About Adphorus
Adphorus is a Media & Entertainment company based in Istanbul (Turkey) founded in 2015, and was acquired by Sojern in November 2017. Facebook ad optimization platform is offered for performance marketers. Adphorus has raised $1 million across 1 funding round from investors including Sojern and 500 Global. Adphorus offers products and services including Travel Ad Platform, Guest Experience Solutions, and Creative Services. Its focus areas include Enterprise Applications, AdTech, Campaign Management Platform and Social Media.
Company details
Adphorus was founded in 2015 in Istanbul, Turkey, within the ad technology sector. A SaaS platform is provided to performance marketers for optimizing Facebook advertisements. Marketing automation features are included, alongside algorithmic tools for bid management and budget allocation. The proprietary engine, Marvin, employs predictive models to handle these functions across operations.
- Headquarters Istanbul, Turkey
- Stage Acquired
- SectorsMedia & Entertainment
- Website adphorus.com
- Social LinkedIn X Facebook
- Acquired by Sojern (Nov 2017)
Products & Services of Adphorus
Adphorus offers a comprehensive portfolio of products and services, including Travel Ad Platform, Guest Experience Solutions, and Creative Services.
Platform for targeting travelers with ads to drive bookings.
AI tools for personalized guest communications and satisfaction.
Services to enhance campaign design and optimization.
Funding Insights of Adphorus
Adphorus has successfully raised a total of $1M through 1 strategic funding round. The most recent funding activity was a Seed round of $1 million completed in July 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1M
- Total Rounds 1
- Last Round Seed β $1M
- First Round $1M
(Jul 2015)
- Investors Count 1
All 1 funding rounds of Adphorus with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2015 | $1M | Seed | β | β |
2 investors in total: 2 institutional.
Investors in Adphorus
Adphorus has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Sojern and 500 Global.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and acceleration are provided to tech startups. | 500.co | Ho Chi Minh City, Vietnam | ||
Digital marketing solutions are provided for the travel industry. | 2007 | sojern.com | San Francisco, United States |
Investor details for Adphorus
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Adphorus
3 dated milestones of Adphorus across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Adphorus is founded.
- Funding First funding round of $1.0M.
- Exit Acquired by Sojern.
Web traffic of Adphorus
Websites that share an audience with Adphorus (adphorus.com).
Websites whose visitors overlap most with Adphorus. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
advertising.criteo.com | advertising.criteo.com | 100% | β | ||
| mixpanel.com | 100% | 1.5M | #26,870 | View details | |
propertyfinder.ae | propertyfinder.ae | 60% | #9,906 | β | |
newsroom.fb.com | newsroom.fb.com | 42% | β | ||
| developers.facebook.com | 29% | 5.7M | View details |
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Related news about Adphorus
Complete news archive for Adphorus
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Frequently Asked Questions about Adphorus
Adphorus was founded in 2015.
Adphorus is headquartered in Istanbul, Turkey.
Adphorus is a funded company, having raised a total of $1M across 1 funding round to date. The company's 1st funding round was a Seed of $1M, raised on Jul 2015.
Adphorus was founded in 2015 in Istanbul, Turkey, within the ad technology sector. A SaaS platform is provided to performance marketers for optimizing Facebook advertisements. Marketing automation features are included, alongside algorithmic tools for bid management and budget allocation. The proprietary engine, Marvin, employs predictive models to handle these functions across operations.
Adphorus offers Travel Ad Platform, Guest Experience Solutions, and Creative Services.
Adphorus has 2 investors. Key investors include Sojern, and 500 Global.
Yes. Adphorus was acquired by Sojern in November 2017.

