- Category
- Medium (2024-25)
- Udyam number
- UDYAM-MH-19-0005797

About 9X Media Private Limited
Data last updated:
9X Media Private Limited is a private limited company based in Mumbai, Maharashtra, India, a subsidiary of Rivendell Pe Llc. It operates in the television and radio broadcasting segment of the media and publishing sector. It was incorporated on 08 August 2006 and has been in existence for over 20 years.
The company is registered with the Registrar of Companies (ROC), Mumbai, under CIN U74300MH2006PTC163657. Its GSTIN is 27AABCI5594D1ZI (Maharashtra). The company holds 5 GST registrations, of which 2 are active.
The company has an authorised share capital of ₹99.5 Cr and a paid-up capital of ₹99.41 Cr. It was formerly known as Inx Media Private Limited. It is led by directors including Bhupendra Arjun Makhi (Whole-Time Director) and Vivek Anilchand Sett.
Its last annual general meeting (AGM) was held on 30 September 2025, and its latest financial statements are for the year ended 31 March 2024. The registered office is at Mumbai, Maharashtra.
As per the financials filed for FY 2025, the company reported a revenue of ₹44.2 Cr, a decline of 30% compared to the previous year. For the same year it recorded a net loss of ₹4.05 Cr (net margin -9.2%) and EBITDA of -₹3.71 Cr (EBITDA margin -8.4%). Revenue has declined at a compounded annual rate (CAGR) of 22% over five years.
The company has about 93 employees on its provident fund (EPFO) records. Its group structure includes 2 subsidiaries.
The company is associated with 2 brands: 9XM and 9X Media. As per MCA filings, the company has satisfied charges of ₹104.09 Cr on record. Court records list 75 cases involving the company, including 32 filed by the company and 43 filed against it; 36 cases are pending. The company has 16 deals on record (9 secondary share transfers, 6 funding rounds, 1 acquisition), with disclosed funding of ₹799.2 Cr; the latest was in October 2022. Its 7 peer companies in the Media and Publishing industry (TV and Radio Broadcasting), with the same principal business activity (broadcasting and programming activities) are compared by revenue, 2 larger and 5 smaller; the largest is Next Radio Limited with revenue of ₹47.05 Cr. The company has 7 MSME Form 1 returns on record between 2021 and 2024, listing 112 overdue payments to 39 micro and small suppliers.
9X Media Private Limited is registered as a medium enterprise under the Udyam registration framework (Reg. No. UDYAM-MH-19-0005797). The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website 9xmedia.in.
Company details
Recognitions & Rankings of 9X Media
Contact details
9X Media Private Limited's registered office is in Mumbai, Maharashtra. Its website is 9xmedia.in. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Registered AddressC/O My Branch B Ground Floor Abel Estate Saki Vihar Road, Behind Finch Restaurant Ganesh Nagar Marol Andheri East, Mumbai, Maharashtra, India – 400072
- IndustryMedia and Publishing, Television & Radio Broadcasting
To see the full contact details of 9X Media Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
9X Media operates two associated brands: 9XM and 9X Media. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Online music streaming and entertainment services are provided globally. | 9xm.in | |
| Music content is distributed via multi-channel TV and digital networks. | 9xmedia.in |
Business activity
The main business activity of 9X Media is information and communication. In detail, this covers broadcasting and programming activities.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| J | Information and communication | J4 | Broadcasting and programming activities |
To see the full business activity and turnover split of 9X Media Private Limited, buy the company report.
Financials of 9X Media Private Limited
FY 2024 filings available9X Media Private Limited reported revenue of ₹44.2 Cr (down 30% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has declined at a compounded annual rate (CAGR) of 22% over five years, including a 30% fall in the latest year. EBITDA fell 196% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| EBITDA | -₹3.71 Cr | ||||
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| Net Profit (PAT) | -₹4.05 Cr | ||||
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Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
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| Profitability | |||||
| EBITDA Margin | -8.4% | ||||
| Net Profit Margin | -9.2% | ||||
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To see the full financial statements and ratios of 9X Media Private Limited, buy the company report.
Board of directors of 9X Media Private Limited
9X Media has 3 current directors and 12 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Vivek Anilchand Sett | Director | 21 Aug 2021 | 5 Years 2 Months | Current |
| Sandeep Bansal | Director | 27 Oct 2022 | 4 Years 0 Months | Current |
| Bhupendra Arjun Makhi Also directs: 9X Telefilms Private Limited, Paul Entertainments Private Limited | Whole-Time Director | 19 Nov 2019 | 6 Years 11 Months | Current |
Peer comparison
9X Media Private Limited is compared with the 7 companies closest to it by revenue in the Media and Publishing industry (TV and Radio Broadcasting), with the same principal business activity (broadcasting and programming activities), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Next Radio Limited | ₹47.05 Cr (FY 2025) | 1.0% | Mumbai, Maharashtra, India | |||
| Sanskar Info TV Private Limited | ₹46.76 Cr (FY 2025) | -6.0% | Noida, Uttar Pradesh, India | |||
| 9X Media Private Limitedthis company | ₹44.2 Cr (FY 2025) | -₹4.05 Cr | -9.2% | -30.0% | 93 | Mumbai, Maharashtra, India |
| Zee Akaash News Private Limited | ₹43.69 Cr (FY 2025) | -10.0% | Mumbai, Maharashtra, India | |||
| Malayalam Communications Limited | ₹43.54 Cr (FY 2025) | -14.0% | Thiruvananthapuram, Kerala, India | |||
| Sharpline Broadcast Limited | ₹43.2 Cr (FY 2025) | 34.0% | New Delhi, Delhi, India | |||
| Vedic Broadcasting Limited | ₹42.04 Cr (FY 2025) | -8.0% | Haridwar, Uttarakhand, India | |||
| Yupptv India Private Limited | ₹41.27 Cr (FY 2025) | -19.0% | Hyderabad, Telangana, India |
To see the full peer comparison of 9X Media Private Limited, buy the company report.
Auditor
9X Media Private Limited is audited by Chandabhoy & Jassoobhoy for the financial year 2023.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| Chandabhoy & Jassoobhoy | FY 2023 | 101647W |
Shareholding
The shareholding of 9X Media Private Limited is on record for 5 financial years, the latest being FY 2023, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|
| Promoters | |||||
| Domestic institutional investors (DII) | |||||
| Foreign institutional investors (FII) | |||||
| Public | |||||
| Others |
To see the full shareholding pattern of 9X Media Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 22 Oct 2020 | 100387619 | Hdfc Bank Limited | ₹4.09 Cr | Satisfied | |
| 23 Mar 2015 | 10561681 | Hdfc Bank Limited | ₹25 Cr | Satisfied | |
| 16 Nov 2012 | 10391912 | Yes Bank Limited | ₹15 Cr | Satisfied | |
| 08 Mar 2010 | 10207418 | Zee Entertainment Enterprises Limited | ₹60 Cr | Satisfied |
To see the full charge records of 9X Media Private Limited, buy the company report.
Total charge records: 4 View all charges
Deals & funding
9X Media Private Limited has 16 deals on record (9 secondary share transfers, 6 funding rounds, 1 acquisition), with disclosed funding of ₹799.2 Cr; the latest was in October 2022.
Deals on record (5 of 16)
| When | Deal | Amount | Parties |
|---|---|---|---|
| Oct 2022 | Secondary share transfer | Undisclosed | Buyer: Amicorp Trustees (India) Private Limited Seller: an individual |
| Sep 2011 | Secondary share transfer | Undisclosed | Buyer: 9x Media Employee Trust Seller: Saraswathi Media Private Limited , Indrani Incon Private Limited |
| Apr 2010 | Secondary share transfer | Undisclosed | Buyer: Inx Media Employee Trust Seller: Ipm Incon Private Limited |
| Mar 2008 | Secondary share transfer | Undisclosed | Buyer: Inx Media Employee Trust Seller: 9X Media Private Limited |
| Aug 2007 | Funding round | ₹707.88 Cr | Investors: Saraswathi Media Private Limited , New Silk Route Advisors, Temasek |
To see the full deal history of 9X Media Private Limited, buy the company report.
Deal records are compiled from filings and public sources; amounts are shown only where the source reported them.
Legal cases
9X Media Private Limited has 75 court cases on record: 32 filed by 9X Media, 43 filed against it. 36 cases are pending and 39 are disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| High courts | 57 | 34 | 31 |
| District courts | 16 | 7 | 4 |
| Supreme Court | 2 | 2 | 1 |
Cases on record (5 of 75)
| Court | Type of case | Party | Status |
|---|---|---|---|
| Bombay High Court | Interim or miscellaneous application | Filed against the company by Goldmines Telefilms Pvt Ltd | Pending |
| Bombay High Court | Court case (COMEX) | Filed against the company by Goldmines Telefilms Pvt Ltd | Pending |
| High Court | Interim or miscellaneous application | Filed against the company by Goldmines Telefilms Pvt Ltd Jhangiani Narula and Associates | Pending |
| Bombay High Court | Court case (S) | Filed against the company by Advani Hotels and Resorts (India) Limited and Anr | Pending |
| High Court of Karnataka | Court case (MFA) | Filed against the company by Procter & Gamble Home Products Private Limited | Pending |
To see the full case history of 9X Media Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
9X Media Private Limited has 7 MSME Form 1 returns on record between 2021 and 2024, listing 112 overdue payments to 39 micro and small suppliers. Companies must report dues to micro and small suppliers that stay unpaid for more than 45 days in a half-yearly MSME Form 1 return.
Suppliers with reported dues (5 of 39)
| Supplier | Amount due | Due since | Reported on |
|---|---|---|---|
| an individual supplier | |||
| Acma Computers Limited | |||
| Digiana Projects Private Limited | |||
| an individual supplier | |||
| an individual supplier |
To see the full MSME payment records of 9X Media Private Limited, buy the company report.
Individuals and sole proprietors among the suppliers are not named.
Group structure & subsidiaries
9X Media has 2 subsidiary companies. This group structure data is as of FY 2023. The table lists each entity with its relationship and holding.
| Company Name | CIN | Shares held |
|---|---|---|
| 9X Telefilms Private Limited | U22130MH2014PTC255151 | |
| Paul Entertainments Private Limited | U92190CH2010PTC032556 |
To see the full group structure of 9X Media Private Limited, buy the company report.
Employees & EPFO
9X Media Private Limited has a workforce of 93 employees on its EPFO records as of Apr 04, 2024, across 1 active EPFO establishment.
GST
9X Media has 5 GST registrations: 2 active and 3 cancelled or inactive.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 27AABCI5594D1ZI | Maharashtra | Active | 01 Jul 2017 |
| 06AABCI5594D1ZM | Haryana | Active | 08 Jul 2017 |
To see the full GST registrations and return filing status of 9X Media Private Limited, buy the company report.
Recent activity
9X Media Private Limited has 13 board changes on record since 2007: 3 appointments and 10 cessations. The latest: Sandeep Bansal was appointed as Director on 27 Oct 2022.
13 earlier events are in the company report.
News
Frequently asked questions
9X Media is an active private limited company based in Mumbai, Maharashtra, India. The company works in television and radio broadcasting, within the media and publishing industry. It was incorporated on 08 August 2006 (20+ years old) and is registered under CIN U74300MH2006PTC163657.
9X Media has 3 current directors:
- Bhupendra Arjun Makhi - Whole-Time Director
- Vivek Anilchand Sett - Director
- Sandeep Bansal - Director
The latest financial statements of 9X Media on record with the MCA are for the year ended 31 March 2024. Its last annual general meeting was held on 30 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of 9X Media is 27AABCI5594D1ZI, registered in Maharashtra. The company has 5 GST registrations in all, of which 2 are active and 3 are cancelled or inactive. Other active GSTINs include 06AABCI5594D1ZM (Haryana).
The CIN (Corporate Identification Number) of 9X Media is U74300MH2006PTC163657. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
9X Media has 75 court cases on record: 32 filed by the company and 43 filed against it. 36 are pending. Most are in the high courts.
9X Media was incorporated on 08 August 2006, making it 20+ years old. It is registered with the Registrar of Companies, Mumbai.
9X Media has 16 deals on record (9 secondary share transfers, 6 funding rounds, 1 acquisition), with disclosed funding of ₹799.2 Cr; the latest was in October 2022.
The peers of 9X Media by revenue are Next Radio Limited, Sanskar Info TV Private Limited, Zee Akaash News Private Limited, Malayalam Communications Limited, Sharpline Broadcast Limited and 2 more, all in the Media and Publishing industry (TV and Radio Broadcasting), with the same principal business activity (broadcasting and programming activities).
Sandeep Bansal was appointed as Director on 27 Oct 2022. Pradeep Guha ceased to be Managing Director on 21 Aug 2021. Vivek Anilchand Sett was appointed as Director on 21 Aug 2021. 9X Media has 13 board changes on record in total.
Yes, 9X Media is registered as a medium enterprise under Udyam registration (number: UDYAM-MH-19-0005797).
9X Media has 7 MSME Form 1 returns on record between 2021 and 2024, listing 112 overdue payments to 39 micro and small suppliers. The latest return was filed on 26 Apr 2024.