About YoCrunch
YoCrunch is a Consumer company based in Naugatuck (United States) founded in 1985, and was acquired by Danone in August 2013. Yogurt products are branded and distributed by YoCrunch. Its website yocrunch.com draws about 17 thousand monthly visits. YoCrunch offers products and services including YoCrunch Yogurt, Oreo Flavored Yogurt, M&Ms Flavored Yogurt, Twix Flavored Yogurt, and Snickers Flavored Yogurt. Its focus areas include Food and Agriculture, Food & Beverage Products, Dairy and Yogurt. Its legal entity is The YoFarm Company, LLC. Its competitors include Chobani, Yasso and Icelandic Provisions; 3 of its 3 listed competitors have raised funding.
Company details
YoCrunch was established in 1985 as a yogurt brand in Naugatuck, United States. Operations focus on the production and marketing of flavored yogurt items, often featuring mix-ins like granola or candy. The company operates within the dairy and snack food sector, with products distributed through retail channels across the United States. Its online presence is maintained via yocrunch.com, supporting consumer engagement and information sharing.
Products & Services of YoCrunch
YoCrunch offers a comprehensive portfolio of products and services, including YoCrunch Yogurt, Oreo Flavored Yogurt, M&Ms Flavored Yogurt, Twix Flavored Yogurt, and Snickers Flavored Yogurt.
Yogurt with various toppings for everyday snacking
Yogurt topped with Oreo cookies for enhanced taste
Yogurt with M&Ms toppings for sweet snacking options
Yogurt featuring Twix for caramel and chocolate flavors
Yogurt with Snickers toppings for nutty snacking variety
Funding Insights of YoCrunch
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of YoCrunch with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2005 | Private Equity Round | – | L Catterton | – |
2 investors in total: 2 institutional.
Investors in YoCrunch
YoCrunch has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Danone and L Catterton.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
L Catterton is recognized as a leading consumer-focused private equity group. | lcatterton.com | Greenwich, United States | ||
Health-focused dairy and plant-based food products are offered. | 1919 | danone.com | Paris, France |
Investor details for YoCrunch
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of YoCrunch
3 dated milestones of YoCrunch across 28 years, from founding to its latest funding, stage changes and deals.
- Founded YoCrunch is founded.
- Funding First funding round.
- Exit Acquired by Danone.
Competitors of YoCrunch
YoCrunch has 3 listed competitors in our database, 3 of them funded. They include Chobani, Yasso and Icelandic Provisions.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| chobani.com | 2005 | Norwich, United States | $650M | 2,267 | Strained yogurt is produced by Chobani using natural ingredients. | |
| yasso.com | 2009 | Boulder, United States | $12.61M | 42 | Probiotic frozen Greek yogurt bars and candy bars are manufactured. | |
| icelandicprovisions.com | 2015 | New York, United States | $55.96M | 11 | Icelandic skyr is produced and marketed by the company. |
Detailed competitors of YoCrunch
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of YoCrunch
The website of YoCrunch (yocrunch.com) receives about 17.2K visits a month.
- Monthly visits17.2K
▲ 216.8% vs previous month
Websites whose visitors overlap most with YoCrunch. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
danimals.com | danimals.com | 100% | #2,820,804 | – | |
 delacasa.wordpress.com | delacasa.wordpress.com | 99% | – | ||
| dannon.com | 88% | 13.8K | #1,698,961 | View details | |
| oikosyogurt.com | 86% | 4.4K | #4,072,889 | View details | |
voskos.com | voskos.com | 85% | #4,647,125 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 12 similar websites and full traffic analytics for YoCrunch
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as YoCrunch (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | |||
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | USD 93.92 B | 319,000 |
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Frequently Asked Questions about YoCrunch
YoCrunch was founded in 1985 and raised its 1st funding round 20 years after it was founded.
YoCrunch is headquartered in Naugatuck, United States. It is registered at Naugatuck, Connecticut, United States.
YoCrunch was established in 1985 as a yogurt brand in Naugatuck, United States. Operations focus on the production and marketing of flavored yogurt items, often featuring mix-ins like granola or candy. The company operates within the dairy and snack food sector, with products distributed through retail channels across the United States. Its online presence is maintained via yocrunch.com, supporting consumer engagement and information sharing.
YoCrunch's top competitors include Chobani, Yasso and Icelandic Provisions.
YoCrunch offers YoCrunch Yogurt, Oreo Flavored Yogurt, M&Ms Flavored Yogurt, Twix Flavored Yogurt, and Snickers Flavored Yogurt.
YoCrunch has 2 investors. Key investors include Danone, and L Catterton.
YoCrunch operates through The Yofarm Company, Llc.
Yes. YoCrunch was acquired by Danone in August 2013.