AppCard

New York, United States Founded: 2011 • Age: 15 yrs
Loyalty program platform
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About AppCard

AppCard is a company based in New York (United States) founded in 2011.. AppCard has raised $26.5 million across 2 funding rounds from investors including PLDT, Founders Fund and Innovation Endeavors. AppCard operates in a competitive market with competitors including Thanx, Influitive, Merryfield, 360insights and PDI Technologies, among others.

  • Headquarter New York, United States
  • Sectors
    Retail
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → Retail Technology & Automation
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $26.5 M (USD)

    in 2 rounds

  • Latest Funding Round
    $20 M (USD), Series B

    Feb 25, 2016

  • Investors
    PLDT

    & 4 more

  • Employee Count
    Employee Count
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People of AppCard
Headcount 50-200
Employee Profiles 41
Employee Profiles
People
Andrés Felipe Bedoya Rojas
Salesforce Developer & Administrator
People
Roman Mindlin
Senior Backend Developer
People
Benyamin Ginzburg
Software Developer
People
Yair Goldfinger
Co-Founder & CEO

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Funding Insights of AppCard

AppCard has successfully raised a total of $26.5M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $20 million completed in February 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series B — $20.0M
  • First Round

    (01 Jun 2012)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2016 Amount Series B - AppCard Valuation PLDT , Alexander Rittweger
Jun, 2012 Amount Series A - AppCard Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in AppCard

AppCard has secured backing from 5 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include PLDT, Founders Fund and Innovation Endeavors. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Venture capital investments in technology and defense sectors.
Founded Year Domain Location
Early-stage technology investments are targeted by this venture capital firm.
Founded Year Domain Location
Integrated telecommunication services are provided across the Philippines.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by AppCard

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - AppCard

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Appcard Comparisons

Employees
+
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Competitors of AppCard

AppCard operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Thanx, Influitive, Merryfield, 360insights and PDI Technologies, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Loyalty management solutions are provided for offline retail stores.
domain founded_year HQ Location
Advocate marketing software is provided for B2B technology firms.
domain founded_year HQ Location
Loyalty program services are provided to businesses by Merryfield.
domain founded_year HQ Location
SaaS platform for channel loyalty and incentive management is provided.
domain founded_year HQ Location
Analytics software solutions are provided to brands and retailers.
domain founded_year HQ Location
Hyperlocal mobile-app platform offering rewards and shopping assistance to consumers
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Appcard

Frequently Asked Questions about AppCard

When was AppCard founded?

AppCard was founded in 2011 and raised its 1st funding round 1 year after it was founded.

Where is AppCard located?

AppCard is headquartered in New York, United States. It is registered at New York, New York, United States.

Is AppCard a funded company?

AppCard is a funded company, having raised a total of $26.5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $6.5M, raised on Jun 01, 2012.

What does AppCard do?

AppCard was founded in 2011 in New York, United States, as a loyalty program platform in the retail technology sector. A free mobile application for iOS and Android devices is offered, along with web access, to connect users with participating stores. Services include personalized offers, reward earning, and digital receipt management. A physical plastic member card is available at select locations.

Who are the top competitors of AppCard?

AppCard's top competitors include Thanx, Merryfield and Influitive.

Who are AppCard's investors?

AppCard has 5 investors. Key investors include PLDT, Founders Fund, Innovation Endeavors, Alexander Rittweger, and Jerry Yang.

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