Ariat

San Leandro, United States Founded: 1993 • Age: 33 yrs Acquired By Gap
Equestrian footwear and apparel are offered by the brand.

About Ariat

Ariat is a Retail company based in San Leandro (United States) founded in 1993 by Beth Cross, and was acquired by Gap in June 2012. It operates as an equestrian footwear and apparel are offered by the brand. It operates on a Direct-to-Consumer (D2C) and Reseller / Distribution model. The company has 61 employees. Its chief executive is Beth Cross. Its website ariat.com draws about 6.3 million monthly visits. Ariat offers products and services including Cowboy Boots, Work Boots, Jeans, and Equestrian Riding Boots. Its focus areas include Consumer Goods, Apparel & Accessories, Footwear and Clothing. Its legal entity is Ariat International, Inc. Its competitors include Inditex, Everlane, True Religion Apparel, American Eagle Outfitters and Hanes and 4 more; 3 of its 9 listed competitors have raised funding.

Company details

Ariat International, Inc. is engaged in the design and manufacture of high-performance footwear and apparel. The company specializes in cowboy boots, work boots, equestrian riding boots, and related clothing such as jeans and t-shirts. Products are developed for various sectors including western, equestrian, and work environments. Solutions are provided for men, women, and children, focusing on durability and comfort. Collaborations like Ariat x Sendero are featured to enhance product appeal. The company also emphasizes sustainability and offers resale programs like Reboot Resale.

  • Headquarters San Leandro, United States
  • Employees 61
  • Founders Beth Cross
  • Stage Acquired
  • Sectors
    Retail
  • Website category Pets and Animals
  • Email
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  • Phone
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  • Website ariat.com
  • Social LinkedIn X Facebook Instagram
  • Acquired by Gap (Jun 2012)
  • Legal Name Ariat International, Inc.
Key Metrics

Products & Services of Ariat

Ariat offers a comprehensive portfolio of products and services, including Cowboy Boots, Work Boots, Jeans, and Equestrian Riding Boots.

Cowboy Boots
Footwear

High-performance cowboy boots are designed for durability and comfort.

Work Boots
Footwear

Work boots are crafted for safety and long-lasting wear.

Jeans
Clothing

Jeans are made for comfort and rugged daily use.

Equestrian Riding Boots
Footwear

Equestrian boots are tailored for riding and stable activities.

Funding Insights of Ariat

  • Total Rounds 1
  • Investors Count 2

All 1 funding rounds of Ariat with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 2006–Private Equity Round––
Valuation history

3 investors in total: 3 institutional.

Investors in Ariat

Ariat has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Brentwood Associates, LNK Partners and Gap.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Brentwood Associates is engaged in growth-oriented private equity investments.
–brentwood.comLos Angeles, United States
Consumer and retail businesses are targeted by private equity investments.
–lnkpartners.comWhite Plains, United States
-
–gap.com-
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Investor details for Ariat

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People of Ariat

85 people are tracked at Ariat (42 in leadership, 43 in team); the tracked headcount is 61.

NameRoleGroup
Beth Cross
Co-Founder & CEOLeadership
Luis Alberto de Lara G
Director De Ventas MexicoLeadership
Kelly Coffey
Director, Brand Store MarketingLeadership
Alexander Hagen
Senior Vice President InternationalLeadership
Pankaj Gupta
CFO And COOLeadership
Leslie Borkow
Senior Director Of Crm, Loyalty & Marketing AutomationLeadership
Elissa Gaitan
Sr. Director Human Resources & RecruitingLeadership
Darcy Novo
Director, Creative OperationsLeadership
Brent Watters
Director - SEO Content & AffiliateLeadership
Mabel W.
Senior Director, Human ResourcesLeadership
Wendy Worden
Human Resources DirectorLeadership
Liz Bradley
Chief Marketing OfficerLeadership
Jeff Longwell
Senior Director - Human Resources/hrblLeadership
Michelle McGill
Chief People OfficerLeadership
George Rodriguez
Strategic Projects, People Growth & Culture Partner – Product CreationLeadership
Maryl O'Connell
Design Director - Denim & WorkwearLeadership
Sheldon Fong
Vice President, ControllerLeadership
Toni Orr
Sr. Director Of Marketing OperationsLeadership
Jake Rivas
VP Of Design- FootwearLeadership
Jennifer Shaw Cpc/Eli-Mp
VP Denim/bottoms Design And DevelopmentLeadership

65 more people are available in the full profile.

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Timeline of Ariat

3 dated milestones of Ariat across 19 years, from founding to its latest funding, stage changes and deals.

  1. Founded Ariat is founded.
  2. Funding First funding round.
  3. Exit Acquired by Gap.

Competitors of Ariat

Ariat has 9 listed competitors in our database, 3 of them funded. They include Inditex, Everlane, True Religion Apparel, American Eagle Outfitters and Hanes, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
inditex.com1974Arteixo, Spain–171,839
Retailer of fashion products
everlane.com2010San Francisco, United States$90.21M375
Multi-category fashion products are offered via an internet-first brand.
truereligion.com2002Los Angeles, United States–1,453
Internet first brand of fashion apparel wear for men and women
ae.com1977Pittsburgh, United States–40,000
Multi-category fashion products for men and women are offered.
hanes.com1901Clinton, United States–48,000
Casual apparel for men and women is provided by Hanes.
chubbiesshorts.com2011San Francisco, United States$14.13M54
Men's casual apparel and swimwear are designed and retailed.
levi.com1853San Francisco, United States––
Internet first brand of apparel wear for kids, women, men and accessories
100thieves.com2017Los Angeles, United States$95M149
Multi-category casual apparel is offered online for men and women.
levistrauss.com1853San Francisco, United States–18,000
Brand of fashion apparel for men and women
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Detailed competitors of Ariat

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Web traffic of Ariat

The website of Ariat (ariat.com) receives about 6.3M visits a month and ranks #4,456 among all websites worldwide, #8 in Pets and Animals.

  • Monthly visits
    6.3M

    ▼ 34.9% vs previous month

  • Unique visitors
    4.3M

    per month

  • Global rank
    #4,456

    among all websites

  • Category rank
    #8

    Pets and Animals · Pets and Animals

Similar websites

Websites whose visitors overlap most with Ariat. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
bootbarn.com
100%
6.6M#4,878View details
sheplers.com
75%
508.4K#56,255View details
aggearstore.com
aggearstore.com
73%
–#1,485,690–
westernsoul.com
westernsoul.com
72%
–#1,348,413–
laredoboots.com
laredoboots.com
71%
–#694,821–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Ariat

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  • Audience overlap
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Verified entity values are shown only after access is granted.

Top companies in Fashion & Lifestyle E-Commerce

10 companies that operate in the same segment as Ariat (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Eyewear is offered online for men, women, and kids.
2010Gurugram, Haryana, IndiaUSD 1.04 BUSD 939.4 M18,984
Fashion and lifestyle products are offered via an online marketplace.
2007Bengaluru, Karnataka, IndiaUSD 123.71 MUSD 542.17 M1,108
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed.
2019Bengaluru, Karnataka, IndiaUSD 142.34 MUSD 32.66 M711
Photo editing and sharing apps are developed by Meitu.
2008Xiamen, Fujian, ChinaUSD 525 MUSD 536.99 M719
Subscription-based jewelry is provided by digital-first brand BlueStone.
2011Bengaluru, Karnataka, IndiaUSD 254.97 MUSD 259.64 M3,210
Men's fashion apparel is offered online by Bonobos.
2007New York, New York, United StatesUSD 127.67 M––
Metabolic health is tracked via devices and fitness platforms.
2019Bengaluru, Karnataka, IndiaUSD 163.28 MUSD 65.48 M274
Pre-owned fashion products are sold via an online marketplace.
2008Vilnius, Vilnius County, LithuaniaUSD 872.04 MUSD 2 M4,595
Online rental platform offering multi-category fashion products and accessories
2009New York, New York, United StatesUSD 326.35 MUSD 306.2 M887
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 MUSD 73.11 M493
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Related news about Ariat

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Frequently Asked Questions about Ariat

Ariat was founded in 1993 and raised its 1st funding round 13 years after it was founded.

Ariat is headquartered in San Leandro, United States. It is registered at San Leandro, California, United States.

Beth Cross is the current CEO of Ariat. They have also founded this company.

Ariat has 61 employees.

Ariat International, Inc. is engaged in the design and manufacture of high-performance footwear and apparel. The company specializes in cowboy boots, work boots, equestrian riding boots, and related clothing such as jeans and t-shirts. Products are developed for various sectors including western, equestrian, and work environments. Solutions are provided for men, women, and children, focusing on durability and comfort. Collaborations like Ariat x Sendero are featured to enhance product appeal. The company also emphasizes sustainability and offers resale programs like Reboot Resale.

Ariat's top competitors include True Religion Apparel, Everlane and Inditex.

Ariat offers Cowboy Boots, Work Boots, Jeans, and Equestrian Riding Boots.

Ariat has 3 investors. Key investors include Brentwood Associates, LNK Partners, and Gap.

Ariat operates through Ariat International, Inc..

Yes. Ariat was acquired by Gap in June 2012.

The website of Ariat receives about 6.3 million visits a month and ranks #4,456 among all websites worldwide.

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