DPIIT recognised startup Government of India
Startup India
Experttag Ecommerce Private Limited - e-commerce in Pune, Maharashtra, India. FY 2026 financials & compliance.
Revenue · FY 2025
₹5.15 Cr
▼ 43% YoY
Net profit · FY 2025
₹25.34 Lakh
Net margin 4.9%
EBITDA · FY 2025
₹44.93 Lakh
EBITDA margin 8.7%
Authorised capital
₹12 Lakh
Registered with MCA
Paid-up capital
₹1.46 Lakh
Issued & subscribed
Company age
7 yrs
Est. 2019
Employees · EPFO
24
Provident fund records
Directors on board
2
As per MCA filings
About Experttag Ecommerce Private Limited
Data last updated:
Experttag Ecommerce Private Limited is a private limited company based in Pune, Maharashtra, India, recognised as a startup by DPIIT. It operates in the general e-commerce platforms segment of the e-commerce sector. It was incorporated on 27 May 2019 and has been in existence for over 7 years.
The company is registered with the Registrar of Companies (ROC), Pune, under CIN U01820PN2019PTC184386. Its GSTIN is 27AAFCE5029H1ZO (Maharashtra). The company holds 2 GST registrations, of which 1 is active.
The company has an authorised share capital of ₹12 Lakh and a paid-up capital of ₹1.46 Lakh. It is led by directors Nandu Surendra Singh (Managing Director) and Yamini Vinod Kumar Vashishtha.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Office No 15A Fourth Floor A Building City Vista Kharadi, Pune, Maharashtra, India – 411014.
As per the financials filed for FY 2025, the company reported a revenue of ₹5.15 Cr, a decline of 43% compared to the previous year. For the same year it recorded a net profit of ₹25.34 Lakh (net margin 4.9%) and EBITDA of ₹44.93 Lakh (EBITDA margin 8.7%).
The company has about 24 employees on its provident fund (EPFO) records.
The company is associated with 1 brand: Nurserylive. Court records list 8 cases involving the company, including 8 filed against it; 3 cases are pending. The company has 2 deals on record (2 funding rounds), with disclosed funding of ₹12.74 Cr; the latest was in January 2022. Its 4 peer companies in the Ecommerce and Internet industry (Broad Based Ecommerce), with the same principal business activity (retail trading) are compared by revenue, 3 larger and 1 smaller; the largest is Elize Lifestyle Private Limited with revenue of ₹5.24 Cr.
Experttag Ecommerce Private Limited is registered as a small enterprise under the Udyam registration framework (Reg. No. UDYAM-MH-26-0072341). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website nurserylive.com.
Company details
CIN U01820PN2019PTC184386
Registration Number 184386
Incorporation Date 27 May 2019
ROC Pune
Listing Status Unlisted
Company Status Active
Date of Last AGM 30 September 2025
Date of Balance Sheet 31 March 2025
Compliance Status Active Compliant
DPIIT Recognition Recognised Startup
MSME Classification Small
Udyam Registration UDYAM-MH-26-0072341
Recognitions & Rankings of Experttag Ecommerce
MSME (Udyam registered) Ministry of MSME
- Category
- Small (2024-25)
- Udyam number
- UDYAM-MH-26-0072341
Contact details
Experttag Ecommerce Private Limited's registered office is in Pune, Maharashtra. Its website is nurserylive.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Registered AddressOffice No 15A Fourth Floor A Building City Vista Kharadi, Pune, Maharashtra, India – 411014
- IndustryE-Commerce, General E-Commerce Platforms
To see the full contact details of Experttag Ecommerce Private Limited, buy the company report.
Comprehensive company report
Experttag Ecommerce Private Limited - one report that includes everything
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
₹799 ₹999 20% off excluding 18% GST
Secure checkout · GST invoice included
Brands
Experttag Ecommerce operates one associated brand: Nurserylive. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Platform offering plants and gardening supplies | nurserylive.com |
Business activity
The main business activity of Experttag Ecommerce is trade. In detail, this covers retail trading.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| G | Trade | G2 | Retail Trading |
To see the full business activity and turnover split of Experttag Ecommerce Private Limited, buy the company report.
Financials of Experttag Ecommerce Private Limited
FY 2025 filings availableExperttag Ecommerce Private Limited reported revenue of ₹5.15 Cr (down 43% YoY) for FY 2025.
Revenue · FY 2025
₹5.15 Cr ▼ 43%
Net profit · FY 2025
₹25.34 Lakh margin 4.9%
EBITDA · FY 2025
₹44.93 Lakh margin 8.7%
Compounded Annual Growth Rate (CAGR)
Revenue CAGR growth
1 year
▼ 43%
Revenue fell 43% in the latest year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | |||||
| Other Income | |||||
| Total Revenue | ₹5.15 Cr | ||||
| Cost of Materials Consumed | |||||
| Employee Benefit Expense | |||||
| Finance Costs | |||||
| Depreciation and Amortisation | |||||
| Other Expenses | |||||
| Total Expenses | |||||
| EBITDA | ₹44.93 Lakh | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | ₹25.34 Lakh | ||||
| Balance Sheet | |||||
| Share Capital | |||||
| Reserves and Surplus | |||||
| Net Worth (Total Equity) | |||||
| Long-term Borrowings | |||||
| Short-term Borrowings | |||||
| Trade Payables | |||||
| Total Liabilities | |||||
| Fixed Assets | |||||
| Investments | |||||
| Inventories | |||||
| Trade Receivables | |||||
| Cash and Bank Balance | |||||
| Total Assets | |||||
Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 8.7% | ||||
| Net Profit Margin | 4.9% | ||||
| Return on Equity (ROE) | |||||
| Return on Capital Employed (ROCE) | |||||
| Return on Assets (ROA) | |||||
| Liquidity and Debt | |||||
| Current Ratio | |||||
| Quick Ratio | |||||
| Debt-to-Equity Ratio | |||||
| Interest Coverage Ratio | |||||
| Efficiency and Growth | |||||
| Asset Turnover | |||||
| Receivable Days | |||||
| Payable Days | |||||
| Inventory Days | |||||
| Revenue Growth | |||||
| Net Profit Growth | |||||
To see the full financial statements and ratios of Experttag Ecommerce Private Limited, buy the company report.
Board of directors of Experttag Ecommerce Private Limited
Experttag Ecommerce has 2 current directors and 4 former directors. Current directors are listed first, with their designation and appointment date.
Current Directors
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Yamini Vinod Kumar Vashishtha Also directs: Groundorchid Agro Services (India) Private Limited | Director | 05 Mar 2026 | 0 Years 7 Months | Current |
| Nandu Surendra Singh Also directs: Haatopia Green Commerce Private Limited, Brand-Gateway Technologies Private Limited, Tenfold Living Private Limited and 1 more | Managing Director | 27 May 2019 | 7 Years 4 Months | Current |
Peer comparison
Experttag Ecommerce Private Limited is compared with the 4 companies closest to it by revenue in the Ecommerce and Internet industry (Broad Based Ecommerce), with the same principal business activity (retail trading), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Elize Lifestyle Private Limited | ₹5.24 Cr (FY 2024) | 282.0% | New Delhi, Delhi, India | |||
| Creative Grains Private Limited | ₹5.21 Cr (FY 2024) | 43.0% | Kolkata, West Bengal, India | |||
| Ishatvam India Pvt Ltd | ₹5.17 Cr (FY 2024) | 0.0% | New Delhi, Delhi, India | |||
| Experttag Ecommerce Private Limitedthis company | ₹5.15 Cr (FY 2025) | ₹25.34 Lakh | 4.9% | -43.0% | Pune, Maharashtra, India | |
| Ash Amaira Retail Private Limited | ₹5.09 Cr (FY 2023) | 30.0% | New Delhi, Delhi, India |
To see the full peer comparison of Experttag Ecommerce Private Limited, buy the company report.
Auditor
Experttag Ecommerce Private Limited is audited by D V MAHANGADE & ASSOCIATES for the financial year 2024.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| D V MAHANGADE & ASSOCIATES | FY 2024 | 192643 |
Shareholding
The shareholding of Experttag Ecommerce Private Limited is on record for 5 financial years, the latest being FY 2025, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2025 | FY 2024 | FY 2023 | FY 2021 | FY 2020 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Experttag Ecommerce Private Limited, buy the company report.
Deals & funding
Experttag Ecommerce Private Limited has 2 deals on record (2 funding rounds), with disclosed funding of ₹12.74 Cr; the latest was in January 2022.
Total deals
2
Funding rounds
2
Disclosed funding
₹12.74 Cr
Deals on record (1 of 2)
| When | Deal | Amount | Parties |
|---|---|---|---|
| Jan 2022 | Funding round | ₹2.35 Cr | Investors: Accops Systems Private Limited , 3 individuals |
To see the full deal history of Experttag Ecommerce Private Limited, buy the company report.
Deal records are compiled from filings and public sources; amounts are shown only where the source reported them.
Legal cases
Experttag Ecommerce Private Limited has 8 court cases on record: 8 filed against it. 3 cases are pending and 5 are disposed.
Total cases
8
Filed against the company
8
Pending
3
Disposed
5
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 8 | 8 | 3 |
Cases on record (5 of 8)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, Ahmedabad, Gujarat | Commercial matter | Filed against the company by Shree Maruti Integrated Logistics Ltd - Shree Maruti Courier Services Pvt Ltd | Pending |
| District court, Pune, Maharashtra | Court case (Spl.Sum.Suit) | Filed against the company by Shoptimize India Pvt Ltd | Pending |
| District court, South West, Delhi | Execution petition | Filed against the company by Ecom Express Limited | Disposed |
| District court, Mumbai CMM Courts, Maharashtra | Court case (Summary case) | Filed against the company by Apollo Finvest India Ltd. | Disposed |
| District court, South West, Delhi | Commercial suit | Filed against the company by Ecom Express Limited | Disposed |
To see the full case history of Experttag Ecommerce Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Experttag Ecommerce Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Experttag Ecommerce has 2 GST registrations: 1 active and 1 cancelled or inactive.
Total GSTINs
2
Active
1
Cancelled / inactive
1
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AAFCE5029H1ZO | Maharashtra | Active | 15 Jul 2019 |
To see the full GST registrations and return filing status of Experttag Ecommerce Private Limited, buy the company report.
Recent activity
Experttag Ecommerce Private Limited has 6 board changes on record since 2019: 2 appointments and 4 cessations. The latest: Yamini Vinod Kumar Vashishtha was appointed as Director on 05 Mar 2026.
Appointed
Yamini Vinod Kumar Vashishtha was appointed as Director.
AGM
Experttag Ecommerce Private Limited last Annual general meeting of members was held on 30 Sep 2025 as per latest MCA records.
Filing
Experttag Ecommerce Private Limited has filed its annual Financial statements for the year ended 31 Mar 2025 with Roc Pune.
Ceased
Satender Kumar ceased to be Additional Director.
Ceased
Apoorv Gautam ceased to be Nominee Director.
Ceased
Akshat Jain ceased to be Additional Director.
Ceased
Nidhi Singh ceased to be Whole-Time Director.
Appointed
Nandu Surendra Singh was appointed as Managing Director.
Incorporation
27 May 2019
Experttag Ecommerce Private Limited was registered on 27 May 2019 with Roc Pune & aged 7 years 5 months as per MCA records.
Frequently asked questions
Experttag Ecommerce is an active private limited company based in Pune, Maharashtra, India. The company works in general e-commerce platforms, within the e-commerce industry. It was incorporated on 27 May 2019 (7+ years old) and is registered under CIN U01820PN2019PTC184386.
Experttag Ecommerce has 2 current directors:
- Nandu Surendra Singh - Managing Director
- Yamini Vinod Kumar Vashishtha - Director
The latest financial statements of Experttag Ecommerce on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from FY 2020 are in the company report.
The GSTIN of Experttag Ecommerce is 27AAFCE5029H1ZO, registered in Maharashtra. The company has 2 GST registrations in all, of which 1 is active and 1 is cancelled or inactive.
The CIN (Corporate Identification Number) of Experttag Ecommerce is U01820PN2019PTC184386. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Experttag Ecommerce has 8 court cases on record: 8 filed against it. 3 are pending.
Experttag Ecommerce was incorporated on 27 May 2019, making it 7+ years old. It is registered with the Registrar of Companies, Pune.
Experttag Ecommerce has 2 deals on record (2 funding rounds), with disclosed funding of ₹12.74 Cr; the latest was in January 2022.
The peers of Experttag Ecommerce by revenue are Elize Lifestyle Private Limited, Creative Grains Private Limited, Ishatvam India Pvt Ltd, Ash Amaira Retail Private Limited, all in the Ecommerce and Internet industry (Broad Based Ecommerce), with the same principal business activity (retail trading).
Yamini Vinod Kumar Vashishtha was appointed as Director on 05 Mar 2026. Satender Kumar ceased to be Additional Director on 29 Sep 2023. Apoorv Gautam ceased to be Nominee Director on 22 Nov 2022. Experttag Ecommerce has 6 board changes on record in total.
Yes, Experttag Ecommerce is recognised as a startup by the Department for Promotion of Industry and Internal Trade (DPIIT).