About United Biscuits
United Biscuits is a Consumer company based in Hayes (United Kingdom) founded in 1948, and was acquired by Yıldız Holding in November 2014. It operates as a baked snack products including biscuits, crackers, and chocolates are manufactured. United Biscuits has completed 1 acquisition, including Aandpfoods. Its focus areas include Food and Agriculture, Food & Beverage Products, Convenience Foods and Snacks. Its legal entity is PLADIS FOODS LIMITED. Its competitors include Higgidy, Coultons Bread, Hill Biscuits, Tate's Bake Shop and Dean’s and 2 more; 2 of its 7 listed competitors have raised funding.
Company details
United Biscuits was established in 1948 and is based in Hayes, United Kingdom. Operations focus on the production of baked goods within the snack food sector, encompassing sweet biscuits, crackers, milk and white chocolates, and sandwich cookies. Key brands such as McVities, Jacobs, Hansbro, and Verkade are managed. Activities extend across regions including the UK, Ireland, North America, and India, with distribution handled via retailers and wholesalers.
- Headquarters Hayes, United Kingdom
- Stage Acquired
- SectorsConsumer
- Website unitedbiscuits.com
- Social LinkedIn Facebook
- Acquired by Yıldız Holding (Nov 2014)
- Legal Name Pladis Foods Limited
- Date of Incorporation 04 Nov, 2014
- Jurisdiction LONDON, ENGLAND
- Latest Funding Round$117.77K (USD), Grant
Jun 2018
- InvestorsEuropean Union
& 1 more
- Investments & Acquisitions
- Acquired byYıldız Holding
(Nov 2014)
Funding Insights of United Biscuits
- Total Rounds 1
- Last Round Grant — $117,771
- First Round $117,771
(Jun 2018)
- Investors Count 1
All 1 funding rounds of United Biscuits with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2018 | $117,771 | Grant | – | – |
2 investors in total: 2 institutional.
Investors in United Biscuits
United Biscuits has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include European Union and Yıldız Holding.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability | 1958 | europa.eu | Brussels, Belgium | |
- | – | yildizholding.com.tr | - |
Investor details for United Biscuits
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People of United Biscuits
1 people are tracked at United Biscuits (1 in leadership).
| Name | Role | Group |
|---|---|---|
Jeff Van-der-Eems | Chief Executive Officer | Leadership |
Complete people profiles for United Biscuits
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Investments & Acquisitions by United Biscuits
United Biscuits has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Aandpfoods.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Food-related services are offered by Aandpfoods through its online domain. | aandpfoods.tcc.mode | – | 0 | Feb 2014 | •••• |
Complete acquisition details for United Biscuits
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Timeline of United Biscuits
4 dated milestones of United Biscuits across 70 years, from founding to its latest funding, stage changes and deals.
- Founded United Biscuits is founded.
- Acquisition Acquires Aandpfoods.
- Exit Acquired by Yıldız Holding.
- Funding First funding round of $118K.
Competitors of United Biscuits
United Biscuits has 7 listed competitors in our database, 2 of them funded. They include Higgidy, Coultons Bread, Hill Biscuits, Tate's Bake Shop and Dean’s, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| higgidy.co.uk | 2003 | – | – | 328 | Bakery snacks are processed, packaged, and supplied to markets. | |
| coultonsbread.co.uk | 1987 | Liverpool, United Kingdom | – | 110 | Multi-category bakery snacks are produced and branded by Coultons Bread. | |
| hillbiscuits.com | 1855 | – | $2.27M | 278 | Traditional biscuits are produced using family recipes passed through generations. | |
| tatesbakeshop.com | 2000 | Southampton, United States | $11M | 475 | Manufacturer and seller of bakery products | |
| deans.co.uk | 1975 | Huntly, United Kingdom | – | – | Shortbreads and biscuits are manufactured under the Dean’s brand. | |
| anmolbiscuits.com | 1993 | Noida, India | – | – | Biscuits are manufactured and distributed by Anmol Biscuits in India. | |
| ardens.co.uk | 1991 | Coventry, United Kingdom | – | – | Crackers are manufactured and distributed under the Arden’s brand name. |
Detailed competitors of United Biscuits
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Web traffic of United Biscuits
Websites that share an audience with United Biscuits (unitedbiscuits.com).
Websites whose visitors overlap most with United Biscuits. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| foxs-biscuits.co.uk | 100% | 5.3K | #3,386,593 | View details | |
kelloggs.co.uk | kelloggs.co.uk | 99% | – | #404,565 | – |
| muller.co.uk | 99% | – | #785,708 | View details | |
| mars.com | 99% | 931.7K | – | View details | |
| haribo.com | 99% | 593.1K | #37,193 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 21 similar websites and full traffic analytics for United Biscuits
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- 21 similar websites
- Audience overlap
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Top companies in Food & Beverage Products & Processing
10 companies that operate in the same segment as United Biscuits (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering a subscription-based delivery service for fresh milk and groceries | 2015 | Gurugram, Haryana, India | USD 228.42 M | USD 99.78 M | 3,464 | |
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Subscription-based coffee products are offered by an internet-first brand. | 2013 | Gurugram, Haryana, India | USD 112.84 M | USD 25.83 M | 2,059 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | – | – | |
Meat and seafood products are delivered via an online platform. | 2015 | Bengaluru, Karnataka, India | USD 564.84 M | USD 97.26 M | 2,828 | |
Dry snacks and coffee are manufactured and distributed. | 2015 | Chennai, Tamil Nadu, India | USD 16.52 M | USD 208 K | 29 | |
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | – | USD 93.92 B | 319,000 | |
Multi-category organic dairy products are offered online. | 2010 | Tiptur, Karnataka, India | USD 58.15 M | USD 23.34 M | 810 | |
Packaged food products are offered through an online platform. | 2019 | Mumbai, Maharashtra, India | USD 37.6 M | USD 4.41 M | 168 | |
Multi-category food and beverage products are produced and distributed globally. | 1866 | Vevey, Vaud, Switzerland | – | USD 2.36 B | 16,250 |
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Related news about United Biscuits
Complete news archive for United Biscuits
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Frequently Asked Questions about United Biscuits
United Biscuits was founded in 1948 and raised its 1st funding round 70 years after it was founded.
United Biscuits is headquartered in Hayes, United Kingdom. It is registered at Hayes, England, United Kingdom.
United Biscuits was established in 1948 and is based in Hayes, United Kingdom. Operations focus on the production of baked goods within the snack food sector, encompassing sweet biscuits, crackers, milk and white chocolates, and sandwich cookies. Key brands such as McVities, Jacobs, Hansbro, and Verkade are managed. Activities extend across regions including the UK, Ireland, North America, and India, with distribution handled via retailers and wholesalers.
United Biscuits's top competitors include Higgidy, Tate's Bake Shop and Hill Biscuits.
United Biscuits has made 1 acquisition, including Aandpfoods.
United Biscuits has 2 investors. Key investors include European Union, and Yıldız Holding.
United Biscuits operates through Pladis Foods Limited.
Yes. United Biscuits was acquired by Yıldız Holding in November 2014.

