Adify

San Bruno, United States Founded: 2005 • Age: 21 yrs Acquired By Cox Enterprises
Tools for vertical advertising networks are offered.
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Report Incorrect Data
Annual revenue - Latest available
Total funding $27.0M 2 rounds
Employees - Tracked headcount
Investors 7 Known backers
Products 2 Services tracked
Competitors - Brand Intelligence

About Adify

Adify is a company based in San Bruno (United States) founded in 2005 was acquired by Cox Enterprises in April 2008. Adify has raised $27 million across 2 funding rounds from investors including General Electric, USVP and Peacock Equity. Adify offers products and services including DOOH Advertising Platform and Campaign Management Tools.

  • Headquarter San Bruno, United States
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Adify
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech → →
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $27 M (USD)

    in 2 rounds

  • Latest Funding Round
    $19 M (USD), Series B

    Apr 18, 2007

  • Investors
    General Electric

    & 6 more

  • Employee Count
    Employee Count
  • Acquired by
    Cox Enterprises

    (Apr 29, 2008)

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Products & Services of Adify

Adify offers a comprehensive portfolio of products and services, including DOOH Advertising Platform and Campaign Management Tools.

Primary

A platform is provided for managing digital out-of-home advertisements on mobile billboards.

Tools are offered for configuring and deploying advertising campaigns with audience targeting.

Funding Insights of Adify

Adify has successfully raised a total of $27M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $19 million completed in April 2007. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series B — $19.0M
  • First Round

    (01 Aug 2006)

  • Investors Count 6
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2007 Amount Series B - Adify Valuation Time Warner Investments
USVP , Peacock Equity
Aug, 2006 Amount Series A - Adify Valuation

investors
Venrock , Signia Venture Partners

Investors in Adify

Adify has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include General Electric, USVP and Peacock Equity.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
USVP
VC firm that focuses on early stage investments in the US
Founded Year Domain Location
Peacock Equity
Venture capital investments are directed toward early-stage technology companies.
Founded Year Domain Location
Time Warner Investments
Early to mid-stage ventures are funded by the firm.
Founded Year Domain Location

Investments & Acquisitions by Adify

Investments

Financial Statements - Adify

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Competitors of Adify

Latest news on Adify

Frequently Asked Questions about Adify

Adify was founded in 2005 and raised its 1st funding round 1 year after it was founded.

Adify is headquartered in San Bruno, United States. It is registered at San Bruno, California, United States.

Adify is a funded company, having raised a total of $27M across 2 funding rounds to date. The company's 1st funding round was a Series A of $8M, raised on Aug 01, 2006.

Adify provides tools and services to build vertical advertising and content networks for advertisers, agencies, publishers and network builders. Adify offers Adify network builder which is an integrated tech platform enabling media companies and entrepreneurs to build and commercialize vertical networks. And, Adify Ad server which enables media companies to serve ads on their owned and operated site. It also provides trafficking, publisher payment and support and media services. Adify was acquired by Cox Communications Enterprises on April 29, 2008 for 300 million.

Adify offers DOOH Advertising Platform and Campaign Management Tools.

Adify has 7 investors. Key investors include General Electric, USVP, Peacock Equity, Time Warner Investments, and Venrock.

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