About WinMagic
WinMagic is a company based in Mumbai (India) founded in 2017 by Mukesh Jagwani.. WinMagic has raised $3.41 million across 4 funding rounds from investors including We Founder Circle, Aig Direct and Evermore Stock Broker. The company has 41 employees as of December 07, 2024. WinMagic offers products and services including PlayMagic SwimRing, Li'l Diva Pixie Fairy Doll, PlayMagic Building Blocks, PAW Patrol Vehicle, and Make It Real Jewelry Kit. WinMagic operates in a competitive market with competitors including Snooplay, Cubelelo, Jammbo, Bunty Toys and Khelna, among others.
- Headquarter Mumbai, India
- Employees 41 as on 07 Dec, 2024
- Founders Mukesh Jagwani
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Winmagic Toys Limited
- Date of Incorporation 26 Sep, 2017
- Jurisdiction Mumbai, Maharashtra, India
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Annual Revenue
$1.72 M (USD)-39.44as on Mar 31, 2022
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Net Profit
$-521.97 K (USD)8.02as on Mar 31, 2022
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EBITDA
$2.58 K (USD)-99.34as on Mar 31, 2022
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Total Equity Funding
$3.41 M (USD)
in 4 rounds
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Latest Funding Round
$2.06 M (USD), Seed
Sep 10, 2025
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Investors
We Founder Circle
& 85 more
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Employee Count
41
as on Dec 07, 2024
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Products & Services of WinMagic
WinMagic offers a comprehensive portfolio of products and services, including PlayMagic SwimRing, Li'l Diva Pixie Fairy Doll, PlayMagic Building Blocks, PAW Patrol Vehicle, and Make It Real Jewelry Kit. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Water toy for children's swimming and play activities.
Doll for imaginative play and fashion accessories.
Blocks for creative construction and skill development.
Toy vehicle based on popular characters for action play.
DIY kit for making beads and accessories creatively.
Funding Insights of WinMagic
WinMagic has successfully raised a total of $3.41M across 4 strategic funding rounds. The most recent funding activity was a Seed round of $2.06 million completed in September 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Seed — $2.1M
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First Round
First Round
(24 Aug 2022)
- Investors Count 86
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2025 | Amount | Seed - WinMagic | Valuation | Aig Direct , NAV Capital | |
| Mar, 2024 | Amount | Seed - WinMagic | Valuation | Shreeji Capital and Finance , We Founder Circle | |
| Mar, 2023 | Amount | Angel Round - WinMagic | Valuation | Amit Doshi |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in WinMagic
WinMagic has secured backing from 86 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include We Founder Circle, Aig Direct and Evermore Stock Broker. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Private equity fund focused in multiple sectors
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Founded Year | Domain | Location | |
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Investment in early-stage startups and global community support.
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Founded Year | Domain | Location | |
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Offers tailored wealth management and investment advisory services for professionals.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by WinMagic
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - WinMagic
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Winmagic Comparisons
Competitors of WinMagic
WinMagic operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Snooplay, Cubelelo, Jammbo, Bunty Toys and Khelna, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Online retailing of toys and games is conducted internationally.
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| domain | founded_year | HQ Location |
Rubik's cubes and similar puzzles are retailed online by Cubelelo.
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| domain | founded_year | HQ Location |
Online platform offering a wide range of toys for kids
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| domain | founded_year | HQ Location |
Operates an online platform specializing in toys for children.
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| domain | founded_year | HQ Location |
Online platform offering traditional Indian educational toys for children and learning.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about WinMagic
When was WinMagic founded?
WinMagic was founded in 2017 and raised its 1st funding round 5 years after it was founded.
Where is WinMagic located?
WinMagic is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Who is the current CEO of WinMagic?
Mukesh Jagwani is the current CEO of WinMagic. They have also founded this company.
Is WinMagic a funded company?
WinMagic is a funded company, having raised a total of $3.41M across 4 funding rounds to date. The company's 1st funding round was a Angel Round of $54.43K, raised on Aug 24, 2022.
How many employees does WinMagic have?
As of Dec 07, 2024, the latest employee count at WinMagic is 41.
What is the annual revenue of WinMagic?
Annual revenue of WinMagic is $1.72M as on Mar 31, 2022.
What does WinMagic do?
Online retailer offering toys for kids. It provides magic toys and playsets, plush toys, games puzzles, indoor outdoor activity, electronic toys, and more.
Who are the top competitors of WinMagic?
What products or services does WinMagic offer?
WinMagic offers PlayMagic SwimRing, Li'l Diva Pixie Fairy Doll, PlayMagic Building Blocks, PAW Patrol Vehicle, and Make It Real Jewelry Kit.
Who are WinMagic's investors?
WinMagic has 86 investors. Key investors include We Founder Circle, Aig Direct, Evermore Stock Broker, Kambhampati Venkat Subrahmanya Pawan, and Jaya Rajdev.