AdBrite

San Francisco, United States Founded: 2003 • Age: 23 yrs Acquired By SiteScout
Independent online ad exchange services are provided for display inventory.

About AdBrite

AdBrite is a company based in San Francisco (United States) founded in 2003 was acquired by SiteScout in June 2013. AdBrite has raised $35 million across 3 funding rounds from investors including SiteScout, Sequoia Capital and Artis Ventures. AdBrite operates in a competitive market with competitors including Rubicon Project, OpenX, 33Across, DoubleClick By Google and NYiax, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Media & Entertainment
  • Website adbrite.com
  • Social LinkedIn X
  • Acquired by SiteScout (Jun 2013)
  • Legal Name Adbrite
Key Metrics
  • Total Equity Funding
    $35M (USD)

    in 3 rounds

  • Latest Funding Round
    $23M (USD), Series C

    Nov 2007

  • Investors
    SiteScout

    & 2 more

  • Acquired by
    SiteScout

    (Jun 2013)

Funding Insights of AdBrite

AdBrite has successfully raised a total of $35M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $23 million completed in November 2007. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $35M
  • Total Rounds 3
  • Last Round Series C β€” $23M
  • First Round $4M

    (Sep 2004)

  • Investors Count 2

All 3 funding rounds of AdBrite with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2007$23MSeries C––
Feb 2006$8MSeries B––
Sep 2004$4MSeries A––
Valuation history

3 investors in total: 3 institutional.

Investors in AdBrite

AdBrite has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include SiteScout, Sequoia Capital and Artis Ventures.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Sequoia Capital is engaged in venture capital investments.
1972sequoiacap.com-
Early-stage startups are invested in by Artis Ventures.
–av.coSan Francisco, United States
Self-Serve Demand-Side Platform
2009sitescout.comToronto, Canada
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Investor details for AdBrite

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of AdBrite

4 dated milestones of AdBrite across 10 years, from founding to its latest funding, stage changes and deals.

  1. Founded AdBrite is founded.
  2. Funding First funding round of $4.0M.
  3. Funding Latest funding round, Series C, of $23.0M.
  4. Exit Acquired by SiteScout.

Competitors of AdBrite

AdBrite operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rubicon Project, OpenX, 33Across, DoubleClick By Google and NYiax, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
rubiconproject.com2007Los Angeles, United States$46M665
Provides a platform for buying and selling ad inventory
openx.com2007Pasadena, United States$85M336
Programmatic ad exchange connects publishers with advertisers via RTB platform.
33across.com2007New York, United States$25.65M–
Publisher monetization and revenue platform
doubleclick.com1996New York, United States–19
Premium ad exchange and ad server
nyiax.com2016New York, United States$24.26M–
Ad exchange software is provided for media buying and reconciliation.
geniee.co.jp2010Shinjuku, Japan$1.98M–
SSP and ad exchange services for targeted advertising are provided.
xandr.com2018New York, United States–996
Platform offering TV ad exchange software
kubient.com2016New York, United States$3.03M6
An AI-based platform for ad analytics is developed by Kubient.
indexexchange.com2015New York, United States–594
Index Exchange is recognized as a global supply-side platform focused on ad technology.
addy.co2010New York, United States$300,000231
Provider of self service ad marketplace
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Detailed competitors of AdBrite

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of AdBrite

Websites that share an audience with AdBrite (adbrite.com).

Similar websites

Websites whose visitors overlap most with AdBrite. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
bidvertiser.com
100%
–#852,169View details
chitika.com
100%
16.6K#1,449,588View details
clicksor.com
100%
––View details
buysellads.com
100%
––View details
tribalfusion.com
100%
––View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 28 similar websites and full traffic analytics for AdBrite

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 28 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Adbrite

Premium access

Complete news archive for AdBrite

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to AdBrite

10 companies that operate in the same segment as AdBrite (Advertising & Marketing Tech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
Platform offering mobile ad network software
2007Bengaluru, Karnataka, IndiaUSD 265.6 MUSD 268.38 M1,074
AI-driven ad campaigns are managed for personalization and optimization.
2005Paris, FranceUSD 59.97 MUSD 1.94 B3,510
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Consumer intelligence-driven mobile marketing platform is provided for user acquisition.
2005Singapore, SingaporeUSD 10 MUSD 288.73 M618
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
SSP software is offered to publishers for ad inventory sales.
2006Redwood City, California, United StatesUSD 31 MUSD 282.93 M1,050
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 M––
Cloud based mobile marketing analytics and attribution platform
2011San Francisco, California, United StatesUSD 1.29 B––
Mobile advertising & monetization
2007San Francisco, California, United StatesUSD 60.05 M––
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Frequently Asked Questions about AdBrite

AdBrite was founded in 2003 and raised its 1st funding round 1 year after it was founded.

AdBrite is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

AdBrite is a funded company, having raised a total of $35M across 3 funding rounds to date. The company's 1st funding round was a Series A of $4M, raised on Sep 2004.

AdBrite was established in 2003 in San Francisco, United States, as an independent player in the online advertising sector. Operations focused on ad exchange services until shutdown in 2013, after which certain intellectual property assets were acquired by SiteScout. Display inventory originally developed by AdBrite is now integrated and sold through SiteScouts supplier network. A 2011 Stevie Award was received by the company.

AdBrite's top competitors include Rubicon Project, OpenX and 33Across.

AdBrite has 3 investors. Key investors include SiteScout, Sequoia Capital, and Artis Ventures.

AdBrite operates through Adbrite.

Yes. AdBrite was acquired by SiteScout in June 2013.

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