About Agurotech
Agurotech is a company based in Amsterdam (Netherlands) founded in 2020 by Joelle Van Den Brand and Lilia Planjyan. Agurotech has raised $4.17 million across 4 funding rounds from investors including European Union, Navus Ventures and ROM InWest. Agurotech offers products and services including Sensortechnologie, Weerstation, Digitale regenmeter, and Vorstmonitoring. Agurotech operates in a competitive market with competitors including CropX, Yard Stick, GroGuru, AquaSpy and Viridix, among others.
- Headquarter Amsterdam, Netherlands
- Founders Joelle Van Den Brand, Lilia Planjyan
- SectorsEnvironmentAgriculture
- Email••••••••
- Phone•••• ••••
- Website agurotech.com
- Social LinkedIn X
- Total Equity Funding$4.17M (USD)
in 4 rounds
- Latest Funding Round$2.36M (USD), Series B
Jan 2025
- InvestorsEuropean Union
& 3 more
Products & Services of Agurotech
Agurotech offers a comprehensive portfolio of products and services, including Sensortechnologie, Weerstation, Digitale regenmeter, and Vorstmonitoring.
Monitors soil moisture and temperature for precise irrigation decisions.
Delivers local weather data to support farming and planning.
Provides accurate rain data with advice for crop management.
Detects frost conditions to protect agricultural crops.
Funding Insights of Agurotech
Agurotech has successfully raised a total of $4.17M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $2.36 million completed in January 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.17M
- Total Rounds 4
- Last Round Series B — $2.36M
- First Round $706,215
(Sep 2022)
- Investors Count 4
All 4 funding rounds of Agurotech with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2025 | $2.36M | Series B | – | – | |
| Jun 2023 | $80,576 | Grant | – | – | |
| Mar 2023 | $1.81M | Series A | – | Navus Ventures | |
| Sep 2022 | $706,215 | Grant | – | – |
4 investors in total: 4 institutional.
Investors in Agurotech
Agurotech has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include European Union, Navus Ventures and ROM InWest.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
High-tech startups are funded across early and growth stages. | – | navusventures.com | Maasland, Netherlands | |
Investment arm of Rabobank, focusing on equity capital provision. | – | raboinvestments.com | Utrecht, Netherlands | |
Support is provided for innovative entrepreneurs in North Holland. | – | rominwest.nl | Haarlem, Netherlands | |
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability | 1958 | europa.eu | Brussels, Belgium |
Investor details for Agurotech
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Agurotech
2 people are tracked at Agurotech (2 in leadership).
| Name | Role | Group |
|---|---|---|
Joelle Van Den Brand | Co-Founder | Leadership |
Lilia Planjyan | Co-Founder | Leadership |
Complete people profiles for Agurotech
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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Timeline of Agurotech
3 dated milestones of Agurotech across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Agurotech is founded.
- Funding First funding round of $706K.
- Funding Latest funding round, Series B, of $2.4M.
Competitors of Agurotech
Agurotech operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as CropX, Yard Stick, GroGuru, AquaSpy and Viridix, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cropx.com | 2013 | Tel Aviv, Israel | $50.5M | – | Provider of wireless sensors for soil moisture monitoring | |
| useyardstick.com | 2021 | Oakland, United States | $16.15M | – | Platform offering solution to measures soil carbon | |
| groguru.com | 2014 | San Diego, United States | $5.77M | – | Cloud-based soil moisture monitoring systems are provided for farms. | |
| aquaspy.com | 1998 | San Diego, United States | $15M | – | Soil moisture monitoring systems are supplied for precision agriculture. | |
| viridix.com | 2016 | Kfar Saba, Israel | $7.2M | – | Provider of precision irrigation solutions using real-time soil moisture sensors and analytics | |
| saturas-ag.com | 2013 | – | $8M | – | Stem water potential sensors for crop irrigation are developed. | |
| tuletechnologies.com | 2013 | California, United States | $120,000 | 14 | Agricultural technology solutions are provided for irrigation decision-making. | |
| farmblox.ag | 2022 | Worcester, United States | $2.57M | – | Sensor-based irrigation solutions are manufactured for farm monitoring via mobile. |
Detailed competitors of Agurotech
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Latest news on Agurotech
Complete news archive for Agurotech
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Similar companies to Agurotech
10 companies that operate in the same segment as Agurotech (Waste & Water Management Systems), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Wastewater and energy management services are provided internationally. | 1853 | Aubervilliers, Seine-saint-denis, France | – | USD 52.17 B | 215,040 | |
Sustainable infrastructure solutions in renewable energy are developed and managed. | 1931 | Alcobendas, Comunidad De Madrid, Spain | – | USD 1.9 M | 44 | |
Provider of climate-smart deeptech solutions for renewable energy and sustainable agriculture | 2010 | Pune, Maharashtra, India | USD 76.38 M | USD 56.11 M | 702 | |
Waste collection and management services are provided nationwide. | 1968 | Houston, Texas, United States | – | USD 25.2 B | 61,700 | |
Integrated waste management services are provided nationwide. | 1998 | Phoenix, Arizona, United States | – | USD 16.59 B | 42,000 | |
Provider of smart water purifier rental and maintenance services | 2016 | Bengaluru, Karnataka, India | USD 19.29 M | USD 3.62 M | – | |
Sensor-based sorting and recycling solutions are provided for multiple industries. | 1972 | Asker, Viken, Norway | – | USD 1.53 B | 4,950 | |
Smart water dispensers with flavored options are provided for offices. | 2013 | Boston, Massachusetts, United States | USD 135.53 M | – | 102 | |
Surplus goods are shared among neighbors through a mobile app. | 2015 | London, England, United Kingdom | USD 51.2 M | – | – | |
Water and waste treatment services are provided worldwide. | 1966 | London, England, United Kingdom | – | USD 4.18 B | 9,750 |
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Frequently Asked Questions about Agurotech
Agurotech was founded in 2020 and raised its 1st funding round 2 years after it was founded.
Agurotech is headquartered in Amsterdam, Netherlands.
Agurotech is a funded company, having raised a total of $4.17M across 4 funding rounds to date. The company's 1st funding round was a Grant of $706.22K, raised on Sep 2022.
Agurotech was founded in 2020 in Amsterdam, Netherlands, and operates in the precision agriculture sector. Soil sensors, weather stations, and digital rain gauges are developed and manufactured to deliver real-time data on soil moisture, electrical conductivity, temperature, and weather conditions. An app is offered for data integration and access, supporting irrigation scheduling and crop management. Personalized recommendations based on the data are provided to optimize resource use.
Agurotech offers Sensortechnologie, Weerstation, Digitale regenmeter, and Vorstmonitoring.
Agurotech has 4 investors. Key investors include European Union, Navus Ventures, ROM InWest, and Rabo Investments.