About Walkers
Walkers is a Consumer company based in Leicester (United Kingdom) founded in 1948, and was acquired by PepsiCo in June 1989. Multi-category savory snacks are branded and distributed by Walkers. It operates on a Direct-to-Consumer (D2C) model. Its website walkers.co.uk draws about 57 thousand monthly visits. Walkers offers products and services including Walkers Crisps, Walkers Baked, Walkers Max Ridged Crisps, Walkers Sensations, and Walkers 100 Calorie Snacks. Its focus areas include Consumer Goods, Food & Beverage and Snacks. Its legal entity is WALKERS SNACKS LIMITED. Its competitors include Graze, PERKIER and Jealous Sweets; 2 of its 3 listed competitors have raised funding.
Company details
Walkers is established as a prominent manufacturer of crisps and snacks in the United Kingdom. The company is focused on producing a variety of potato-based snack products, including classic crisps, baked options, and low-calorie alternatives. Operations are centered in the food and beverage sector, with an emphasis on sustainability initiatives like TerraCycle and circular potato schemes to reduce environmental impact. A wide range of flavors and product lines such as Walkers Max, Sensations, and 100-calorie snacks are offered to cater to diverse consumer preferences.
- Headquarters Leicester, United Kingdom
- Stage Acquired
- SectorsConsumer
- Website category Food and Drink · Groceries
- Phone•••• ••••
- Website walkers.co.uk/walkershome
- Social X Facebook YouTube
- Acquired by PepsiCo (Jun 1989)
- Legal Name Walkers Snacks Limited
- Date of Incorporation 02 Dec, 1997
- Jurisdiction READING
Products & Services of Walkers
Walkers offers a comprehensive portfolio of products and services, including Walkers Crisps, Walkers Baked, Walkers Max Ridged Crisps, Walkers Sensations, and Walkers 100 Calorie Snacks.
Crisps are offered in various popular flavors.
Baked snacks are provided for lighter options.
Ridged crisps are made for bold taste.
Premium crisps are crafted for unique flavors.
Low-calorie snacks are designed for mindful eating.
Apps and channels of Walkers
its YouTube channel Walkers Crisps has 18.1K subscribers and 30 videos.
Videos from Walkers
The most watched videos on Walkers's YouTube channel, Walkers Crisps (18.1K subscribers). Click a video to play it here.
More on Walkers Crisps.
Investors in Walkers
Walkers has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include PepsiCo.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Food, snacks, and beverages are produced and distributed globally. | 1898 | pepsico.com | Purchase, United States |
Investor details for Walkers
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Timeline of Walkers
2 dated milestones of Walkers across 41 years, from founding to its latest funding, stage changes and deals.
- Founded Walkers is founded.
- Exit Acquired by PepsiCo.
Competitors of Walkers
Walkers has 3 listed competitors in our database, 2 of them funded. They include Graze, PERKIER and Jealous Sweets.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| graze.com | 2008 | London, United Kingdom | $3.28M | 293 | Healthy snacks are offered by Graze for various preferences. | |
| perkier.co.uk | 2013 | Slough, United Kingdom | $1.67M | 6 | Multi-category savory snacks are produced and distributed in the UK. | |
| thejealouslife.com | 2011 | London, United Kingdom | Snacks brand |
Detailed competitors of Walkers
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Web traffic of Walkers
The website of Walkers (walkers.co.uk) receives about 57.5K visits a month and ranks #602,744 among all websites worldwide, #3,739 in Groceries.
- Monthly visits57.5K
▼ 3.3% vs previous month
- Unique visitors31.2K
per month
- Global rank#602,744
among all websites
- Category rank#3,739
Food and Drink · Groceries
- Bounce rate53%
- Pages per visit1.7
- Average visit33 sec
- DevicesDesktop 15% · Mobile 85%
Websites whose visitors overlap most with Walkers. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| lovepubsnacks.co.uk | 100% | #995,403 | View details | ||
| devo.co.uk | 93% | 34K | #1,020,933 | View details | |
| sensationssnacks.co.uk | 92% | View details | |||
| onepoundsweets.com | 88% | #497,032 | View details | ||
nestle.co.uk | nestle.co.uk | 82% | #139,059 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 35 similar websites and full traffic analytics for Walkers
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- 35 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Food Processing
2 companies that operate in the same segment as Walkers (Food Processing) in United Kingdom, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering cooked-meal delivery service for dogs | 2016 | London, England, United Kingdom | USD 477.37 M | USD 48.04 M | ||
Subscription-based pet food is delivered via an online platform. | 2016 | Blairgowrie And Rattray, Perth And Kinross, United Kingdom | USD 18.6 M |
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Related news about Walkers
Complete news archive for Walkers
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Frequently Asked Questions about Walkers
Walkers was founded in 1948.
Walkers is headquartered in Leicester, United Kingdom. It is registered at Leicester, England, United Kingdom.
Walkers is established as a prominent manufacturer of crisps and snacks in the United Kingdom. The company is focused on producing a variety of potato-based snack products, including classic crisps, baked options, and low-calorie alternatives. Operations are centered in the food and beverage sector, with an emphasis on sustainability initiatives like TerraCycle and circular potato schemes to reduce environmental impact. A wide range of flavors and product lines such as Walkers Max, Sensations, and 100-calorie snacks are offered to cater to diverse consumer preferences.
Walkers's top competitors include Graze, PERKIER and Jealous Sweets.
Walkers offers Walkers Crisps, Walkers Baked, Walkers Max Ridged Crisps, Walkers Sensations, and Walkers 100 Calorie Snacks.
Walkers has 1 investor. Key investors include PepsiCo.
Walkers operates through Walkers Snacks Limited.
Yes. Walkers was acquired by PepsiCo in June 1989.