About Veestro
Veestro is a Consumer company based in Los Angeles (United States) founded in 2012. Organic, plant-based meals are delivered nationwide by Veestro. Veestro has raised $3.5 million across 3 funding rounds from investors including Blue Horizon and M&A Capital. Veestro offers products and services including Veestro Meal Delivery. Its focus areas include Food and Agriculture Tech, Food Tech, Internet First Restaurant and Pre prepared Ready to Heat Meals. Its legal entity is Veestro, LLC. Its competitors include Sun Basket, Green Chef and Thistle; 3 of its 3 listed competitors have raised funding.
Company details
Veestro was founded in 2012 in Los Angeles, United States, as an internet-first restaurant focused on organic, plant-based food. Delivery services are provided across the United States to health-conscious and busy individuals seeking ready-to-eat whole foods. A 21-day kickstart plan is offered to support health improvements, alongside 3-day and 5-day juice cleanse options. Operations emphasize convenient, prepared meals in the plant-based sector.
- Total Equity Funding$3.5M (USD)
in 3 rounds
- Latest Funding Round$2M (USD), Seed
Apr 2020
- InvestorsBlue Horizon
& 1 more
Products & Services of Veestro
Veestro offers a comprehensive portfolio of products and services, including Veestro Meal Delivery.
Delivers ready-to-eat plant-based meals for convenient healthy eating.
Apps and channels of Veestro
its YouTube channel Veestro Food has 330 subscribers and 26 videos.
Videos from Veestro
The most watched videos on Veestro's YouTube channel, Veestro Food (330 subscribers). Click a video to play it here.
More on Veestro Food.
Funding Insights of Veestro
Veestro has successfully raised a total of $3.5M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $2 million completed in April 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.5M
- Total Rounds 3
- Last Round Seed — $2M
- First Round $1.5M
(Mar 2016)
- Investors Count 2
All 3 funding rounds of Veestro with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2020 | $2M | Seed | – | Blue Horizon | – |
| May 2018 | $630,000 | Debt – Conventional | – | – | – |
| Mar 2016 | $1.5M | Seed | – | M&A Capital | – |
2 investors in total: 2 institutional.
Investors in Veestro
Veestro has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Blue Horizon and M&A Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Sustainable food sector ventures are invested in by Blue Horizon. | bluehorizon.com | Zurich, Switzerland | ||
| mandacap.com |
Investor details for Veestro
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Timeline of Veestro
3 dated milestones of Veestro across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Veestro is founded.
- Funding First funding round of $1.5M.
- Funding Latest funding round, Seed, of $2.0M.
Competitors of Veestro
Veestro has 3 listed competitors in our database, 3 of them funded. They include Sun Basket, Green Chef and Thistle.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sunbasket.com | 2011 | San Francisco, United States | $123.63M | 696 | Pre-measured ingredients are delivered via an online subscription recipe box. | |
| greenchef.com | 2014 | Boulder, United States | $15.5M | Organic meal kits are delivered through subscription service. | ||
| thistle.co | 2014 | San Francisco, United States | $16.95M | 608 | Healthy plant-based meals are delivered via online subscription service. |
Detailed competitors of Veestro
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Veestro
The website of Veestro (veestro.com) receives about 4.7K visits a month.
- Monthly visits4.7K
▲ 36.4% vs previous month
Websites whose visitors overlap most with Veestro. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| daily-harvest.com | 100% | 289.8K | #202,862 | View details | |
| hellofresh.com | 90% | 12.1M | #9,186 | View details | |
| purplecarrot.com | 77% | 415.9K | #139,070 | View details | |
freshology.com | freshology.com | 72% | – | ||
deliveryrank.com | deliveryrank.com | 71% | #168,737 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 25 similar websites and full traffic analytics for Veestro
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 25 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Food & Beverage Platforms
3 companies that operate in the same segment as Veestro (Food & Beverage Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
Platform for discovering and sharing local businesses | 2004 | San Francisco, California, United States | USD 56 M | USD 1.46 B | 5,120 | |
Restaurant operations are managed via a cloud-based platform. | 2011 | Boston, Massachusetts, United States | USD 900 M | USD 6.15 B | 8,021 |
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Frequently Asked Questions about Veestro
Veestro was founded in 2012 and raised its 1st funding round 4 years after it was founded.
Veestro is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Veestro is a funded company, having raised a total of $3.5M across 3 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Mar 2016.
Veestro was founded in 2012 in Los Angeles, United States, as an internet-first restaurant focused on organic, plant-based food. Delivery services are provided across the United States to health-conscious and busy individuals seeking ready-to-eat whole foods. A 21-day kickstart plan is offered to support health improvements, alongside 3-day and 5-day juice cleanse options. Operations emphasize convenient, prepared meals in the plant-based sector.
Veestro's top competitors include Thistle, Sun Basket and Green Chef.
Veestro offers Veestro Meal Delivery.
Veestro has 2 investors. Key investors include Blue Horizon, and M&A Capital.
Veestro operates through Veestro, Llc.