About TrueLoyal
TrueLoyal is a Technology company based in San Francisco (United States) founded in 2012, and was acquired by Filestack in September 2018. Social feeds are designed and displayed via a self-service platform. It operates on a SaaS (Software-as-a-Service) and Subscription Services model. TrueLoyal has raised $370 thousand across 2 funding rounds from investors including Filestack. TrueLoyal has completed 1 acquisition, including TrueLoyal. TrueLoyal offers products and services including TrueLoyal Platform, Omnichannel Loyalty, and Personalized Engagement. Its focus areas include Software, Customer Relationship Management, Retail and Consumer Goods. Its legal entity is Hypemarks, Inc. Its competitors include Brand Networks, Salesforce Buddy Media and Spredfast; 3 of its 3 listed competitors have raised funding.
Company details
TrueLoyal is established as a leading AI-powered loyalty and rewards platform tailored for multi-channel consumer brands. It is designed to enhance customer retention across complex online and offline sales channels. Solutions are provided for omnichannel loyalty, personalized engagement, and data-driven program design. Sectors served include automotive aftermarket, beauty, cosmetics, food, beverage, and pet supplies. The platform is built to integrate seamlessly with various tech stacks, ensuring scalability and compliance with global data protection standards. Customer data is unified to enable hyper-personalized experiences, fostering long-term advocacy and engagement.
Products & Services of TrueLoyal
TrueLoyal offers a comprehensive portfolio of products and services, including TrueLoyal Platform, Omnichannel Loyalty, and Personalized Engagement.
AI-powered platform for personalized customer loyalty programs.
Solution for integrating online and offline loyalty data.
Tool for hyper-personalized customer interactions and advocacy.
Apps and channels of TrueLoyal
its YouTube channel TrueLoyal has 213 subscribers and 30 videos.
Videos from TrueLoyal
The most watched videos on TrueLoyal's YouTube channel, TrueLoyal (213 subscribers). Click a video to play it here.
More on TrueLoyal.
Funding Insights of TrueLoyal
TrueLoyal has successfully raised a total of $370K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $350 thousand completed in June 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $370,000
- Total Rounds 2
- Last Round Seed — $350,000
- First Round $20,000
(Feb 2012)
All 2 funding rounds of TrueLoyal with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2012 | $350,000 | Seed | – | – | – |
| Feb 2012 | $20,000 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in TrueLoyal
TrueLoyal has secured backing from 1 investor. Prominent investors backing the company include Filestack.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Files are ingested, transformed, and delivered via cloud services. | 2012 | filestack.com | San Antonio, United States |
Investor details for TrueLoyal
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of TrueLoyal
2 people are tracked at TrueLoyal (1 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Tasha W. | Senior Creative Director | Leadership |
Michael Richard | Marketing Writer | Team |
Complete people profiles for TrueLoyal
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Investments & Acquisitions by TrueLoyal
TrueLoyal has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include TrueLoyal.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Cloud-based platform for community marketing and consumer intelligence is provided. | vesta-go.com | New York, United States | 2019 | May 2023 | •••• |
Complete acquisition details for TrueLoyal
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Timeline of TrueLoyal
Competitors of TrueLoyal
TrueLoyal has 3 listed competitors in our database, 3 of them funded. They include Brand Networks, Salesforce Buddy Media and Spredfast.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bn.co | 2006 | Saint Paul, United States | $97.04M | 62 | Brand Networks is recognized for employee influencer marketing technology. | |
| buddymedia.com | 2007 | New York, United States | $92.02M | Social media marketing solutions | ||
| spredfast.com | 2008 | Austin, United States | $116.24M | 507 | Social media programs are managed, monitored, and measured at scale. |
Detailed competitors of TrueLoyal
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Web traffic of TrueLoyal
The website of TrueLoyal (tintup.com) receives about 1.1K visits a month.
- Monthly visits1.1K
▼ 45.5% vs previous month
Websites whose visitors overlap most with TrueLoyal. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| crowdriff.com | 100% | 43.7K | #492,060 | View details | |
tweetwall.com | tweetwall.com | 94% | – | ||
| retently.com | 92% | 72.3K | #529,462 | View details | |
| tribegroup.co | 92% | 94.9K | #426,897 | View details | |
| cloudresearch.com | 92% | 680.7K | #8,481 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 36 similar websites and full traffic analytics for TrueLoyal
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- 36 similar websites
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Top companies in MarketingTech
3 companies that operate in the same segment as TrueLoyal (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Trueloyal
Complete news archive for TrueLoyal
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Frequently Asked Questions about TrueLoyal
TrueLoyal was founded in 2012.
TrueLoyal is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
TrueLoyal is a funded company, having raised a total of $370K across 2 funding rounds to date. The company's 1st funding round was a Seed of $20K, raised on Feb 2012.
TrueLoyal is established as a leading AI-powered loyalty and rewards platform tailored for multi-channel consumer brands. It is designed to enhance customer retention across complex online and offline sales channels. Solutions are provided for omnichannel loyalty, personalized engagement, and data-driven program design. Sectors served include automotive aftermarket, beauty, cosmetics, food, beverage, and pet supplies. The platform is built to integrate seamlessly with various tech stacks, ensuring scalability and compliance with global data protection standards. Customer data is unified to enable hyper-personalized experiences, fostering long-term advocacy and engagement.
TrueLoyal's top competitors include Brand Networks, Salesforce Buddy Media and Spredfast.
TrueLoyal offers TrueLoyal Platform, Omnichannel Loyalty, and Personalized Engagement.
TrueLoyal has made 1 acquisition, including TrueLoyal.
TrueLoyal has 1 investor. Key investors include Filestack.
TrueLoyal operates through Hypemarks, Inc.
Yes. TrueLoyal was acquired by Filestack in September 2018.