About Yerbae
Yerbae is a company based in Scottsdale (United States) founded in 2017 by Todd Gibson was acquired by Safety Shot in January 2025. Yerbae has raised $5 million across 8 funding rounds from investors including Safety Shot, Vistar and Oxford Commercial Finance. The company has 23 employees. Yerbae operates in a competitive market with competitors including Spindrift, Waterloo Sparkling, Aura Bora, Dash Water and Sanzo, among others.
- Headquarter Scottsdale, United States
- Employees 23
- Founders Todd Gibson
- Stage Public
- SectorsConsumer
- Website category Food and Drink · Beverages
- Email••••••••
- Phone•••• ••••
- Website yerbae.com
- Social LinkedIn X Facebook Instagram
- Acquired by Safety Shot (Jan 2025)
- Legal Name Yerbae Brands Co.
- Annual Revenue$7.17 M (USD)19as on Dec 31, 2022
- Net Profit-$9.1 M (USD)-139as on Dec 31, 2022
- Total Equity Funding$5M (USD)
in 8 rounds
- Latest Funding Round$75K (USD), Post-IPO
Oct 2024
- InvestorsSafety Shot
& 3 more
- Employee Count23
- Acquired bySafety Shot
(Jan 2025)
Funding Insights of Yerbae
Yerbae has successfully raised a total of $5M across 8 strategic funding rounds. The most recent funding activity was a Post-IPO round of $75 thousand completed in October 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5M
- Total Rounds 8
- Last Round Post-IPO — $75,000
- First Round $5M
(Dec 2018)
- Investors Count 3
All 8 funding rounds of Yerbae with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2024 | $75,000 | Post-IPO | – | – | – |
| Nov 2023 | $249,999 | Post-IPO | – | – | – |
| Sep 2023 | – | Post-IPO | – | – | – |
| Jul 2023 | $3.17M | Post-IPO | – | – | – |
| May 2023 | $2.5M | Debt – Conventional | – | – | |
| Sep 2022 | $699,993 | Post-IPO | – | – | – |
| Feb 2020 | – | Series A | – | Vistar | – |
| Dec 2018 | $5M | Series A | – | Zenfinity Capital | – |
4 investors in total: 4 institutional.
Investors in Yerbae
Yerbae has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Safety Shot, Vistar and Oxford Commercial Finance.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | zenfinitycapital.com | - | |
Flexible working capital solutions are provided for businesses. | – | oxfordcommercialfinance.com | - | |
Food distribution services are provided to convenience and vending sectors. | 1995 | vistar.com | Englewood, United States | |
Wellness beverages are produced to lower blood alcohol content. | 2018 | safetyshotofficial.com | Jupiter, United States |
Investor details for Yerbae
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People of Yerbae
1 people are tracked at Yerbae (1 in leadership); the tracked headcount is 23.
| Name | Role | Group |
|---|---|---|
Todd Gibson | Co-Founder | Leadership |
Complete people profiles for Yerbae
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Timeline of Yerbae
5 dated milestones of Yerbae across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Yerbae is founded.
- Funding First funding round of $5.0M.
- IPO Lists on the stock exchange (IPO).
- Funding Latest funding round, Post-IPO, of $75K.
- Exit Acquired by Safety Shot.
Competitors of Yerbae
Yerbae operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spindrift, Waterloo Sparkling, Aura Bora, Dash Water and Sanzo, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| drinkspindrift.com | 2010 | Newton, United States | $75.66M | 190 | Unsweetened sparkling waters are produced with real squeezed fruit. | |
| drinkwaterloo.com | 2017 | Austin, United States | $7.18M | 73 | Aromatic waters are manufactured and supplied in multiple flavors. | |
| aurabora.com | 2020 | San Francisco, United States | $2M | 8 | Brand of sparkling water | |
| dash-water.com | 2017 | London, United Kingdom | $23.16M | 26 | Fruit-infused sparkling water is produced and distributed by Dash Water. | |
| drinksanzo.com | 2018 | Long Island, United States | $16.3M | 43 | Brand of flavored sparkling water | |
| drinkpoppi.com | 2015 | Dallas, United States | $38.5M | – | Flavoured sodas are produced and distributed by Poppi. | |
| takearecess.com | 2018 | New York, United States | $33M | – | Non-alcoholic beverages are offered by Recess for relaxation. | |
| aquacarpatica.com | 2016 | Wilmette, United States | – | – | Brand of water | |
| hellowater.com | 2017 | Chicago, United States | $2.83M | – | Packaged flavored water is manufactured and distributed by Hellowater. |
Detailed competitors of Yerbae
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- Full competitor set
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Web traffic of Yerbae
The website of Yerbae (yerbae.com) receives about 6.7K visits a month and ranks #3,068,318 among all websites worldwide, #8,009 in Beverages.
- Monthly visits6.7K
▲ 23.6% vs previous month
- Unique visitors2.3K
per month
- Global rank#3,068,318
among all websites
- Category rank#8,009
Food and Drink · Beverages
- Bounce rate36%
- Pages per visit2.6
- Average visit41 sec
- DevicesDesktop 42% · Mobile 58%
Latest news on Yerbae
Complete news archive for Yerbae
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Similar companies to Yerbae
10 companies that operate in the same segment as Yerbae (Food Processing), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Internet first brand offering refrigerated pet food | 2006 | Secaucus, New Jersey, United States | USD 54 M | USD 1.1 B | 1,300 | |
Biosolutions and enzymes are developed for biotechnology applications across industries. | 2000 | Bags Sword, Denmark | – | – | – | |
Coffee, tea, and extract beverage solutions are provided globally. | 2009 | North Little Rock, Arkansas, United States | USD 17 M | USD 1.19 B | 1,410 | |
Bioproducts are manufactured via tissue engineering and fermentation technologies. | 1919 | Amsterdam, Netherlands | USD 125 M | USD 1.49 B | 2,400 | |
Fruits and vegetables processing services are provided by Sahyadri Farms. | 2011 | Nashik, Maharashtra, India | USD 84.86 M | USD 115.08 M | 2,299 | |
Brand of beverage products | 1995 | Gurugram, Haryana, India | USD 133 M | USD 2.33 B | 12,570 | |
Platform offering cooked-meal delivery service for dogs | 2016 | London, England, United Kingdom | USD 477.37 M | USD 48.04 M | – | |
Multi-category food products are produced and distributed globally. | 1866 | Minneapolis, Minnesota, United States | – | USD 18.42 B | 33,000 | |
Subscription-based pet food is delivered via an online platform. | 2016 | Blairgowrie And Rattray, Perth And Kinross, United Kingdom | USD 18.6 M | – | – | |
Wild Earth is recognized for providing vegan pet food. | 2017 | Berkeley, California, United States | USD 43 M | – | 8 |
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Frequently Asked Questions about Yerbae
Yerbae was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Yerbae is headquartered in Scottsdale, United States. It is registered at Scottsdale, Arizona, United States.
Yerbae is a funded company, having raised a total of $5M across 8 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on Dec 2018.
Yerbae has 23 employees.
Annual revenue of Yerbae is $7.17M as on Dec 31, 2022.
Yerbae was established in 2017 in Scottsdale, United States, as a provider in the beverage processing sector. Sparkling water is processed through specialized services, focusing on production and distribution operations. The company operates primarily in the domestic market, with core activities centered on efficient water treatment and bottling processes. Leadership is held by co-founder Todd Gibson, overseeing day-to-day functions in this niche industry.
Yerbae's top competitors include Waterloo Sparkling, Spindrift and Dash Water.
Yerbae has 4 investors. Key investors include Safety Shot, Vistar, Oxford Commercial Finance, and Zenfinity Capital.
Yerbae operates through Yerbae Brands Co..
Yes. Yerbae was acquired by Safety Shot in January 2025.