Trulieve

Tallahassee, United States Founded: 2016 • Age: 10 yrs Listed
Provider of an online marketplace platform for cannabis products

About Trulieve

Trulieve is a publicly listed company based in Tallahassee (United States) founded in 2016. Provider of an online marketplace platform for cannabis products. It operates in the Healthcare and Consumer sectors. Trulieve has raised $487.89 million across 2 funding rounds. The company has 6,000 employees. Trulieve has completed 7 acquisitions, including Greenhouse Wellness, Harvest Health & Recreation and Leef Industries. Its chief executive, as recorded, is Kim Rivers. Its website trulieve.com draws about 2.1 million monthly visits. Trulieve offers products and services including Flower, Concentrates, Vapes, and Edibles. Its focus areas include HealthTech, Cannabis HealthTech, Cannabis Farming and Ecommerce. Its competitors include LeafLink, Canndescent and Confident Cannabis; 3 of its 3 listed competitors have raised funding.

Company details

Trulieve was founded in 2016 in Tallahassee, United States, within the medical cannabis sector. Cannabis plant varieties are cultivated by the company, and licensed medical products are delivered to patients and professionals. An application platform is maintained to enable searches for nearby dispensaries and orders of items including CBD-infused rolls, flowers, vapes, and related goods. Secure payment transactions are processed directly through the portal, supporting operations across the region.

  • Headquarters Tallahassee, United States
  • Employees 6,000
  • Stage Public
  • Sectors
    Healthcare
    Consumer
  • Website category Health · Addictions
  • Email
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  • Phone
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  • Website trulieve.com
  • Social LinkedIn X Facebook Instagram
  • Legal Name Trulieve Cannabis Corp.
Key Metrics
  • Annual Revenue
    $1.13 B (USD)
    6.65
    as on Dec 31, 2024
  • Net Profit
    -$147.68 M (USD)
    70.11
    as on Dec 31, 2024
  • EBITDA
    $250.58 M (USD)
    2.94
    as on Dec 31, 2024
  • Total Equity Funding
    $487.89M (USD)

    in 2 rounds

  • Latest Funding Round
    $87.46M (USD), Post-IPO

    Sep 2020

  • Employee Count
    6,000
  • Investments & Acquisitions

Products & Services of Trulieve

Trulieve offers a comprehensive portfolio of products and services, including Flower, Concentrates, Vapes, and Edibles.

Flower
Cannabis Product

Strains of cannabis flower for medical relief and use.

Concentrates
Cannabis Product

Extracts like kief and shatter for potent effects.

Vapes
Cannabis Product

Vaporizers and cartridges for inhalation methods.

Edibles
Cannabis Product

Food items infused with cannabis for consumption.

Funding Insights of Trulieve

Trulieve has successfully raised a total of $487.89M across 2 strategic funding rounds. The most recent funding activity was a Post-IPO round of $87.46 million completed in September 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $487.89M
  • Total Rounds 2
  • Last Round Post-IPO β€” $87.46M
  • First Round $487.89M

    (Sep 2018)

All 2 funding rounds of Trulieve with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Sep 2020$87.46MPost-IPO––
–
Sep 2018$487.89MSeries D––
–

People of Trulieve

218 people are tracked at Trulieve (76 in leadership, 6 in board & advisors, 136 in team); the tracked headcount is 6,000.

NameRoleGroup
Kim Rivers
CEOLeadership
Kyle Landrum
Chief Production OfficerLeadership
Tim Morey
Chief Sales OfficerLeadership
Chris Kelley
Director of WholesaleLeadership
Sandra Jimenez
Regional Compliance DirectorLeadership
Brian Kannheiser
Sr Director Data Platform EngineeringLeadership
Marie Zhang
COOLeadership
Abiola Odunsi
Director Of ITLeadership
Matt Dokman
Senior Director Of Information SecurityLeadership
Evandro Dessani
Senior Director Of Data Analytics And ProductsLeadership
Preston Davis
Executive Director Of MarketingLeadership
Konya Lindsey
Executive Marketing Director, SW RegionLeadership
Tim Ramsey
National Director Of EngineeringLeadership
Arianna Diaz
Director Of Digital MarketingLeadership
Amy Fuggiti
Director Of Marketing ComplianceLeadership
Iram Cesani
Executive Director Of Digital MarketingLeadership
Eric Ortiz
Director Of Marketing - FloridaLeadership
Meridith Klein Cia
Executive Director Of FinanceLeadership
Kerri Whitfield
Director Of Brand MarketingLeadership
Justin Hilliard
Executive Director FinanceLeadership

198 more people are available in the full profile.

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IPO & Listings of Trulieve

Trulieve is a publicly listed company on the CSE with ticker symbol TRUL in Canada, operating in the Process industries sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

  • IPO date07 Feb 2022
  • Listed onCSE: TRUL.NT.U
  • Listed entityTrulieve Cannabis Corp.
  • Exchange sectorProcess industries
  • ISINCA89788C1041
  • Share price11.94 CAD (-5.61% on the day) · 2026-05-11
  • Market capitalisation2,286,356,500.00 CAD
  • EPS (diluted, trailing year)-0.59 CAD
  • Volume (last session)497,012
  • Analyst consensusStrong buy

Financials of Trulieve

Exchange-reported annual figures
YearRevenueNet incomeEBITDA
20241.63B CAD-212.5M CAD360.5M CAD
20231.52B CAD-711.0M CAD350.2M CAD
20221.59B CAD-320.3M CAD376.6M CAD
20211.18B CAD22.6M CAD355.0M CAD
2020699.5M CAD84.5M CAD333.4M CAD
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Investments & Acquisitions by Trulieve

Trulieve has strategically engaged in corporate development activities, having acquired 7 companies. Notable acquisitions include Greenhouse Wellness, Harvest Health & Recreation and Leef Industries.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Medical marijuana is dispensed to patients by Greenhouse Wellness.
greenhousewellness.comEllicott, United States2017Apr 2022β€’β€’β€’β€’
Cannabis product dispensary services are supplied to customers.
purple-med.comTucson, United States2017Dec 2021β€’β€’β€’β€’
Medical and recreational cannabis products are produced and distributed.
harvesthoc.com2007May 2021$2.1B
Manufacturer of cannabis wellness products
solevowellness.comPittsburgh, United States2017Sep 2020β€’β€’β€’β€’
Health-related cannabis products are manufactured by PurePenn.
purepenn.comMckeesport, United States2015Sep 2020β€’β€’β€’β€’
Brand of cannabis medical products
leefindustries.comPalm Springs, United States2017Nov 2018β€’β€’β€’β€’
Yoga and meditation classes are offered at a standalone center.
lifeessence.com.auBeenleigh, Australia0Nov 2018β€’β€’β€’β€’
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Timeline of Trulieve

11 dated milestones of Trulieve across 6 years, from founding to its latest funding, stage changes and deals.

  1. Founded Trulieve is founded.
  2. Funding First funding round of $487.9M.
  3. Acquisition Acquires Leef Industries.
  4. Acquisition Acquires Life Essence.
  5. Acquisition Acquires PurePenn.
  6. Acquisition Acquires Solevo Wellness.
  7. Funding Latest funding round, Post-IPO, of $87.5M.
  8. Acquisition Acquires Harvest Health & Recreation.
  9. Acquisition Acquires PurpleMed.
  10. IPO Lists on the stock exchange (IPO).
  11. Acquisition Acquires Greenhouse Wellness.

Competitors of Trulieve

Trulieve has 3 listed competitors in our database, 3 of them funded. They include LeafLink, Canndescent and Confident Cannabis.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
leaflink.com2015New York, United States$195.4M
Online marketplace platform for cannabis traders
canndescent.com2015Santa Barbara, United States$57M
Integrated business for cultivation and processing of cannabis
confidentcannabis.com2014Palo Alto, United States$15.12M
Online platform for cannabis producers
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Web traffic of Trulieve

The website of Trulieve (trulieve.com) receives about 2.1M visits a month and ranks #18,853 among all websites worldwide, #397 in Addictions.

  • Monthly visits
    2.1M

    ▼ 10.4% vs previous month

  • Unique visitors
    490.5K

    per month

  • Global rank
    #18,853

    among all websites

  • Category rank
    #397

    Health · Addictions

Similar websites

Websites whose visitors overlap most with Trulieve. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
curaleaf.com
100%
2.1M#20,026View details
getfluent.com
90%
413.6K#81,099View details
zenleafdispensaries.com
zenleafdispensaries.com
84%
#35,064–
risecannabis.com
74%
#27,863View details
beyond-hello.com
beyond-hello.com
74%
#75,776–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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Top companies in Cannabis Health Tech Ecosystem

3 companies that operate in the same segment as Trulieve (Cannabis Health Tech Ecosystem) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Online marketplace platform for cannabis traders
2015New York, New York, United StatesUSD 195.4 M
Loyalty and marketing solutions for cannabis dispensaries are provided.
2012West Palm Beach, Florida, United StatesUSD 25.79 MUSD 22.83 M
An online marketplace for cannabis products is operated.
2017Bend, Oregon, United StatesUSD 603 M469
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Related news about Trulieve

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Frequently Asked Questions about Trulieve

Trulieve was founded in 2016 and raised its 1st funding round 2 years after it was founded.

Trulieve is headquartered in Tallahassee, United States. It is registered at Tallahassee, Florida, United States.

Kim Rivers is the CEO of Trulieve, as recorded in our data.

Trulieve is a funded company, having raised a total of $487.89M across 2 funding rounds to date. The company's 1st funding round was a Series D of $487.89M, raised on Sep 2018.

Trulieve has 6,000 employees.

Annual revenue of Trulieve is $1.13B as on Dec 31, 2024.

Trulieve was founded in 2016 in Tallahassee, United States, within the medical cannabis sector. Cannabis plant varieties are cultivated by the company, and licensed medical products are delivered to patients and professionals. An application platform is maintained to enable searches for nearby dispensaries and orders of items including CBD-infused rolls, flowers, vapes, and related goods. Secure payment transactions are processed directly through the portal, supporting operations across the region.

Trulieve's top competitors include LeafLink, Confident Cannabis and Canndescent.

Trulieve offers Flower, Concentrates, Vapes, and Edibles.

Yes, Trulieve is publicly traded on CSE under the ticker symbol TRUL.

Trulieve has made 7 acquisitions, including Greenhouse Wellness, Harvest Health & Recreation, and Leef Industries.

The website of Trulieve receives about 2.1 million visits a month and ranks #18,853 among all websites worldwide.

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