About Wurl
Wurl is a company based in Palo Alto (United States) founded in 2010 by Sean Doherty was acquired by Applovin in February 2022. Wurl has raised $6.41 million across 3 funding rounds from investors including Applovin. Wurl offers products and services including BrandDiscovery, AdPool, Global FAST Pass, and ContentDiscovery. Wurl operates in a competitive market with competitors including Vimeo, JW Player, Amagi, Kaltura and Harmonic, among others.
Products & Services of Wurl
Wurl offers a comprehensive portfolio of products and services, including BrandDiscovery, AdPool, Global FAST Pass, and ContentDiscovery.
Real-time contextual targeting for CTV ads to boost engagement.
Advanced CTV ad monetization to maximize revenue streams.
Content distribution and ad management for streaming channels.
AI-powered acquisition to increase CTV viewer engagement.
Apps and channels of Wurl
its YouTube channel Wurl has 457 subscribers and 30 videos.
Videos from Wurl
The most watched videos on Wurl's YouTube channel, Wurl (457 subscribers). Click a video to play it here.
More on Wurl.
Funding Insights of Wurl
Wurl has successfully raised a total of $6.41M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $4.37 million completed in September 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.41M
- Total Rounds 3
- Last Round Series A — $4.37M
- First Round $665,000
(Oct 2012)
All 3 funding rounds of Wurl with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2017 | $4.37M | Series A | – | – | – |
| Apr 2014 | $1.37M | Seed | – | – | – |
| Oct 2012 | $665,000 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in Wurl
Wurl has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Applovin.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Mobile marketing platform for attribution and user acquisition | 2012 | applovin.com | San Francisco, United States |
Investor details for Wurl
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Wurl
55 people are tracked at Wurl (20 in leadership, 35 in team).
| Name | Role | Group |
|---|---|---|
Sean Doherty | Co-Founder & CEO | Leadership |
Germaine Montagne | VP Of Marketing | Leadership |
Ria Madrid | VP of Advertising | Leadership |
Dave Bernath | CEO | Leadership |
Josh Chesarek | Vice President Engineering Operations | Leadership |
Scott Bernstein | Director, Site Reliability Engineering | Leadership |
Yuval Fisher | Chief Technology Officer | Leadership |
Ryan McNiff | Director, Advertising Partnerships | Leadership |
Ramarao Babbellapati | Director, Engineering | Leadership |
Nam Ly | VP, Engineering | Leadership |
Christopher Dutton | Director, Solution Architecture | Leadership |
Ben Mison | Director, Business Development EMEA | Leadership |
Martin Tremblay | Director, Engineering | Leadership |
Fabiano Barbieri, MBA | Senior Director, Technical Operations | Leadership |
Jordan Paul | VP, Legal | Leadership |
Mikey Garcia | Vice President, Advertising Engineering | Leadership |
Kelsey Duska | Director Of Product Marketing | Leadership |
Pradgnya Kulkarni | Director QA Engineering | Leadership |
Daniel Wegman, PhD | Director Of Data Science | Leadership |
Peter Le | Director, Full Stack Engineering | Leadership |
35 more people are available in the full profile.
Complete people profiles for Wurl
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Wurl
4 dated milestones of Wurl across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Wurl is founded.
- Funding First funding round of $665K.
- Funding Latest funding round, Series A, of $4.4M.
- Exit Acquired by Applovin.
Competitors of Wurl
Wurl operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Vimeo, JW Player, Amagi, Kaltura and Harmonic, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| vimeo.com | 2004 | New York, United States | $450M | 231 | Video hosting, creation, management, and streaming services are provided. | |
| jwplayer.com | 2005 | New York, United States | $151.63M | 133 | Web video player software and content management solutions are provided. | |
| amagi.com | 2008 | Bengaluru, India | $359.39M | 749 | Cloud solutions for broadcast, streaming, and advertising industries are provided. | |
| kaltura.com | 2006 | New York, United States | – | 580 | Offers cloud-based video solutions tailored for the media and entertainment industry. | |
| harmonicinc.com | 1988 | San Francisco, United States | – | 1,359 | Video delivery infrastructure is offered through a SaaS platform. | |
| telestream.net | 1998 | Nevada, United States | $59.32M | – | Live and on-demand video streaming solutions are provided by Telestream. | |
| imaginecommunications.com | 2005 | San Diego, United States | $34.2M | – | Digital video processing and edge multiplexing solutions are provided. | |
| catenoid.net | 2011 | Seoul, South Korea | $20.28M | – | Video streaming platform is provided as an integrated service. | |
| quickplay.com | 2004 | Toronto, Canada | $84.57M | 76 | Multi-screen video distribution solutions to IP-connected devices are provided. | |
| bydeluxe.com | 1915 | Burbank, United States | $115.09M | 1,656 | Media services for content creation, localization, and distribution are provided. |
Detailed competitors of Wurl
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Wurl
The website of Wurl (wurl.com) receives about 45.1K visits a month.
- Monthly visits45.1K
▼ 17.7% vs previous month
Websites whose visitors overlap most with Wurl. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
mrlittlebig.com | mrlittlebig.com | 100% | – | – | – |
camcam.info | camcam.info | 88% | – | #10,717,970 | – |
| cortica.com | 88% | 2.4K | #6,780,296 | View details | |
streamingmediaglobal.com | streamingmediaglobal.com | 86% | – | #2,040,228 | – |
techblog.willshouse.com | techblog.willshouse.com | 85% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 18 similar websites and full traffic analytics for Wurl
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 18 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Wurl
Complete news archive for Wurl
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Wurl
10 companies that operate in the same segment as Wurl (OTT & Streaming Media), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Video content is streamed through subscription-based OTT platform. | 2007 | Santa Monica, California, United States | USD 100 M | – | – | |
ESports social video streaming platform | 2006 | San Francisco, California, United States | USD 35.12 M | – | – | |
Subscription-based platform for streaming soccer content is offered. | 2015 | New York, New York, United States | USD 154.63 M | USD 1.62 B | 590 | |
Ad-supported live and on-demand video streaming is provided. | 2013 | Los Angeles, California, United States | USD 51.8 M | – | – | |
Subscription-based anime streaming is offered across devices and languages. | 2006 | San Francisco, California, United States | USD 55.55 M | – | – | |
Video streaming devices and platforms are provided by Roku. | 2008 | San Jose, California, United States | USD 213.57 M | USD 4.74 B | 3,340 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 | |
Provider of streaming services for TV shows, movies, and documentaries | 1997 | Los Gatos, California, United States | USD 80 M | USD 45.27 B | 14,000 | |
User-generated videos and content are shared and streamed online. | 2005 | San Bruno, California, United States | USD 11.5 M | – | – | |
Movies, shows, and on-demand content are streamed via mobile app. | 2007 | Palo Alto, California, United States | USD 132.25 M | – | – |
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Frequently Asked Questions about Wurl
Wurl was founded in 2010 and raised its 1st funding round 2 years after it was founded.
Wurl is headquartered in Palo Alto, United States. It is registered at Palo Alto, California, United States.
Sean Doherty is the current CEO of Wurl. They have also founded this company.
Wurl is a funded company, having raised a total of $6.41M across 3 funding rounds to date. The company's 1st funding round was a Seed of $665K, raised on Oct 2012.
Wurl was founded in 2010 and is headquartered in Palo Alto, United States. A SaaS-based platform is operated to deliver video management solutions within the digital media sector. Capabilities for creating and distributing video content are supported, along with streaming and ad management features across over-the-top (OTT) platforms. Operations focus on facilitating efficient video workflows for clients in content distribution.
Wurl offers BrandDiscovery, AdPool, Global FAST Pass, and ContentDiscovery.
Wurl has 1 investor. Key investors include Applovin.
Wurl operates through Wurl, Inc..
Yes. Wurl was acquired by Applovin in February 2022.