About Shoptimize India Private Limited
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Shoptimize India Private Limited is a foreign private limited company based in Pune, Maharashtra, India, a subsidiary of Shoptimize Inc. It operates in the general e-commerce platforms segment of the e-commerce sector. It was incorporated on 05 November 2012 and has been in existence for over 14 years.
The company is registered with the Registrar of Companies (ROC), Pune, under CIN U72200PN2012FTC145301. Its GSTIN is 27AASCS2446M1ZN (Maharashtra). The company holds 4 GST registrations, of which 3 are active.
The company has an authorised share capital of ₹78.5 Lakh and a paid-up capital of ₹50.91 Lakh. It is led by directors Himanshu Shrotri and Harish Suresh Talreja.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Equity Tower Plot No. 5 4th Floor S.No. 187 Sanghavi Nagar Aundh, Pune, Maharashtra, India – 411007.
As per the financials filed for FY 2025, the company reported a revenue of ₹43.55 Cr, a decline of 42% compared to the previous year. For the same year it recorded a net loss of ₹62.48 Lakh (net margin -1.4%) and EBITDA of -₹43.26 Lakh (EBITDA margin -1%). Revenue has grown at a compounded annual rate (CAGR) of 28% over three years and 37% over five years.
The company has about 230 employees on its provident fund (EPFO) records.
The company is associated with 1 brand: Graas. As per MCA filings, the company has satisfied charges of ₹2.1 Cr on record. Court records list 6 cases involving the company, including 6 filed by the company; 6 cases are pending. The company has 2 deals on record (2 funding rounds), with disclosed funding of ₹4.86 Cr; the latest was in January 2021.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website shoptimize.ai.
Company details
Contact details
Shoptimize India Private Limited's registered office is in Pune, Maharashtra. Its website is shoptimize.ai. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Registered AddressEquity Tower Plot No. 5 4th Floor S.No. 187 Sanghavi Nagar Aundh, Pune, Maharashtra, India – 411007
- IndustryE-Commerce, General E-Commerce Platforms
To see the full contact details of Shoptimize India Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Shoptimize India operates one associated brand: Graas. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Cloud and AI-based software solutions are provided for e-commerce operations. | shoptimize.ai |
Business activity
The main business activity of Shoptimize India is information and communication. In detail, this covers computer programming, consultancy and related activities.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| J | Information and communication | J6 | Computer programming, consultancy and related activities |
To see the full business activity and turnover split of Shoptimize India Private Limited, buy the company report.
Financials of Shoptimize India Private Limited
FY 2025 filings availableShoptimize India Private Limited reported revenue of ₹43.55 Cr (down 42% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue fell 42% in the latest year, but over five years it has grown at a compounded annual rate (CAGR) of 37%. EBITDA rose 92% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | -₹43.26 Lakh | ||||
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| Net Profit (PAT) | -₹62.48 Lakh | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA Margin | -1% | ||||
| Net Profit Margin | -1.4% | ||||
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To see the full financial statements and ratios of Shoptimize India Private Limited, buy the company report.
Board of directors of Shoptimize India Private Limited
Shoptimize India has 2 current directors and 4 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Himanshu Shrotri Also directs: Sellinall Private Limited | Director | 24 Feb 2025 | 1 Years 8 Months | Current |
| Harish Suresh Talreja Also directs: Sellinall Private Limited | Director | 26 Apr 2024 | 2 Years 5 Months | Current |
Auditor
Shoptimize India Private Limited is audited by Deloitte Haskins & Sells LLP for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| Deloitte Haskins & Sells LLP | FY 2023 | 117366W/W-100018 |
Shareholding
The shareholding of Shoptimize India Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2021 | FY 2020 | FY 2019 | FY 2018 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of Shoptimize India Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 02 Aug 2021 | 100479004 | Others | ₹2 Cr | Satisfied | |
| 10 Aug 2020 | 100361773 | Hdfc Bank Limited | ₹10 Lakh | Satisfied |
To see the full charge records of Shoptimize India Private Limited, buy the company report.
Total charge records: 2 View all charges
Deals & funding
Shoptimize India Private Limited has 2 deals on record (2 funding rounds), with disclosed funding of ₹4.86 Cr; the latest was in January 2021.
Deals on record (2 of 2)
| When | Deal | Amount | Parties |
|---|---|---|---|
| Jan 2021 | Funding round | ₹4.37 Cr | Investors: Shoptimize Inc |
| May 2017 | Funding round | ₹48.9 Lakh | Investors: Shoptimize Inc |
Deal records are compiled from filings and public sources; amounts are shown only where the source reported them.
Legal cases
Shoptimize India Private Limited has 6 court cases on record: 6 filed by Shoptimize India. All cases are pending.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 5 | 0 | 5 |
| High courts | 1 | 0 | 1 |
Cases on record (5 of 6)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, Pune, Maharashtra | Civil suit | Filed by the company against Marketing King Online Pvt Ltd | Pending |
| District court, Pune, Maharashtra | Court case (Spl.Sum.Suit) | Filed by the company against Experttag Ecommerce Private Limited | Pending |
| District court, Pune, Maharashtra | Court case (Spl.Sum.Suit) | Filed by the company against Blurcosmetics Private Limited | Pending |
| District court, Pune, Maharashtra | Court case (Spl.Sum.Suit) | Filed by the company against Deep Ayurveda Healthcare Pvt Ltd | Pending |
| District court, Pune, Maharashtra | Court case (Spl.Sum.Suit) | Filed by the company against Zipped Solutions Pvt Ltd | Pending |
To see the full case history of Shoptimize India Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Shoptimize India Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
Employees & EPFO
Shoptimize India Private Limited has a workforce of 230 employees on its EPFO records as of Mar 28, 2024, across 1 active EPFO establishment.
GST
Shoptimize India has 4 GST registrations: 3 active and 1 cancelled or inactive.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AASCS2446M1ZN | Maharashtra | Active | 01 Jul 2017 |
| 33AASCS2446M1ZU | Tamil Nadu | Active | 04 Aug 2023 |
| 27AASCS2446M2ZM | Maharashtra | Active | 01 Apr 2025 |
To see the full GST registrations and return filing status of Shoptimize India Private Limited, buy the company report.
Recent activity
Shoptimize India Private Limited has 10 board changes on record since 2012: 6 appointments and 4 cessations. The latest: Aditya Prakashkumar Rathi ceased to be Additional Director on 30 Jun 2025.
5 earlier events are in the company report.
News
Frequently asked questions
Shoptimize India is an active foreign private limited company based in Pune, Maharashtra, India. The company works in general e-commerce platforms, within the e-commerce industry. It was incorporated on 05 November 2012 (14+ years old) and is registered under CIN U72200PN2012FTC145301.
Shoptimize India has 2 current directors:
- Himanshu Shrotri - Director
- Harish Suresh Talreja - Director
The latest financial statements of Shoptimize India on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Shoptimize India is 27AASCS2446M1ZN, registered in Maharashtra. The company has 4 GST registrations in all, of which 3 are active and 1 is cancelled or inactive. Other active GSTINs include 33AASCS2446M1ZU (Tamil Nadu), 27AASCS2446M2ZM (Maharashtra).
The CIN (Corporate Identification Number) of Shoptimize India is U72200PN2012FTC145301. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Shoptimize India has 6 court cases on record: 6 filed by the company. 6 are pending. Most are in the district courts.
Shoptimize India was incorporated on 05 November 2012, making it 14+ years old. It is registered with the Registrar of Companies, Pune.
Shoptimize India has 2 deals on record (2 funding rounds), with disclosed funding of ₹4.86 Cr; the latest was in January 2021.
Aditya Prakashkumar Rathi ceased to be Additional Director on 30 Jun 2025. Mangesh Dilip Panditrao ceased to be Director on 05 Mar 2025. Himanshu Shrotri was appointed as Director on 24 Feb 2025. Shoptimize India has 10 board changes on record in total.
Shoptimize India can be reached through the website shoptimize.ai. Its registered office is in Pune, Maharashtra, India.