Affinity Solutions

New York, United States Founded: 2005 • Age: 21 yrs
Card linked marketing solutions for financial institutions
Annual revenue - Latest available
Total funding $68.5M 7 rounds
Employees 11 Tracked headcount
Investors - Known backers
Products 3 Services tracked
Competitors 10 Brand Intelligence

About Affinity Solutions

Affinity Solutions is a company based in New York (United States) founded in 2005. Affinity Solutions has raised $68.45 million across 7 funding rounds. The company has 11 employees as of December 31, 2022. Affinity Solutions offers products and services including Consumer Purchase Insights, Comet™, and Retail Monitor. Affinity Solutions operates in a competitive market with competitors including Cardlytics, Cint, Earnest Analytics, Suzy and Numerator, among others.

  • Headquarter New York, United States
  • Employees 11 as on 31 Dec, 2022
  • Sectors
    Financial Services
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Affinity Solutions, Inc.
Operational Areas
Financial Services → FinTech & Digital Finance Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $68.45 M (USD)

    in 7 rounds

  • Latest Funding Round
    $20.03 M (USD), Series B

    May 21, 2019

  • Investors
    Not available
  • Employee Count
    11

    as on Dec 31, 2022

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Affinity Solutions

Affinity Solutions offers a comprehensive portfolio of products and services, including Consumer Purchase Insights, Comet™, and Retail Monitor.

Product name locked
Category locked
Primary

Platform for analyzing consumer spending patterns and behaviors.

Product name locked
Category locked
Locked

AI tool that converts purchase data into actionable marketing insights.

Product name locked
Category locked
Locked

Tool for tracking retail sales trends and consumer shifts.

People of Affinity Solutions

Headcount 50-200
Employee Profiles 45
Employee Profiles
People
Taylor Norton
Director, Channel Partner Growth
People
Aparna Rasane
User Experience Director
People
Jonathan Silver
CEO
People
Christian Rauh
VP Of Product Management

Unlock access to complete

Funding Insights of Affinity Solutions

Affinity Solutions has successfully raised a total of $68.45M across 7 strategic funding rounds. The most recent funding activity was a Series B round of $20.03 million completed in May 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investments & Acquisitions by Affinity Solutions

Investments
Premium access

Investment portfolio details for Affinity Solutions

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Financial Statements - Affinity Solutions

Premium access

Detailed financials for Affinity Solutions

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Affinity Solutions Comparisons

Affinity Solutions Primary company
Description
Card linked marketing solutions for financial institutions
Location
New York, United States
Founded Year
2005
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
11
As of 2022
Premium access

Peer comparison for Affinity Solutions

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of Affinity Solutions

Affinity Solutions operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cardlytics, Cint, Earnest Analytics, Suzy and Numerator, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Card-linked marketing solutions are provided to banks and financial institutions.
Locked Locked Locked
Market research platform linking buyers and suppliers of online samples.
Locked Locked Locked
Consumer intelligence data is analyzed via an online research platform.
Locked Locked Locked
Customer targeting and feedback management platform is utilized for insights.
Locked Locked Locked
Consumer purchasing behavior is analyzed via market research and insights.
Locked Locked Locked
AI-powered consumer insights for CPG product development are provided.
Premium access

Detailed competitors of Affinity Solutions

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Affinity Solutions

Premium access

Complete news archive for Affinity Solutions

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Affinity Solutions

Affinity Solutions was founded in 2005 and raised its 1st funding round 6 years after it was founded.

Affinity Solutions is headquartered in New York, United States. It is registered at New York, New York, United States.

Affinity Solutions is a funded company, having raised a total of $68.45M across 7 funding rounds to date.

As of Dec 31, 2022, the latest employee count at Affinity Solutions is 11.

Affinity Solutions was founded in 2005 and is headquartered in New York, United States. Operations focus on the fintech sector, where consumer purchase data from cardholders is anonymized and analyzed to identify spending patterns. Services include analytics for spend insights, machine learning algorithms for behavior prediction, targeted marketing campaigns with merchant-funded offers, and closed-loop measurement of effectiveness for banks, credit unions, card networks, and processors.

Affinity Solutions's top competitors include Cardlytics, Earnest Analytics and Cint.

Affinity Solutions offers Consumer Purchase Insights, Comet™, and Retail Monitor.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available