500Friends

San Francisco, United States Founded: 2010 • Age: 16 yrs Acquired By Merkle
Omnichannel loyalty solutions are delivered to online and offline retailers.
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About 500Friends

500Friends is a company based in San Francisco (United States) founded in 2010 was acquired by Merkle in November 2014.. 500Friends has raised $10.9 million across 4 funding rounds from investors including Merkle, Intel Capital and Crosslink Capital. 500Friends operates in a competitive market with competitors including Thanx, Influitive, Merryfield, 360insights and AppCard, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Retail
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name 500Friends, Inc.
Operational Areas
Retail → Retail Technology & Automation
Technology → Marketing, Adtech & Commerce Technology
Retail → E-Commerce Technology & Services
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $10.9 M (USD)

    in 4 rounds

  • Latest Funding Round
    $2 M (USD), Debt – Conventional

    Apr 12, 2013

  • Investors
    Merkle

    & 6 more

  • Employee Count
    Employee Count
  • Acquired by
    Merkle

    (Nov 18, 2014)

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Funding Insights of 500Friends

500Friends has successfully raised a total of $10.9M across 4 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $2 million completed in April 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Debt – Conventional — $2.0M
  • First Round

    (23 Mar 2010)

  • Investors Count 6
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2013 Amount Debt – Conventional - 500Friends Valuation

investors

Mar, 2013 Amount Series B - 500Friends Valuation Intel Capital , Crosslink Capital
Mar, 2012 Amount Series A - 500Friends Valuation Crosslink Capital , Intel Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in 500Friends

500Friends has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Merkle, Intel Capital and Crosslink Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Investment in technology startups focusing on compute, AI, and related innovations.
Founded Year Domain Location
Venture capital is invested in various sectors by Crosslink Capital.
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by 500Friends

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - 500Friends

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

500Friends Comparisons

Employees
+
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Competitors of 500Friends

500Friends operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Thanx, Influitive, Merryfield, 360insights and AppCard, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Loyalty management solutions are provided for offline retail stores.
domain founded_year HQ Location
Advocate marketing software is provided for B2B technology firms.
domain founded_year HQ Location
Loyalty program services are provided to businesses by Merryfield.
domain founded_year HQ Location
SaaS platform for channel loyalty and incentive management is provided.
domain founded_year HQ Location
Loyalty program platform
domain founded_year HQ Location
Lexer is recognized as a leading customer data and experience platform for retailers.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on 500Friends

Frequently Asked Questions about 500Friends

When was 500Friends founded?

500Friends was founded in 2010.

Where is 500Friends located?

500Friends is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Is 500Friends a funded company?

500Friends is a funded company, having raised a total of $10.9M across 4 funding rounds to date. The company's 1st funding round was a Series A of $4.5M, raised on Mar 23, 2010.

What does 500Friends do?

Founded in 2010 in San Francisco, United States, the company operates in the loyalty marketing sector. Solutions are provided for retailers through online and mobile interactions, including the LoyaltyPlus program that enables rewards, sharing widgets, and user-generated content. Services have been extended to offline retailers, with rewards earned for actions such as social media follows or in-store visits. Acquisition by Merkle occurred in November 2014.

Who are the top competitors of 500Friends?

500Friends's top competitors include Thanx, Merryfield and Influitive.

Who are 500Friends's investors?

500Friends has 7 investors. Key investors include Merkle, Intel Capital, Crosslink Capital, Fung Capital, and Y Combinator.

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