
About Ad Badger
Ad Badger is a company based in Austin (United States) founded in 2016 by Michael Erickson Facchin. Ad Badger offers products and services including Ad Badger Software, Bid Optimizer Tool, and Negative Keyword Automation. Ad Badger operates in a competitive market with competitors including Marin Software, WordStream, Brevo, SleekFlow and Pixis, among others.
- Investors
Products & Services of Ad Badger
Ad Badger offers a comprehensive portfolio of products and services, including Ad Badger Software, Bid Optimizer Tool, and Negative Keyword Automation.
Platform for optimizing Amazon ads and reducing ACOS.
Automates bid adjustments based on conversion data.
Identifies and adds inefficient keywords as negatives.
Apps and channels of Ad Badger
its YouTube channel Ad Badger has 1.5K subscribers and 30 videos.
Videos from Ad Badger
The most watched videos on Ad Badger's YouTube channel, Ad Badger (1.5K subscribers). Click a video to play it here.
More on Ad Badger.
Funding Insights of Ad Badger
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Ad Badger with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2019 | – | Seed | β | The Brandery | β |
1 investors in total: 1 institutional.
Investors in Ad Badger
Ad Badger has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include The Brandery.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | brandery.org | - |
Investor details for Ad Badger
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Ad Badger
7 people are tracked at Ad Badger (4 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Michael Erickson Facchin | Founder | Leadership |
Nancy Lili Gonzalez | Chief Joy Officer | Leadership |
Monica Muro | Director of Partnerships | Leadership |
Richard Forsythe | Fractional CTO | Leadership |
Jennifer Chan | Human Resources Manager | Team |
Emma Walker | Full Stack Engineer | Team |
Drazen Zujovic | Lead Developer | Team |
Complete people profiles for Ad Badger
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Ad Badger
2 dated milestones of Ad Badger across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Ad Badger is founded.
- Funding First funding round.
Competitors of Ad Badger
Ad Badger operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Marin Software, WordStream, Brevo, SleekFlow and Pixis, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| marinsoftware.com | 2006 | San Francisco, United States | $100.8M | 299 | Campaign management software is provided for automating digital ad workflows. | |
| wordstream.com | 2007 | Boston, United States | $25.57M | 220 | PPC and social ads are managed via specialized software. | |
| brevo.com | 2012 | Paris, France | $197.37M | – | Cloud-based campaign management solutions are delivered for enterprises. | |
| sleekflow.io | 2019 | Singapore | $15M | – | Omnichannel conversational AI suite for customer engagement | |
| pixis.ai | 2018 | Chicago, United States | $209M | – | Provider of an AI-powered platform for advertising campaign optimization and creative generation | |
| swiftpage.com | 2001 | Denver, United States | $2.5M | 88 | Integrated marketing and CRM solutions are provided to businesses. | |
| sharpspring.com | 2011 | Gainesville, United States | – | 194 | Cloud-based sales and marketing automation is provided for SMBs. | |
| coccoc.com | 2008 | Hanoi, Vietnam | $14M | – | AI driven key-word based search engine |
Detailed competitors of Ad Badger
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Ad Badger
The website of Ad Badger (adbadger.com) receives about 36.7K visits a month and ranks #692,361 among all websites worldwide, #5,530 in Business Services.
- Monthly visits36.7K
▼ 21% vs previous month
- Unique visitors18K
per month
- Global rank#692,361
among all websites
- Category rank#5,530
Business and Consumer Services · Business Services
- Bounce rate37%
- Pages per visit2.2
- Average visit27 sec
- DevicesDesktop 23% Β· Mobile 77%
Websites whose visitors overlap most with Ad Badger. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
brandbuilderuni.com | brandbuilderuni.com | 100% | – | #2,616,380 | β |
| sellerapp.com | 100% | 153.3K | #300,823 | View details | |
| marketplacevalet.com | 98% | – | #1,578,120 | View details | |
| tracefuse.ai | 96% | 75K | #458,769 | View details | |
| eva.guru | 95% | 37.5K | #853,289 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Ad Badger
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to Ad Badger
10 companies that operate in the same segment as Ad Badger (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Ad Badger
Ad Badger was founded in 2016 and raised its 1st funding round 3 years after it was founded.
Ad Badger is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Ad Badger was founded in 2016 in Austin, United States, and operates in the advertising technology sector. Software is offered to automate bid optimization, keyword research, and negative keyword management for ad campaigns. Operations focus on monthly usage-based pricing, with tools designed to streamline PPC processes for users in digital marketing.
Ad Badger's top competitors include Marin Software, Brevo and WordStream.
Ad Badger offers Ad Badger Software, Bid Optimizer Tool, and Negative Keyword Automation.
Ad Badger has 1 investor. Key investors include The Brandery.