True Fit

Boston, United States
AI-based fitting solutions are provided for fashion retailers.
Annual revenue $1.4M Latest available
Total funding $151.9M 11 rounds
Employees 21 Tracked headcount
Investors 10 Known backers
Products 2 Services tracked
Competitors 6 Brand Intelligence

About True Fit

True Fit is a company based in Boston (United States). True Fit has raised $151.9 million across 11 funding rounds from investors including Guggenheim Partners, Georgian and Espresso Capital. The company has 21 employees as of March 31, 2024. True Fit offers products and services including True Fit Platform and Fit Integration Service. True Fit operates in a competitive market with competitors including Wanna, Hexa3D, Emperia, Revieve and Banuba, among others.

  • Headquarter Boston, United States
  • Employees 21 as on 31 Mar, 2024
  • Sectors
    Technology
    Retail
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name True Fit Development India Private Limited
  • Date of Incorporation 19 Aug, 2016
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Retail → Fashion & Retail Innovation Unlock Sub-Sector Unlock Segment
Retail → Retail Technology & Automation Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Technology & Services Unlock Sub-Sector Unlock Segment
Technology → Extended, Virtual & Augmented Reality Unlock Sub-Sector Unlock Segment
Technology → Robotics, Automation & Advanced Manufacturing Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $1.44 M (USD)
    -23.6
    as on Mar 31, 2022
  • Net Profit
    $162.21 K (USD)
    -33.14
    as on Mar 31, 2022
  • EBITDA
    $215.24 K (USD)
    -36.37
    as on Mar 31, 2022
  • Total Equity Funding
    $151.9 M (USD)

    in 11 rounds

  • Latest Funding Round
    $15 M (USD), Debt – Conventional

    Dec 08, 2021

  • Investors
  • Employee Count
    21

    as on Mar 31, 2024

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Products & Services of True Fit

True Fit offers a comprehensive portfolio of products and services, including True Fit Platform and Fit Integration Service.

Product name locked
Category locked
Primary

Provides AI-driven size and fit recommendations for online shoppers.

Product name locked
Category locked
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Enables retailers to add AI fit features to their websites.

People of True Fit

Headcount 50-200
Employee Profiles 19
Board Members and Advisors 5
Employee Profiles
People
Maria Thomson
Director, Technical Solutions And Support
People
Jessica Murphy
Co-founder & CEO
People
Jeffrey Danziger
Senior Product Manager
People
Chad Kelly
CFO

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Board Members and Advisors
people
Bill Adler
Co-founder & Advisor

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Funding Insights of True Fit

True Fit has successfully raised a total of $151.9M across 11 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $15 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in True Fit

True Fit has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include Guggenheim Partners, Georgian and Espresso Capital.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture debt firm
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Venture capital is provided to expanding B2B software companies.
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Venture capital and funds of fund firm focused on multiple sectors
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Investor details for True Fit

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Investments & Acquisitions by True Fit

Investments
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Investment portfolio details for True Fit

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Financial Statements - True Fit

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Detailed financials for True Fit

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True Fit Comparisons

True Fit Primary company
Description
AI-based fitting solutions are provided for fashion retailer...
Location
Boston, United States
Founded Year
-
Annual Revenue
$1.44 M (USD)
Net Profit
$162.21 K (USD)
EBITDA
$215.24 K (USD)
Employees
21
As of 2024
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Peer comparison for True Fit

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Competitors of True Fit

True Fit operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Wanna, Hexa3D, Emperia, Revieve and Banuba, among others.

Company Name Domain Founded year HQ Location Description
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AR-based try-on app for shoe visualization in shopping is offered.
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SaaS platform for 3D content creation to enable AR/VR in commerce
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3D virtual solutions are offered online for fashion businesses.
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Personalized skincare recommendations are provided using AI analysis.
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Augmented reality content creation tools are provided using machine learning.
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AR-based virtual products are developed for metaverse try-on experiences.
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Detailed competitors of True Fit

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Latest news on True Fit

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Complete news archive for True Fit

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Frequently Asked Questions about True Fit

True Fit is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.

True Fit is a funded company, having raised a total of $151.9M across 11 funding rounds to date.

As of Mar 31, 2024, the latest employee count at True Fit is 21.

Annual revenue of True Fit is $1.44M as on Mar 31, 2022.

True Fit is based in Boston, United States, and focuses on the fashion retail sector. AI-driven fitting solutions are offered to assist retailers, brands, and consumers. Databases of apparel, footwear, and body measurement data are maintained to enable personalized product recommendations. Shoppers are supported in identifying suitable styles and sizes through algorithmic matching, facilitating informed purchase decisions across online platforms.

True Fit's top competitors include Wanna, Banuba and Revieve.

True Fit offers True Fit Platform and Fit Integration Service.

True Fit has 10 investors. Key investors include Guggenheim Partners, Georgian, Espresso Capital, Jump Capital, and Signal Peak.

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