About TrueLoyal
TrueLoyal is a company based in San Francisco (United States) founded in 2012 was acquired by Filestack in September 2018. It operates as a SaaS (Software-as-a-Service), and Subscription Services. TrueLoyal has raised $370 thousand across 2 funding rounds from investors including Filestack. TrueLoyal has completed 1 acquisition, including TrueLoyal. TrueLoyal offers products and services including TrueLoyal Platform, Omnichannel Loyalty, and Personalized Engagement. TrueLoyal operates in a competitive market with competitors including Brand Networks, Addressable, Salesforce Buddy Media, Spredfast and Archive, among others.
- Headquarter San Francisco, United States
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Sectors
Technology
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Phone
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Website
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Social
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- Legal Name Hypemarks, Inc
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Products & Services of TrueLoyal
TrueLoyal offers a comprehensive portfolio of products and services, including TrueLoyal Platform, Omnichannel Loyalty, and Personalized Engagement. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
AI-powered platform for personalized customer loyalty programs.
Solution for integrating online and offline loyalty data.
Tool for hyper-personalized customer interactions and advocacy.
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Funding Insights of TrueLoyal
TrueLoyal has successfully raised a total of $370K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $350 thousand completed in June 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $350,000
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First Round
First Round
(14 Feb 2012)
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jun, 2012 | Amount | Seed - TrueLoyal | Valuation |
investors |
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| Feb, 2012 | Amount | Seed - TrueLoyal | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in TrueLoyal
TrueLoyal has secured backing from 1 investor. Prominent investors backing the company include Filestack. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Files are ingested, transformed, and delivered via cloud services.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by TrueLoyal
TrueLoyal has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include TrueLoyal. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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Fine Asian gourmet food is offered by an internet-first restaurant.
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Fine Asian gourmet food is offered by an internet-first restaurant.
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Cloud-based platform for community marketing and consumer intelligence is provided.
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OVO is recognized as a smart digital payment application.
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Bionic investment advisor platform
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Financial Statements - TrueLoyal
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Trueloyal Comparisons
Competitors of TrueLoyal
TrueLoyal operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Brand Networks, Addressable, Salesforce Buddy Media, Spredfast and Archive, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Brand Networks is recognized for employee influencer marketing technology.
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Web3 intelligence solutions are provided for marketers by Addressable.
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Social media marketing solutions
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Social media programs are managed, monitored, and measured at scale.
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Archive is recognized as an influencer marketing and UGC management platform.
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Social media content value is quantified and optimized for enterprises.
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Trueloyal
Frequently Asked Questions about TrueLoyal
When was TrueLoyal founded?
TrueLoyal was founded in 2012.
Where is TrueLoyal located?
TrueLoyal is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is TrueLoyal a funded company?
TrueLoyal is a funded company, having raised a total of $370K across 2 funding rounds to date. The company's 1st funding round was a Seed of $20K, raised on Feb 14, 2012.
What does TrueLoyal do?
TrueLoyal is established as a leading AI-powered loyalty and rewards platform tailored for multi-channel consumer brands. It is designed to enhance customer retention across complex online and offline sales channels. Solutions are provided for omnichannel loyalty, personalized engagement, and data-driven program design. Sectors served include automotive aftermarket, beauty, cosmetics, food, beverage, and pet supplies. The platform is built to integrate seamlessly with various tech stacks, ensuring scalability and compliance with global data protection standards. Customer data is unified to enable hyper-personalized experiences, fostering long-term advocacy and engagement.
Who are the top competitors of TrueLoyal?
TrueLoyal's top competitors include Addressable, Brand Networks and Salesforce Buddy Media.
What products or services does TrueLoyal offer?
TrueLoyal offers TrueLoyal Platform, Omnichannel Loyalty, and Personalized Engagement.
How many acquisitions has TrueLoyal made?
TrueLoyal has made 1 acquisition, including TrueLoyal.
Who are TrueLoyal's investors?
TrueLoyal has 1 investor. Key investors include Filestack.
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