Arata

Delhi, India Founded: 2017 • Age: 9 yrs Minicorn
Multi-category beauty care products are sold online by Arata.

About Arata

Arata is a Consumer company based in Delhi (India) founded in 2017 by Dhruv Bhasin and Dhruv Madhok. Multi-category beauty care products are sold online by Arata. It operates on a Direct-to-Consumer (D2C) model in Consumer and Healthcare sectors. Arata has raised $11.06 million across 9 funding rounds from investors including Shiprocket, Angel List and Wellfound. The company has 30 employees. Arata was last valued at $22.85 million in September 2024. Its website arata.in draws about 445 thousand monthly visits. Its Indian entity Slick Organics Private Limited reported revenue of β‚Ή53.40 Cr. Arata offers products and services including Hair Growth Serum, Super Shampoo, and MelanoBoost Anti-Grey Serum. Its focus areas include Consumer Goods, Personal Care and Hair Care. Its competitors include Mamaearth, MyGlamm and Minimalist; 3 of its 3 listed competitors have raised funding.

Company details

Hair and personal care solutions are developed by Arata, focusing on the Indian market. Products targeting hair growth, damage repair, anti-dandruff, and styling are provided. Collaboration with dermatologists and trichologists is maintained to ensure effective formulations. A state-of-the-art innovation center is utilized for creating science-backed hair beauty solutions. The consumer goods sector, specifically personal care and hair care, is primarily served.

  • Headquarters Delhi, India
  • Employees 30
  • Founders Dhruv Bhasin, Dhruv Madhok
  • Stage Minicorn
  • Sectors
    Consumer
    Healthcare
  • Website category Lifestyle · Beauty and Cosmetics
  • Email
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  • Phone
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  • Website arata.in
  • Social LinkedIn X Facebook Instagram YouTube
  • Legal Name Slick Organics Private Limited
  • Date of Incorporation 13 Jan, 2017
  • Jurisdiction New Delhi, Delhi, India
Key Metrics
  • Annual Revenue
    ₹53.40 Cr

    FY 2025 · +155% YoY

  • Net Loss
    -₹23.99 Cr

    FY 2025 · -45% margin

  • EBITDA
    -₹14.68 Cr

    FY 2025 · -27% margin

  • Total Equity Funding
    $11.06M (USD)

    in 9 rounds

  • Latest Funding Round
    $938.21K (USD), Series A

    May 2026

  • Investors
    Shiprocket

    & 42 more

  • Employee Count
    30

Products & Services of Arata

Arata offers a comprehensive portfolio of products and services, including Hair Growth Serum, Super Shampoo, and MelanoBoost Anti-Grey Serum.

Hair Growth Serum
Hair Care

Hair regrowth is boosted for thicker, fuller strands.

Super Shampoo
Hair Care

Daily nourishment is provided for damage and frizz control.

MelanoBoost Anti-Grey Serum
Hair Care

Greys are reduced while promoting pigmented hair growth.

Apps and channels of Arata

its YouTube channel Arata has 16K subscribers and 30 videos.

Arata
YouTube 16K subscribers 30 videos Howto & Style
Open channel

Videos from Arata

The most watched videos on Arata's YouTube channel, Arata (16K subscribers). Click a video to play it here.

Bharosa Karo | Hair Regrowth for Men Starting Just 90 Days with Arata Hair Growth Serum
13.5M views
Hairfall Ka The End | Hair Regrowth for Women Starting Just 90 Days with Arata Hair Growth Serum
9.1M views
Want COOL and ACNE-FREE Skin? Try Arata Menthol Ice Burst Facewash NOW | Ft. Pulkit Samrat
292.6K views
Intensive Hair Growth Serum - Most asked questions, answered Ft. Dhruv Madhok | Arata FAQ Series
32.4K views

More on Arata.

Funding Insights of Arata

Arata has successfully raised a total of $11.06M across 9 strategic funding rounds. The most recent funding activity was a Series A round of $938.21 thousand completed in May 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $11.06M
  • Total Rounds 9
  • Last Round Series A β€” $938,207
  • First Round $500,231

    (Jan 2019)

  • Investors Count 43

All 9 funding rounds of Arata with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
May 2026$938,207Series A–Merisis
–
Sep 2024$4.27MSeries A$22.85MUnilever Ventures
Feb 2024$120,410Angel Round––
Feb 2024$554,134Angel Round$9.99M–
Jul 2022$998,260Series A$β€’β€’β€’β€’β€’Sabjot Singh Sahni
Nov 2021$1.21MSeed–Vulcanis
Jul 2021$1.46MSeries A$β€’β€’β€’β€’β€’Nikhil Vora
May 2020$1MSeed$β€’β€’β€’β€’β€’DSG Consumer Partners
Jan 2019$500,231Seed$β€’β€’β€’β€’β€’DSG Consumer Partners, Wellfound
Valuation history
DateValuationStage
Sep 2024$22.85Mβ€’β€’β€’β€’β€’β€’β€’β€’
Feb 2024$9.99Mβ€’β€’β€’β€’β€’β€’β€’β€’
Jul 2022$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Jul 2021$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
May 2020$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Jan 2019$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of Arata

Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.

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Last known valuation $22.85M (Sep 2024). 43 investors in total: 14 institutional and 29 angel.

Investors in Arata

Arata has secured backing from 43 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Shiprocket, Angel List and Wellfound.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Corporate-backed venture capital firm focused on consumer tech and multiple sectors
unileverventures.comLondon, United Kingdom
lorealboldventures.com
Private equity firm focused on multiple sectors
Mumbai, India
Early-stage investment fund providing seed funding and mentorship to Indian startups.
2021thaparvision.comPune, India
Private equity firm focused on multiple sectors
Mumbai, India
Investing in and supporting insurgent consumer brands in India and Southeast Asia.
dsgcp.com
merisisvp.com
Offers comprehensive investment advisory services to clients.
2021skywalker.net.inVadodara, India
Metals trading, chemicals, and related products in India and UAE.
2021vulcanisllp.comVadodara, India
Alternative investment platform for startups and investors is operated.
2010angellist.comSan Francisco, United States
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Investor details for Arata

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Board of directors of Slick Organics Private Limited (Arata)

Slick Organics Private Limited is the primary company behind Arata. The board of Slick Organics Private Limited currently have 3 directors; the longest-serving is Dhruv Madhok, appointed in 2017. 3 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Dhruv Madhok
DIN 06762025
Director13 Jan 20179 yrs 9 moSlick Organics Private Limited
Dhruv Bhasin
DIN 02170605
Director13 Jan 20179 yrs 9 moSlick Organics Private Limited
Hariharan Premkumar
DIN 07272400
Nominee Director10 Apr 20197 yrs 7 moSlick Organics Private Limited

People of Arata

7 people are tracked at Arata (4 in leadership, 3 in team); the tracked headcount is 30.

NameRoleGroup
Co-FounderLeadership
Co-Founder & DirectorLeadership
Samriddh D.
Chief Business OfficerLeadership
Aditi Rao Saxena
Head Of ContentLeadership
Komal Goel
Senior Associate Motion Graphic Designer & Video EditorTeam
Garima Bist
ManagerTeam
Madhuwrita Nandi
ContentTeam
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Financials of Arata

Figures of Slick Organics Private Limited, the primary company behind Arata, for FY 2025. Revenue was ₹53.40 Cr (+155% year on year). Net loss was -₹23.99 Cr (-45% margin). EBITDA was -₹14.68 Cr (-27% margin). Revenue has grown at a compounded annual rate of +65% over three years and +70% over five years.

  • ₹53.40 CrRevenue · FY 2025 · +155% YoY
  • -₹23.99 CrNet loss · -45% margin
  • -₹14.68 CrEBITDA · -27% margin
  • ₹12.2 LakhPaid-up capital
  • 30Employees (provident fund records)
  • +65%Revenue CAGR, 3 years
  • +70%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Slick Organics Private Limited are on its company page.

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Detailed financial statements for Arata

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Timeline of Arata

4 dated milestones of Arata across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Arata is founded.
  2. Funding First funding round of $500K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series A, of $938K.

Competitors of Arata

Arata has 3 listed competitors in our database, 3 of them funded. They include Mamaearth, MyGlamm and Minimalist.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
mamaearth.in2016Gurugram, India$89.36M1,900
Online brand offering multi-category natural skin care and makeup products
myglamm.com2015Mumbai, India$105.68M411
Online platform selling beauty products, makeup, skincare, and cosmetics in India.
beminimalist.co2018Jaipur, India$17.02M545
Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns
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Web traffic of Arata

The website of Arata (arata.in) receives about 444.7K visits a month and ranks #128,272 among all websites worldwide, #6,574 in Beauty and Cosmetics.

  • Monthly visits
    444.7K

    ▲ 19.6% vs previous month

  • Unique visitors
    197.4K

    per month

  • Global rank
    #128,272

    among all websites

  • Category rank
    #6,574

    Lifestyle · Beauty and Cosmetics

Similar websites

Websites whose visitors overlap most with Arata. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
discoverpilgrim.com
100%
4.3M#11,348View details
naturali.co.in
naturali.co.in
96%
#154,830–
lovebeautyandplanet.in
lovebeautyandplanet.in
96%
#209,585–
kerastase.in
kerastase.in
93%
#249,445–
brillare.co.in
93%
414.8K#160,547View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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Top companies in Beauty & Personal Care Products

3 companies that operate in the same segment as Arata (Beauty & Personal Care Products) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Online platform offering a wide range of baby, kids, and maternity products
2010Pune, Maharashtra, IndiaUSD 513.39 MUSD 911.07 M3,752
Online brand offering mens grooming products
2015Gurugram, Haryana, IndiaUSD 52.66 M
Retailer of perfumes, cosmetics, skincare, and related gift set items
2012Gurugram, Haryana, IndiaUSD 60.63 M
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Related news about Arata

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Frequently Asked Questions about Arata

Arata was founded in 2017 and raised its 1st funding round 2 years after it was founded.

Arata is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.

Arata is a funded company, having raised a total of $11.06M across 9 funding rounds to date. The company's 1st funding round was a Seed of $500.23K, raised on Jan 2019.

Arata has 30 employees.

The primary company behind Arata, Slick Organics Private Limited, reported revenue of β‚Ή53.40 Cr for FY 2025, up 155% year on year.

Hair and personal care solutions are developed by Arata, focusing on the Indian market. Products targeting hair growth, damage repair, anti-dandruff, and styling are provided. Collaboration with dermatologists and trichologists is maintained to ensure effective formulations. A state-of-the-art innovation center is utilized for creating science-backed hair beauty solutions. The consumer goods sector, specifically personal care and hair care, is primarily served.

Arata's top competitors include MyGlamm, Mamaearth and Minimalist.

Arata offers Hair Growth Serum, Super Shampoo, and MelanoBoost Anti-Grey Serum.

Arata has 43 investors. Key investors include Shiprocket, Angel List, Wellfound, Thapar Vision, and Skywalker Investment Advisors.

The valuation of Arata is $22.85M as of Sep 2024.

Arata operates through Slick Organics Private Limited.

The legal entities of Arata currently have 3 directors, including Dhruv Madhok, Dhruv Bhasin, Hariharan Premkumar.

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