company, Second Avenue Capital Partners and L Catterton. The company has 146 employees. ThirdLove has completed 1 acquisition, including Kit Undergarments. Its website thirdlove.com draws about 920 thousand monthly visits. ThirdLove offers products and services including T-Shirt Bra, Wireless Bra, Strapless Bra, Racerback Bra, and Plunge Bra. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Apparel. Its competitors include Adore Me, Skims and MeUndies; 3 of its 3 listed competitors have raised funding.

Company details

ThirdLove was founded in 2012 in San Francisco, United States, and functions as an internet-first brand within the apparel sector focused on womens innerwear. A range of products, including bras, panties, bodysuits, and sleepwear, is provided in multiple colors, styles, and sizes. Operations are supported by a mobile app that employs proprietary computer vision algorithms for fit estimation, alongside an online quiz for bra sizing and a try-before-buying feature.

Key Metrics
  • Total Equity Funding
    $98.6M (USD)

    in 5 rounds

  • Latest Funding Round
    $12M (USD), Debt – Conventional

    Aug 2023

  • Investors
  • Employee Count
    146
  • Investments & Acquisitions

Products & Services of ThirdLove

ThirdLove offers a comprehensive portfolio of products and services, including T-Shirt Bra, Wireless Bra, Strapless Bra, Racerback Bra, and Plunge Bra.

T-Shirt Bra
Bras

Bra that molds to the body and hides nipples for everyday wear.

Wireless Bra
Bras

Provides great shape and lift without wires for comfortable use.

Strapless Bra
Bras

Features no-slip grip suitable for active or formal occasions.

Racerback Bra
Bras

Offers front closure and adjustable back for enhanced support.

Plunge Bra
Bras

Adds cup size comfortably for ultimate cleavage and lift.

Funding Insights of ThirdLove

ThirdLove has successfully raised a total of $98.6M across 5 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $12 million completed in August 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $98.6M
  • Total Rounds 5
  • Last Round Debt – Conventional β€” $12M
  • First Round $5.6M

    (Aug 2013)

  • Investors Count 25

All 5 funding rounds of ThirdLove with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2023$12MDebt – Conventional––
Feb 2019$55MSeries D–L Catterton
Oct 2018$30MSeries C––
Feb 2016$8MSeries B–New Enterprise Associates
Aug 2013$5.6MSeed–New Enterprise Associates
Valuation history

25 investors in total: 13 institutional and 12 angel.

Investors in ThirdLove

ThirdLove has secured backing from 25 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Allen & Company, Second Avenue Capital Partners and L Catterton.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
L Catterton is recognized as a leading consumer-focused private equity group.
lcatterton.comGreenwich, United States
Private equity firm
valorep.comChicago, United States
Investments in technology startups are made by Felicis Ventures.
felicis.comMenlo Park, United States
Venture capital investments are offered to startups by NEA.
nea.comMenlo Park, United States
US seed and early-stage companies are funded by Tomorrow Ventures.
tomorrowvc.comPalo Alto, United States
Global tech sector investments are managed by Fenox Venture Capital.
fenoxvc.comTaipei, Taiwan
Global real estate investments are managed by Starwood Capital.
starwoodcapital.comGreenwich, United States
Venture capital fund focused on seed-stage startups
chiratae.comBengaluru, India
Venture capital investments in technology sectors are handled by Andreessen Horowitz.
a16z.com
Asset-based lending platform services are provided to financial clients.
2018sacp.comNeedham, United States
Premium access

Investor details for ThirdLove

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of ThirdLove

29 people are tracked at ThirdLove (16 in leadership, 1 in board & advisors, 12 in team); the tracked headcount is 146.

NameRoleGroup
Amy Carr
Fractional Chief Marketing & Digital OfficerLeadership
Clare Karunawardhane
Senior Director of Design and DevelopmentLeadership
Sydney Gilbert
Head Of CreativeLeadership
Heidi Zak
Co-Founder & CEOLeadership
Ra'el Cohen
Co-Founder & Chief Creative OfficerLeadership
Simone Harouche
Brand DirectorLeadership
Amber-Lynn Richey
Associate Director Of Customer ExperienceLeadership
Leanne Chan
Senior Director, CRMLeadership
Monika Aufdermauer
Head Of Customer ExperienceLeadership
Alexandra Bodnar
Chief Legal & People OfficerLeadership
Valerie Yurchanka
Associate Design DirectorLeadership
Alan Q.
Director of Data and AnalyticsLeadership
Kornelia Mayomi
Design DirectorLeadership
Natalie Cohen
Associate Director, Brand MarketingLeadership
Bianca MacKill
Associate Art DirectorLeadership
Lindsay Phillips
Director, Creative OperationsLeadership
David Spector
Co-Founder & ChairmanBoard & advisors
Trevor Rowell
Visual DesignerTeam
Meredith Underwood
Video Lead & StrategistTeam
Allisha Olson
CX Support Team ManagerTeam

9 more people are available in the full profile.

Premium access

Complete people profiles for ThirdLove

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Investments & Acquisitions by ThirdLove

ThirdLove has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Kit Undergarments.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Internet first brand offering innerwear for women
kitundergarments.comLos Angeles, United States2018Apr 2022β€’β€’β€’β€’
Premium access

Complete acquisition details for ThirdLove

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of ThirdLove

4 dated milestones of ThirdLove across 11 years, from founding to its latest funding, stage changes and deals.

  1. Founded ThirdLove is founded.
  2. Funding First funding round of $5.6M.
  3. Acquisition Acquires Kit Undergarments.
  4. Funding Latest funding round, Debt – Conventional, of $12.0M.

Competitors of ThirdLove

ThirdLove has 3 listed competitors in our database, 3 of them funded. They include Adore Me, Skims and MeUndies.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
adoreme.com2011New York, United States$11.5M167
Women's intimates are provided through an internet-first, vertically integrated model.
skims.com2019Culver, United States$926M159
Internet-first brand offers inner wears for men and woman
meundies.com2010Los Angeles, United States$47.17M82
Internet-first brand of inner wear for both men and women
Premium access

Detailed competitors of ThirdLove

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of ThirdLove

The website of ThirdLove (thirdlove.com) receives about 920.2K visits a month and ranks #37,934 among all websites worldwide, #1,824 in Fashion and Apparel.

  • Monthly visits
    920.2K

    ▼ 26% vs previous month

  • Unique visitors
    626.4K

    per month

  • Global rank
    #37,934

    among all websites

  • Category rank
    #1,824

    Lifestyle · Fashion and Apparel

Similar websites

Websites whose visitors overlap most with ThirdLove. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
soma.com
100%
3.3M#10,775View details
barenecessities.com
94%
1.3M#31,763View details
wacoal-america.com
wacoal-america.com
92%
#82,744–
harperwilde.com
87%
269.3K#107,526View details
victoriassecret.com
86%
33.4M#590View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 40 similar websites and full traffic analytics for ThirdLove

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Fashion & Lifestyle E-Commerce

2 companies that operate in the same segment as ThirdLove (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Men's fashion apparel is offered online by Bonobos.
2007New York, New York, United StatesUSD 127.67 M
Online rental platform offering multi-category fashion products and accessories
2009New York, New York, United StatesUSD 326.35 MUSD 306.2 M887
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Related news about Thirdlove

Premium access

Complete news archive for ThirdLove

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about ThirdLove

ThirdLove was founded in 2012 and raised its 1st funding round 1 year after it was founded.

ThirdLove is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

ThirdLove is a funded company, having raised a total of $98.6M across 5 funding rounds to date. The company's 1st funding round was a Seed of $5.6M, raised on Aug 2013.

ThirdLove has 146 employees.

ThirdLove was founded in 2012 in San Francisco, United States, and functions as an internet-first brand within the apparel sector focused on womens innerwear. A range of products, including bras, panties, bodysuits, and sleepwear, is provided in multiple colors, styles, and sizes. Operations are supported by a mobile app that employs proprietary computer vision algorithms for fit estimation, alongside an online quiz for bra sizing and a try-before-buying feature.

ThirdLove's top competitors include Skims, MeUndies and Adore Me.

ThirdLove offers T-Shirt Bra, Wireless Bra, Strapless Bra, Racerback Bra, and Plunge Bra.

ThirdLove has made 1 acquisition, including Kit Undergarments.

ThirdLove has 25 investors. Key investors include Allen & Company, Second Avenue Capital Partners, L Catterton, Anne Wojcicki, and Susan Wojcicki.

The website of ThirdLove receives about 920 thousand visits a month and ranks #37,934 among all websites worldwide.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available