About Whirlpool Corporation
Whirlpool Corporation is a publicly listed company based in Benton Harbor (United States) founded in 1911 by Louis Upton and Emory Upton. Home appliances are manufactured and marketed in multiple countries. It operates on a Direct-to-Consumer (D2C) and Reseller / Distribution model. The company has 44,000 employees. Whirlpool Corporation has completed 4 acquisitions, including InSinkErator, KitchenAid and Maytag. Its website whirlpoolcorp.com draws about 83 thousand monthly visits. Whirlpool Corporation offers products and services including Home Appliances and KitchenAid Products. Its focus areas include Consumer Goods, Household Appliances and Home Appliances. Its competitors include Ecolab, Whirlpool USA and ClearWater Tech.
Company details
Whirlpool Corporation is involved in the design, production, and distribution of home appliances worldwide. The company operates in the consumer goods sector, focusing on household solutions such as refrigerators, washing machines, and kitchen appliances under various brands including KitchenAid. Operations are sustained through sustainable practices and innovation, with a commitment to environmental and social impact. Global presence is maintained across North America, Europe, Middle East, Africa, Latin America, and Asia, ensuring diverse market coverage and consumer reach.
- Headquarters Benton Harbor, United States
- Employees 44,000
- Founders Louis Upton, Emory Upton
- Stage Public
- SectorsConsumer
- Website category Computers Electronics and Technology · Consumer Electronics
- Phone•••• ••••
- Website whirlpoolcorp.com
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Whirlpool Corporation
- Annual Revenue$15.52 B (USD)-6.52as on Dec 31, 2025
- Net Profit$317 M (USD)as on Dec 31, 2025
- EBITDA$1.07 B (USD)-10.89as on Dec 31, 2025
- Latest Funding Round$3.96M (USD), Grant
Aug 2010
- Investors
- Employee Count44,000
- Investments & AcquisitionsInSinkErator
& 3 more
Products & Services of Whirlpool Corporation
Whirlpool Corporation offers a comprehensive portfolio of products and services, including Home Appliances and KitchenAid Products.
Home appliances are manufactured for everyday household use.
Kitchen appliances are designed for premium cooking experiences.
Apps and channels of Whirlpool Corporation
its YouTube channel Whirlpool Corporation has 16.3K subscribers and 30 videos.
Videos from Whirlpool Corporation
The most watched videos on Whirlpool Corporation's YouTube channel, Whirlpool Corporation (16.3K subscribers). Click a video to play it here.
More on Whirlpool Corporation.
Funding Insights of Whirlpool Corporation
- Total Rounds 2
- Last Round Grant — $3.96M
- First Round $38.45M
(Apr 2010)
- Investors Count 1
All 2 funding rounds of Whirlpool Corporation with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
1 investors in total: 1 institutional.
Investors in Whirlpool Corporation
Whirlpool Corporation has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include OSTI.GOV.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Scientific and technical information is managed and disseminated by OSTI.GOV. | osti.gov | Oak Ridge, United States |
Investor details for Whirlpool Corporation
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People of Whirlpool Corporation
3 people are tracked at Whirlpool Corporation (3 in leadership); the tracked headcount is 44,000.
| Name | Role | Group |
|---|---|---|
Louis Upton | Co-Founder | Leadership |
Emory Upton | Co-Founder | Leadership |
Marc Bitzer | Chief Executive Officer | Leadership |
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IPO & Listings of Whirlpool Corporation
Whirlpool Corporation is a publicly listed company on the NYSE with ticker symbol WHR in USA, operating in the Consumer durables sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date08 Feb 1985
- Listed onNYSE: WHR
- Listed entityWhirlpool Corporation
- Exchange sectorConsumer durables
- ISINUS9633201069
- Share price$29.26 (+1.32% on the day) · 2026-10-13
- Market capitalisation$1.91B
- Price to earnings9.8
- EPS (diluted, trailing year)$2.97
- Dividend yield9.35%
- Volume (last session)2,570,553
Financials of Whirlpool Corporation
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $15.52B | $317.0M | $1.07B |
| 2024 | $16.61B | -$323.0M | $1.20B |
| 2023 | $19.46B | $481.0M | $1.56B |
| 2022 | $19.72B | -$1.52B | $1.68B |
| 2021 | $21.98B | $1.78B | $2.84B |
Detailed financial statements for Whirlpool Corporation
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Investments & Acquisitions by Whirlpool Corporation
Whirlpool Corporation has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include InSinkErator, KitchenAid and Maytag.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Food waste disposers are manufactured in Bayswater, Australia. | insinkerator.com.au | Bayswater, Australia | 0 | Sep 2022 | •••• | |
Personalized recipe recommendations are provided based on user data points. | yummly.com | Redwood, United States | 2009 | May 2017 | •••• | |
Kitchen and laundry appliances are manufactured and retailed by Maytag. | maytag.com | United States | 1907 | Aug 2005 | $2.6B | |
Major and countertop kitchen appliances are manufactured. | kitchenaid.ca | Mississauga, Canada | 1919 | Jan 1986 | •••• |
Complete acquisition details for Whirlpool Corporation
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Timeline of Whirlpool Corporation
9 dated milestones of Whirlpool Corporation across 111 years, from founding to its latest funding, stage changes and deals.
- Founded Whirlpool Corporation is founded.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires KitchenAid.
- Acquisition Acquires Maytag.
- Funding First funding round of $38.4M.
- Funding Latest funding round, Grant, of $4.0M.
- Acquisition Acquires Yummly.
- Acquisition Acquires InSinkErator.
- Acquisition Acquires InSinkErator.
Competitors of Whirlpool Corporation
Whirlpool Corporation has 3 listed competitors in our database. They include Ecolab, Whirlpool USA and ClearWater Tech.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ecolab.com | 1923 | Saint Paul, United States | 346 | Tech-enabled water-efficient products are supplied for global industries. | ||
| whirlpool.com | 1911 | Benton Harbor, United States | 1,536 | Home appliances are manufactured and retailed by Whirlpool USA. | ||
| cwtozone.com | 1986 | San Luis Obispo, United States | Water and air treatment services are provided globally. |
Detailed competitors of Whirlpool Corporation
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Web traffic of Whirlpool Corporation
The website of Whirlpool Corporation (whirlpoolcorp.com) receives about 83.4K visits a month and ranks #416,645 among all websites worldwide, #3,910 in Consumer Electronics.
- Monthly visits83.4K
▼ 8.5% vs previous month
- Unique visitors50.5K
per month
- Global rank#416,645
among all websites
- Category rank#3,910
Computers Electronics and Technology · Consumer Electronics
- Bounce rate45%
- Pages per visit1.9
- Average visit27 sec
- DevicesDesktop 45% · Mobile 55%
Websites whose visitors overlap most with Whirlpool Corporation. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
sharpnecdisplays.us | sharpnecdisplays.us | 100% | #1,232,746 | – | |
jgap.co.jp | jgap.co.jp | 100% | #2,426,182 | – | |
| manualshelf.com | 100% | #309,844 | View details | ||
| whirlpool.com | 85% | 2.8M | #18,183 | View details | |
| ge.com | 82% | 1.4M | #37,192 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 17 similar websites and full traffic analytics for Whirlpool Corporation
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Top companies in Home & Living Products
3 companies that operate in the same segment as Whirlpool Corporation (Home & Living Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
App based platform to connect users with local service professionals | 2008 | San Francisco, California, United States | USD 698.85 M | 1,807 | ||
Provider of FMCG conglomerate products | 1837 | United States | USD 457.23 M | 923 | ||
Multi-category home improvement products are sold online by Wayfair. | 2002 | Boston, Massachusetts, United States | USD 368.2 M | USD 12.46 B | 3 |
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Related news about Whirlpool Corporation
Complete news archive for Whirlpool Corporation
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Frequently Asked Questions about Whirlpool Corporation
Whirlpool Corporation was founded in 1911 and raised its 1st funding round 99 years after it was founded.
Whirlpool Corporation is headquartered in Benton Harbor, United States. It is registered at Benton Harbor, Michigan, United States.
Whirlpool Corporation has 44,000 employees.
Annual revenue of Whirlpool Corporation is $15.52B as on Dec 31, 2025.
Whirlpool Corporation is involved in the design, production, and distribution of home appliances worldwide. The company operates in the consumer goods sector, focusing on household solutions such as refrigerators, washing machines, and kitchen appliances under various brands including KitchenAid. Operations are sustained through sustainable practices and innovation, with a commitment to environmental and social impact. Global presence is maintained across North America, Europe, Middle East, Africa, Latin America, and Asia, ensuring diverse market coverage and consumer reach.
Whirlpool Corporation's top competitors include Ecolab, Whirlpool USA and ClearWater Tech.
Whirlpool Corporation offers Home Appliances and KitchenAid Products.
Yes, Whirlpool Corporation is publicly traded on NYSE under the ticker symbol WHR.
Whirlpool Corporation has made 4 acquisitions, including InSinkErator, KitchenAid, and Maytag.
Whirlpool Corporation has 1 investor. Key investors include OSTI.GOV.
Whirlpool Corporation operates through Whirlpool Corporation.