Ustraa

Gurugram, India Founded: 2015 • Age: 11 yrs Acquired By VLCC
Mens grooming products are offered via an internet-first brand.
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About Ustraa

Ustraa is a company based in Gurugram (India) founded in 2015 by Rajat Tuli and Rahul Anand was acquired by VLCC in June 2023. It operates as a Direct-to-Consumer (D2C), and Subscription Services. Ustraa offers products and services including Beard Growth Oil, Hair Growth Vitalizer, De-Tan Cream, and After Dark Cologne. Ustraa operates in a competitive market with competitors including Bombay Shaving, Mars by GHC, Man Matters, Beardo and Beardhood, among others.

  • Headquarter Gurugram, India
  • Founders Rajat Tuli, Rahul Anand
  • Sectors
    Consumer
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Happily Unmarried Marketing Pvt. Ltd
  • Jurisdiction New Delhi, Delhi, India
Operational Areas
Consumer → Beauty, Personal & Household Care
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
    $11.71 M (USD)
    44.27
    as on Mar 31, 2023
  • Net Profit
    $-4.83 M (USD)
    -43.9
    as on Mar 31, 2023
  • EBITDA
    $-4.72 M (USD)
    -36.15
    as on Mar 31, 2023
  • Latest Funding Round
  • Investors
    Klub

    & 2 more

  • Employee Count
    Employee Count
  • Acquired by
    VLCC

    (Jun 09, 2023)

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Products & Services of Ustraa

Ustraa offers a comprehensive portfolio of products and services, including Beard Growth Oil, Hair Growth Vitalizer, De-Tan Cream, and After Dark Cologne. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Beard growth is supported by this nourishing oil product.

Hair growth is enhanced with this vitalizing care product.

Skin tone is evened with this de-tan cream product.

A lasting scent is provided by this men's cologne.

Funding Insights of Ustraa

  • Total Funding
  • Total Rounds 2
  • Last Round
  • First Round
  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2023 Amount Seed - Ustraa Valuation Klub
Sep, 2020 Amount Seed - Ustraa Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Ustraa

Ustraa has secured backing from 3 investors, including institutional investors. Prominent investors backing the company include Klub, VLCC and Wipro Consumer Care. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Fintech platform for revenue-based financing to digital businesses is provided.
Founded Year Domain Location
Household durable and personal care products are manufactured by Wipro.
Founded Year Domain Location
Chain of skin and hair care clinics
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Ustraa

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Ustraa

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Ustraa Comparisons

Employees
+
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Competitors of Ustraa

Ustraa operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bombay Shaving, Mars by GHC, Man Matters, Beardo and Beardhood, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Online brand offering mens grooming products
domain founded_year HQ Location
Platform offering mens hair care, wellness, and medicinal products
domain founded_year HQ Location
Internet first brand offering beauty and wellness products for men
domain founded_year HQ Location
Men's grooming products are offered online by Beardo.
domain founded_year HQ Location
Men's grooming products are sold online by Beardhood.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Ustraa

Frequently Asked Questions about Ustraa

When was Ustraa founded?

Ustraa was founded in 2015 and raised its 1st funding round 5 years after it was founded.

Where is Ustraa located?

Ustraa is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.

What is the annual revenue of Ustraa?

Annual revenue of Ustraa is $11.71M as on Mar 31, 2023.

What does Ustraa do?

A range of mens grooming products is provided by Ustraa, focusing on hair care, beard care, skin care, and fragrances. Solutions are developed for issues like hair fall, beard growth, acne, and skin tone. The company operates in the personal care sector, targeting male consumers in India with online sales and subscription plans. Products are formulated without harmful chemicals like sulphates and parabens, ensuring safe usage. Various categories including deodorants, trimmers, and gift packs are included in their offerings.

Who are the top competitors of Ustraa?

Ustraa's top competitors include Bombay Shaving, Beardo and Man Matters.

What products or services does Ustraa offer?

Ustraa offers Beard Growth Oil, Hair Growth Vitalizer, De-Tan Cream, and After Dark Cologne.

Who are Ustraa's investors?

Ustraa has 3 investors. Key investors include Klub, VLCC, and Wipro Consumer Care.

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