About Adpay
Adpay is a company based in Englewood (United States) founded in 2002 by Mike Heene was acquired by Ancestry in May 2016. Adpay has raised $1.5 million across 2 funding rounds from investors including Ancestry and Appian Ventures. Adpay operates in a competitive market with competitors including Aarki, Adludio, Novosol, TreSensa and MobSmith, among others.
- Headquarter Englewood, United States
- Founders Mike Heene
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Media & Entertainment
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Funding Insights of Adpay
Adpay has successfully raised a total of $1.5M across 2 strategic funding rounds. The most recent funding activity was a Debt – Convertible round of $1.33 million completed in November 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Adpay
Adpay has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Ancestry and Appian Ventures.
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Appian Ventures is engaged in venture capital investments.
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Provider of an online genealogy platform offering a host of services
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Investor details for Adpay
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Investments & Acquisitions by Adpay
Investment portfolio details for Adpay
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Financial Statements - Adpay
Detailed financials for Adpay
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Adpay Comparisons
Peer comparison for Adpay
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Competitors of Adpay
Adpay operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Aarki, Adludio, Novosol, TreSensa and MobSmith, among others.
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Platform for creative optimization and programmatic media buying is provided.
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Mobile ad creatives and management are powered by AI technology.
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Mobile advertising platform for enterprise business and SMEs
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Playable advertisements provider for marketing of games and brands
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Mobile rich media advertising solutions are provided for targeted campaigns.
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Detailed competitors of Adpay
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Latest news on Adpay
Complete news archive for Adpay
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Frequently Asked Questions about Adpay
Adpay was founded in 2002 and raised its 1st funding round 2 years after it was founded.
Adpay is headquartered in Englewood, United States. It is registered at Englewood, New Jersey, United States.
Adpay is a funded company, having raised a total of $1.5M across 2 funding rounds to date.
AdPay was founded in 2002 in Englewood, United States, as a provider of online classified advertising solutions. Services are targeted at media companies and affinity websites, with a focus on mobile user experiences through in-app and mobile web platforms. Operations support client publications such as The Buffalo News, Black Press, Gannett, The San Diego Union-Tribune, Swift Communications, and Quincy. The sector emphasizes digital advertising for print and online media.
Adpay has 2 investors. Key investors include Ancestry, and Appian Ventures.