About Winky Lux
Winky Lux is a Consumer company based in New York (United States) founded in 2015, and was acquired by CORE Industrial Partners in July 2024. Clean, cruelty-free beauty products including makeup and skincare are developed. Winky Lux has raised $2 million across 1 funding round from investors including Female Founders Fund, BBG Ventures and GGV Capital. Its website winkylux.com draws about 102 thousand monthly visits. Its focus areas include Consumer Goods, Beauty & Personal Care Products, Makeup and Multi-Category. Its legal entity is LINDA RODIN. Its competitors include Sol de Janeiro, Juice Beauty and Mented Cosmetics; 3 of its 3 listed competitors have raised funding.
Company details
Winky Lux was established in 2015 in New York, United States, within the cosmetics sector. Clean, cruelty-free beauty products are developed, encompassing makeup and skincare items such as lip balms, concealers, blush, and mascara. Unique formulations and aesthetically pleasing packaging are incorporated into the offerings. Operations emphasize sustainability alongside standard production and distribution activities in the beauty industry.
- Headquarters New York, United States
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website winkylux.com
- Social X Facebook Instagram YouTube
- Acquired by CORE Industrial Partners (Jul 2024)
- Legal Name Linda Rodin
- Total Equity Funding$2M (USD)
in 1 rounds
- Latest Funding Round$2M (USD), Seed
Aug 2017
- InvestorsFemale Founders Fund
& 5 more
- Acquired byCORE Industrial Partners
(Jul 2024)
Apps and channels of Winky Lux
its YouTube channel Winky Lux has 1.92K subscribers and 30 videos.
Videos from Winky Lux
The most watched videos on Winky Lux's YouTube channel, Winky Lux (1.92K subscribers). Click a video to play it here.
More on Winky Lux.
Funding Insights of Winky Lux
Winky Lux has successfully raised a total of $2M through 1 strategic funding round. The most recent funding activity was a Seed round of $2 million completed in August 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2M
- Total Rounds 1
- Last Round Seed — $2M
- First Round $2M
(Aug 2017)
- Investors Count 5
All 1 funding rounds of Winky Lux with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2017 | $2M | Seed | – | Female Founders Fund |
6 investors in total: 6 institutional.
Investors in Winky Lux
Winky Lux has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Female Founders Fund, BBG Ventures and GGV Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage investments are made in US women-led tech startups. | femalefoundersfund.com | New York, United States | ||
Early-stage investments are directed toward female-founded startups by BBG Ventures. | bbgventures.com | New York, United States | ||
Venture capital is invested in cybersecurity, fintech, and AI startups. | ggvc.com | Menlo Park, United States | ||
SoGal Ventures is recognized as a women-led venture capital firm. | sogalventures.com | |||
| tgzcapital.com | ||||
Private equity firm investing in manufacturing, industrial technology, and industrial services sectors. | coreipfund.com |
Investor details for Winky Lux
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Timeline of Winky Lux
3 dated milestones of Winky Lux across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Winky Lux is founded.
- Funding First funding round of $2.0M.
- Exit Acquired by CORE Industrial Partners.
Competitors of Winky Lux
Winky Lux has 3 listed competitors in our database, 3 of them funded. They include Sol de Janeiro, Juice Beauty and Mented Cosmetics.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| soldejaneiro.com | 2015 | New York, United States | $14.58M | Brand of body care products | ||
| juicebeauty.com | 2005 | San Rafael, United States | $27.11M | 66 | Clean skincare and makeup solutions are offered by Juice Beauty. | |
| mentedcosmetics.com | 2016 | New York, United States | $9M | Internet first brand offering cosmetic products |
Detailed competitors of Winky Lux
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- Full competitor set
- Operating metrics
- Benchmarks
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Web traffic of Winky Lux
The website of Winky Lux (winkylux.com) receives about 102.3K visits a month.
- Monthly visits102.3K
▲ 147.7% vs previous month
Websites whose visitors overlap most with Winky Lux. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
boldenusa.com | boldenusa.com | 100% | #1,929,227 | – | |
internationalmakeup.in | internationalmakeup.in | 96% | #1,086,584 | – | |
hurrawbalm.com | hurrawbalm.com | 95% | #1,514,349 | – | |
| strivectin.com | 94% | 117.7K | #276,054 | View details | |
| imageskincare.com | 94% | 134.6K | #283,029 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 26 similar websites and full traffic analytics for Winky Lux
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- 26 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as Winky Lux (Beauty & Personal Care Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
3M is recognized as a global leader in industrial innovation. | 1902 | United States | USD 24.95 B | 74 | ||
Provider of FMCG conglomerate products | 1837 | United States | USD 457.23 M | 923 | ||
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 |
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Related news about Winky Lux
Complete news archive for Winky Lux
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Frequently Asked Questions about Winky Lux
Winky Lux was founded in 2015 and raised its 1st funding round 2 years after it was founded.
Winky Lux is headquartered in New York, United States. It is registered at New York, New York, United States.
Winky Lux is a funded company, having raised a total of $2M across 1 funding round to date. The company's 1st funding round was a Seed of $2M, raised on Aug 2017.
Winky Lux was established in 2015 in New York, United States, within the cosmetics sector. Clean, cruelty-free beauty products are developed, encompassing makeup and skincare items such as lip balms, concealers, blush, and mascara. Unique formulations and aesthetically pleasing packaging are incorporated into the offerings. Operations emphasize sustainability alongside standard production and distribution activities in the beauty industry.
Winky Lux's top competitors include Sol de Janeiro, Mented Cosmetics and Juice Beauty.
Winky Lux has 6 investors. Key investors include Female Founders Fund, BBG Ventures, GGV Capital, SoGal Ventures, and TGZ Capital.
Winky Lux operates through Linda Rodin.
Yes. Winky Lux was acquired by CORE Industrial Partners in July 2024.
The website of Winky Lux receives about 102 thousand visits a month.