About Adphorus
Adphorus is a company based in Istanbul (Turkey) founded in 2015 was acquired by Sojern in November 2017.. Adphorus has raised $1 million across 1 funding round from investors including Sojern and 500 Global. Adphorus offers products and services including Travel Ad Platform, Guest Experience Solutions, and Creative Services. Adphorus operates in a competitive market with competitors including Hootsuite, Smartly.io, AdHawk, Meebo and Genus AI, among others.
- Headquarter Istanbul, Turkey
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Sectors
Media & Entertainment
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Phone
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Website
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Social
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Products & Services of Adphorus
Adphorus offers a comprehensive portfolio of products and services, including Travel Ad Platform, Guest Experience Solutions, and Creative Services. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for targeting travelers with ads to drive bookings.
AI tools for personalized guest communications and satisfaction.
Services to enhance campaign design and optimization.
Funding Insights of Adphorus
Adphorus has successfully raised a total of $1M through 1 strategic funding round. The most recent funding activity was a Seed round of $1 million completed in July 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $1.0M
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First Round
First Round
(21 Jul 2015)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2015 | Amount | Seed - Adphorus | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Adphorus
Adphorus has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Sojern and 500 Global. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital and acceleration are provided to tech startups.
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Founded Year | Domain | Location | |
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Digital marketing solutions are provided for the travel industry.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Adphorus
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Adphorus
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Adphorus Comparisons
Competitors of Adphorus
Adphorus operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hootsuite, Smartly.io, AdHawk, Meebo and Genus AI, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
AI based social media management platform for businesses
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Social advertising is managed and optimized via a SaaS platform.
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| domain | founded_year | HQ Location |
Digital advertising metrics are managed across multiple channels.
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Instant messaging and social networking service provider
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Platform offering predictive analytics solutions
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| domain | founded_year | HQ Location |
PPC campaigns are launched, managed, and optimized for SEM agencies.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Adphorus
Frequently Asked Questions about Adphorus
When was Adphorus founded?
Adphorus was founded in 2015.
Where is Adphorus located?
Adphorus is headquartered in Istanbul, Turkey.
Is Adphorus a funded company?
Adphorus is a funded company, having raised a total of $1M across 1 funding round to date. The company's 1st funding round was a Seed of $1M, raised on Jul 21, 2015.
What does Adphorus do?
Adphorus was founded in 2015 in Istanbul, Turkey, within the ad technology sector. A SaaS platform is provided to performance marketers for optimizing Facebook advertisements. Marketing automation features are included, alongside algorithmic tools for bid management and budget allocation. The proprietary engine, Marvin, employs predictive models to handle these functions across operations.
Who are the top competitors of Adphorus?
Adphorus's top competitors include Hootsuite, Smartly.io and ROI Hunter.
What products or services does Adphorus offer?
Adphorus offers Travel Ad Platform, Guest Experience Solutions, and Creative Services.
Who are Adphorus's investors?
Adphorus has 2 investors. Key investors include Sojern, and 500 Global.
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