Applied Data Finance

New York, United States Founded: 2014 • Age: 12 yrs
Lender focused on non-prime and unbanked borrowers
Annual revenue $11.2M Latest available
Total funding $202.3M 11 rounds
Employees 405 Tracked headcount
Investors 5 Known backers
Products 2 Services tracked
Competitors 8 Brand Intelligence

About Applied Data Finance

Applied Data Finance is a company based in New York (United States) founded in 2014 by Krishna Gopinathan and Daniel Zwirn. Applied Data Finance has raised $202.3 million across 11 funding rounds from investors including Victory Park Capital Advisors, MAI Capital Management and Bow River Capital. The company has 405 employees as of April 05, 2024. Applied Data Finance offers products and services including Personify Financial and Personify Loan Services. Applied Data Finance operates in a competitive market with competitors including Borrowell, CreditVidya, Nithio, Nova Credit and KarmaLife, among others.

  • Headquarter New York, United States
  • Employees 405 as on 05 Apr, 2024
  • Founders Krishna Gopinathan, Daniel Zwirn
  • Sectors
    Financial Services
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
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  • Legal Name Adf Data Science Private Limited
  • Date of Incorporation 01 Jul, 2015
  • Jurisdiction Chennai, Tamil Nadu, India
Operational Areas
Financial Services → FinTech & Digital Finance Unlock Sub-Sector Unlock Segment
Financial Services → FinTech & Digital Finance Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $11.22 M (USD)
    42.5
    as on Mar 31, 2023
  • Net Profit
    $1.04 M (USD)
    31.78
    as on Mar 31, 2023
  • EBITDA
    $1.49 M (USD)
    16.29
    as on Mar 31, 2023
  • Total Equity Funding
    $202.3 M (USD)

    in 11 rounds

  • Latest Funding Round
    $30 M (USD), Debt – Conventional

    Oct 11, 2022

  • Investors
  • Employee Count
    405

    as on Apr 05, 2024

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Products & Services of Applied Data Finance

Applied Data Finance offers a comprehensive portfolio of products and services, including Personify Financial and Personify Loan Services.

Product name locked
Category locked
Primary

Platform for consumer loan management and financial services

Product name locked
Category locked
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Service for inquiries on current and previous loans

People of Applied Data Finance

Headcount 200-500
Employee Profiles 52
Employee Profiles
People
Senthilprakash M G
Senior Director - Devops & SRE
People
Anoop Tomar
Senior Data Scientist
People
Lakshmi Rajamani
Managing Director & COO, India Operations
People
Gopalan Raman
AVP, Human Resources, India Human Resources

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Funding Insights of Applied Data Finance

Applied Data Finance has successfully raised a total of $202.3M across 11 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $30 million completed in October 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Applied Data Finance

Applied Data Finance has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Victory Park Capital Advisors, MAI Capital Management and Bow River Capital.

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Venture Fund
Institutional
Investor Description Founded Year Domain Location
Blank check and private debt firm focused on multiple sectors
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Bow River Capital is engaged in asset-based finance and investment management.
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Redpoint Ventures is engaged in venture capital investments.
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Investor details for Applied Data Finance

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Investments & Acquisitions by Applied Data Finance

Investments
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Investment portfolio details for Applied Data Finance

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Financial Statements - Applied Data Finance

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Detailed financials for Applied Data Finance

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Applied Data Finance Comparisons

Applied Data Finance Primary company
Description
Lender focused on non-prime and unbanked borrowers
Location
New York, United States
Founded Year
2014
Annual Revenue
$11.22 M (USD)
Net Profit
$1.04 M (USD)
EBITDA
$1.49 M (USD)
Employees
405
As of 2024
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Peer comparison for Applied Data Finance

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Competitors of Applied Data Finance

Applied Data Finance operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Borrowell, CreditVidya, Nithio, Nova Credit and KarmaLife, among others.

Company Name Domain Founded year HQ Location Description
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Credit monitoring and financial products comparison platform is provided.
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Online platform for credit scoring and financial services is developed.
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Analytics and financial solutions for distributed solar energy are provided.
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Nova Credit is focused on consumer credit data solutions.
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Subscription-based payday loans are provided to blue-collar workers digitally.
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Credit information, marketing solutions, and credit management services are provided.
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Detailed competitors of Applied Data Finance

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Latest news on Applied Data Finance

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Complete news archive for Applied Data Finance

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Frequently Asked Questions about Applied Data Finance

Applied Data Finance was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Applied Data Finance is headquartered in New York, United States. It is registered at New York, New York, United States.

Applied Data Finance is a funded company, having raised a total of $202.3M across 11 funding rounds to date.

As of Apr 05, 2024, the latest employee count at Applied Data Finance is 405.

Annual revenue of Applied Data Finance is $11.22M as on Mar 31, 2023.

Applied Data Finance (ADF) uses a proprietary methodology and data science to make an assessment of the creditworthiness of non-prime and unbanked borrowers. It operates Personify Financial, an online lending platform for unsecured personal loans. Personify offers personal loans of 1K to 10K with monthly or twice a month repayment schedules over 12 to 48 months. It has offices in New York, San Diego and Chennai.

Applied Data Finance's top competitors include CreditVidya, Borrowell and Nithio.

Applied Data Finance offers Personify Financial and Personify Loan Services.

Applied Data Finance has 5 investors. Key investors include Victory Park Capital Advisors, MAI Capital Management, Bow River Capital, Redpoint Ventures, and Colchis Capital.

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