Yummly

Redwood City, United States Founded: 2009 • Age: 17 yrs Acquired By Whirlpool
Personalized recipe recommendations are provided based on user data points.
Annual revenue - Latest available
Total funding $24.2M 5 rounds
Employees - Tracked headcount
Investors 8 Known backers
Products - Services tracked
Competitors 10 Brand Intelligence

About Yummly

Yummly is a company based in Redwood City (United States) founded in 2009 was acquired by Whirlpool in May 2017. Yummly has raised $24.2 million across 5 funding rounds from investors including Harvard University, Whirlpool Corporation and Bauer Venture Partners. Yummly has completed 1 acquisition, including Orange Chef. Yummly operates in a competitive market with competitors including Chefkoch, Gojee, XiaChuFang, Nanapi and Spoon University, among others.

  • Headquarter Redwood City, United States
  • Sectors
    Consumer
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Media & Entertainment → Digital Media, Publishing & Broadcasting Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $24.2 M (USD)

    in 5 rounds

  • Latest Funding Round
    $15 M (USD), Series B

    Sep 01, 2015

  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
  • Acquired by
    Whirlpool

    (May 02, 2017)

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Funding Insights of Yummly

Yummly has successfully raised a total of $24.2M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $15 million completed in September 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Yummly

Yummly has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Harvard University, Whirlpool Corporation and Bauer Venture Partners.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
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Tech focused VC firm investing in early-stage startups in the US
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Investor details for Yummly

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  • Investor domains
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Investments & Acquisitions by Yummly

Yummly has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Orange Chef.

Investments
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Investment portfolio details for Yummly

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  • Portfolio identities
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Acquisitions
Company Name Description Domain Location Founded Year Amount
Credit card topics are covered via an online blog.
Locked Locked 2012 Locked
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Complete acquisition details for Yummly

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Financial Statements - Yummly

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Detailed financials for Yummly

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Yummly Comparisons

Yummly Primary company
Description
Personalized recipe recommendations are provided based on us...
Location
Redwood City, United States
Founded Year
2009
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
Premium access

Peer comparison for Yummly

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
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  • Operating benchmarks

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Competitors of Yummly

Yummly operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Chefkoch, Gojee, XiaChuFang, Nanapi and Spoon University, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Recipes are aggregated online by ingredients, styles, and regions.
Locked Locked Locked
Online recipes from global bloggers are aggregated and personalized.
Locked Locked Locked
Content driven eCommerce for food items and a recipe sharing platform
Locked Locked Locked
Digital media platform focusing on food recipes and cooking basics
Locked Locked Locked
Food community for college students and millennials
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Detailed competitors of Yummly

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  • Domains and locations
  • Full company profiles
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Latest news on Yummly

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Complete news archive for Yummly

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  • Source and publication date
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Frequently Asked Questions about Yummly

Yummly was founded in 2009 and raised its 1st funding round 1 year after it was founded.

Yummly is headquartered in Redwood City, United States. It is registered at Redwood City, California, United States.

Yummly is a funded company, having raised a total of $24.2M across 5 funding rounds to date.

Yummly is a recipe aggregator which uses offers personalized recipe suggestions to its users through a hand-curated knowledge graph for food and their patent-pending technology. Claims to use 100K data points such as ingredient, diet, allergy, nutrition, price, cuisine, time, taste, course, preparation methods, etc. to classify food and food items to suggest recipes to it users.

Yummly's top competitors include Chefkoch, XiaChuFang and Spoon University.

Yummly has made 1 acquisition, including Orange Chef.

Yummly has 8 investors. Key investors include Harvard University, Whirlpool Corporation, Bauer Venture Partners, Physic Ventures, and Harrison Metal.

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