MobSmith

San Francisco, United States Founded: 2010 • Age: 16 yrs Acquired By Rubicon Project
Mobile rich media advertising solutions are provided for targeted campaigns.
Annual revenue - Latest available
Total funding $575,000 2 rounds
Employees - Tracked headcount
Investors 2 Known backers
Products - Services tracked
Competitors 9 Brand Intelligence

About MobSmith

MobSmith is a company based in San Francisco (United States) founded in 2010 was acquired by Rubicon Project in May 2012. MobSmith has raised $575 thousand across 2 funding rounds from investors including Rubicon Project and XG Ventures. MobSmith operates in a competitive market with competitors including Aarki, Adludio, Novosol, Adcade and TreSensa, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $575 K (USD)

    in 2 rounds

  • Latest Funding Round
    $575 K (USD), Seed

    Apr 11, 2011

  • Investors
  • Employee Count
    Not available
  • Acquired by
    Rubicon Project

    (May 23, 2012)

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Funding Insights of MobSmith

MobSmith has successfully raised a total of $575K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $575 thousand completed in April 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in MobSmith

MobSmith has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Rubicon Project and XG Ventures.

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Venture Fund
Investor Description Founded Year Domain Location
VC firm investing in early stage startups in the US
Locked Locked Locked
Provides a platform for buying and selling ad inventory
Locked Locked Locked
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Investor details for MobSmith

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Investments & Acquisitions by MobSmith

Investments
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Investment portfolio details for MobSmith

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Financial Statements - MobSmith

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Detailed financials for MobSmith

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Mobsmith Comparisons

MobSmith Primary company
Description
Mobile rich media advertising solutions are provided for tar...
Location
San Francisco, United States
Founded Year
2010
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for MobSmith

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Competitors of MobSmith

MobSmith operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Aarki, Adludio, Novosol, Adcade and TreSensa, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Platform for creative optimization and programmatic media buying is provided.
Locked Locked Locked
Mobile ad creatives and management are powered by AI technology.
Locked Locked Locked
Mobile advertising platform for enterprise business and SMEs
Locked Locked Locked
Specializes in cross-platform mobile advertising services.
Locked Locked Locked
Playable advertisements provider for marketing of games and brands
Locked Locked Locked
Online classified advertising solutions are provided for media companies.
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Detailed competitors of MobSmith

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Latest news on Mobsmith

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Complete news archive for MobSmith

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Frequently Asked Questions about MobSmith

MobSmith was founded in 2010.

MobSmith is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

MobSmith is a funded company, having raised a total of $575K across 2 funding rounds to date.

MobSmith was founded in 2010 in San Francisco, United States, within the mobile advertising sector. Personalized campaigns are executed using user location, demographics, or publisher content as targeting criteria. Dynamic content is incorporated for ad personalization, with analytics access provided and integration enabled with existing ad networks. The platform was acquired by Rubicon Project in May 2012 for an undisclosed amount.

MobSmith's top competitors include Aarki, Adludio and TreSensa.

MobSmith has 2 investors. Key investors include Rubicon Project, and XG Ventures.

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