About Underground Elephant
Underground Elephant is a company based in San Diego (United States) founded in 2008 by Jason Kulpa. It operates as a B2B. Underground Elephant has raised $7.5 million across 2 funding rounds from investors including SVB and Pacific Mercantile Bank. The company has 66 employees as of December 31, 2022. Underground Elephant has completed 1 acquisition, including ZipQuote. Underground Elephant operates in a competitive market with competitors including Cadent, Digital Domain, Primedia Group, Omnicom Group and The Meet Group, among others.
- Headquarter San Diego, United States
- Employees 66 as on 31 Dec, 2022
- Founders Jason Kulpa
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Sectors
Media & Entertainment
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Phone
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Website
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Social
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- Legal Name Underground Elephant
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Funding Insights of Underground Elephant
Underground Elephant has successfully raised a total of $7.5M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $7.5 million completed in June 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series A — $7.5M
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First Round
First Round
(17 Feb 2016)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun, 2017 | Amount | Series A - Underground Elephant | Valuation |
investors |
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| Feb, 2016 | Amount | Debt – Venture - Underground Elephant | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Underground Elephant
Underground Elephant has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include SVB and Pacific Mercantile Bank. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Commercial banking services are provided in the United States.
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Founded Year | Domain | Location | |
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Banking services are provided to innovative companies, investors, and individuals.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Underground Elephant
Underground Elephant has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include ZipQuote. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Insurance leads are generated for agents via a digital platform.
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2008 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Underground Elephant
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Underground Elephant Comparisons
Competitors of Underground Elephant
Underground Elephant operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cadent, Digital Domain, Primedia Group, Omnicom Group and The Meet Group, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
TV advertising solutions are provided for businesses through data-driven methods.
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| domain | founded_year | HQ Location |
Visual effects studio for feature film and advertising production
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| domain | founded_year | HQ Location |
Advertising and media services are provided across Africa.
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| domain | founded_year | HQ Location |
Marketing & communications company
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| domain | founded_year | HQ Location |
Provider of advertising services
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| domain | founded_year | HQ Location |
Creative solutions are provided for brand building and business challenges.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Underground Elephant
When was Underground Elephant founded?
Underground Elephant was founded in 2008 and raised its 1st funding round 8 years after it was founded.
Where is Underground Elephant located?
Underground Elephant is headquartered in San Diego, United States. It is registered at San Diego, California, United States.
Who is the current CEO of Underground Elephant?
Jason Kulpa is the current CEO of Underground Elephant. They have also founded this company.
Is Underground Elephant a funded company?
Underground Elephant is a funded company, having raised a total of $7.5M across 2 funding rounds to date. The company's 1st funding round was a Debt – Venture of $9M, raised on Feb 17, 2016.
How many employees does Underground Elephant have?
As of Dec 31, 2022, the latest employee count at Underground Elephant is 66.
What does Underground Elephant do?
Underground Elephant operates with a B2B model, focusing on handling marketing campaigns, driving performance marketing, direct response, and handling advertising. Specializes in direct response and performance marketing strategies. It emphasizes efficiency, client-focused solutions, and growth, fostering partnerships and innovation in its operations.
Who are the top competitors of Underground Elephant?
Underground Elephant's top competitors include GroupM, Cadent and Digital Domain.
How many acquisitions has Underground Elephant made?
Underground Elephant has made 1 acquisition, including ZipQuote.
Who are Underground Elephant's investors?
Underground Elephant has 2 investors. Key investors include SVB, and Pacific Mercantile Bank.