TrueCoach

Boulder, United States Founded: 2015 • Age: 11 yrs Acquired By TSG
An online platform enabling trainers to create personalized training plans
Annual revenue - Latest available
Total funding $2.1M 3 rounds
Employees - Tracked headcount
Investors 15 Known backers
Products 5 Services tracked
Competitors 10 Brand Intelligence

About TrueCoach

TrueCoach is a company based in Boulder (United States) founded in 2015 by Casey Jenks and Robbie Jack was acquired by TSG in April 2020. TrueCoach has raised $2.12 million across 3 funding rounds from investors including Techstars, Transaction Services Global and James Fitzgerald. TrueCoach offers products and services including Workout Builder, Client Management, Video Exercise Library, Automated Payments, and Nutrition Tracking. TrueCoach operates in a competitive market with competitors including Glofox, WellnessLiving, PushPress, Zen Planner and PerfectGym, among others.

  • Headquarter Boulder, United States
  • Founders Casey Jenks, Robbie Jack
  • Sectors
    Healthcare
    Technology
  • Phone
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  • Website
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  • Social
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  • Legal Name Truecoach, Inc
Operational Areas
Healthcare → Health Technology & Digital Health Unlock Sub-Sector Unlock Segment
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $2.12 M (USD)

    in 3 rounds

  • Latest Funding Round
    $2 M (USD), Seed

    Jul 09, 2019

  • Investors
    Techstars

    & 14 more

  • Employee Count
    Not available
  • Acquired by
    TSG

    (Apr 27, 2020)

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Products & Services of TrueCoach

TrueCoach offers a comprehensive portfolio of products and services, including Workout Builder, Client Management, Video Exercise Library, Automated Payments, and Nutrition Tracking.

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Primary

Tool for creating and delivering personalized workout plans.

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System to organize client data and monitor progress.

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Collection of videos for demonstrating exercises.

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Feature for handling client payments securely.

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Tool to track and manage client macronutrient intake.

People of TrueCoach

Headcount 50-200
Employee Profiles 291
Employee Profiles
People
Rachel Raines
GTM And Enablement Manager
People
Shane Miller
Senior Account Executive - Education
People
Adrienne Daly
Account Executive
People
Soesanto
Technical Project Manager

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Funding Insights of TrueCoach

TrueCoach has successfully raised a total of $2.12M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $2 million completed in July 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in TrueCoach

TrueCoach has secured backing from 15 investors, including angel and venture fund investors. Prominent investors backing the company include Techstars, Transaction Services Global and James Fitzgerald.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Startups are accelerated globally without sector restrictions through structured programs.
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US focused VC firm investing in seed and early stage
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Seed-stage investments in US technology startups are provided.
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Investor details for TrueCoach

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Investments & Acquisitions by TrueCoach

Investments
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Investment portfolio details for TrueCoach

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Financial Statements - TrueCoach

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Detailed financials for TrueCoach

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Truecoach Comparisons

TrueCoach Primary company
Description
An online platform enabling trainers to create personalized ...
Location
Boulder, United States
Founded Year
2015
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for TrueCoach

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Competitors of TrueCoach

TrueCoach operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Glofox, WellnessLiving, PushPress, Zen Planner and PerfectGym, among others.

Company Name Domain Founded year HQ Location Description
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Provider of gym and studio management software and custom mobile apps
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Provider of all-in-one business management software for wellness businesses
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SaaS platform for gym billing and membership management is provided.
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Cloud-based software for fitness business management is offered.
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A business management platform for fitness centers is provided.
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Fitness management software is offered for training centers.
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Detailed competitors of TrueCoach

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Latest news on Truecoach

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Complete news archive for TrueCoach

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Frequently Asked Questions about TrueCoach

TrueCoach was founded in 2015 and raised its 1st funding round 1 year after it was founded.

TrueCoach is headquartered in Boulder, United States. It is registered at Boulder, Colorado, United States.

Casey Jenks is the current CEO of TrueCoach. They have also founded this company.

TrueCoach is a funded company, having raised a total of $2.12M across 3 funding rounds to date.

TrueCoach was founded in 2015 in Boulder, United States, within the fitness technology sector. An online platform is operated to assist trainers in developing customized workout plans for clients. Progress is analyzed through viewing history and metrics to refine programs. Workout builders are employed for plan creation and updates. Self-recorded videos of exercises are supported, alongside access to a built-in library of workout options.

TrueCoach's top competitors include PushPress, Glofox and Motosumo.

TrueCoach offers Workout Builder, Client Management, Video Exercise Library, Automated Payments, and Nutrition Tracking.

TrueCoach has 15 investors. Key investors include Techstars, Transaction Services Global, James Fitzgerald, Adam Burrows, and Gerald Risk.

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