About Blueland
Blueland is a company based in New York (United States) founded in 2014 by Sarah Paiji Yoo. It operates as a Direct-to-Consumer (D2C), and Subscription Services. Blueland has raised $23 million across 2 funding rounds from investors including Prelude Growth Partners, Global Founders Capital and Comcast Ventures. Blueland offers products and services including Dishwasher Detergent Tablets, Hand Soap, and Laundry Detergent. Blueland operates in a competitive market with competitors including Cleancult, DAZZ, ALLAVARE and Greatfill, among others.
- Headquarter New York, United States
- Founders Sarah Paiji Yoo
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Sectors
RetailConsumer
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Email
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Phone
*********
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Website
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Social
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- Jurisdiction Pune, Maharashtra, India
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Annual Revenue
$282.69 K (USD)-59.84as on Mar 31, 2019
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Net Profit
$-101.45 K (USD)-536.83as on Mar 31, 2019
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EBITDA
$-11.95 K (USD)-136.37as on Mar 31, 2019
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Total Equity Funding
$23 M (USD)
in 2 rounds
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Latest Funding Round
$20 M (USD), Series B
Feb 16, 2022
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Investors
Prelude Growth Partners
& 5 more
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Employee Count
Employee Count
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Products & Services of Blueland
Blueland offers a comprehensive portfolio of products and services, including Dishwasher Detergent Tablets, Hand Soap, and Laundry Detergent. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Tablets are used for effective dishwasher cleaning daily.
Soap is provided for sustainable hand washing needs.
Detergent is offered for eco-friendly laundry cleaning solutions.
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Funding Insights of Blueland
Blueland has successfully raised a total of $23M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $20 million completed in February 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $20.0M
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First Round
First Round
(22 Apr 2019)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2022 | Amount | Series B - Blueland | Valuation | Prelude Growth Partners |
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| Apr, 2019 | Amount | Series A - Blueland | Valuation | Global Founders Capital , Comcast Ventures |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Blueland
Blueland has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Prelude Growth Partners, Global Founders Capital and Comcast Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Investment support is provided to category-disrupting consumer brands.
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Founded Year | Domain | Location | |
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Venture capital firm focused on early-stage startups
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Founded Year | Domain | Location | |
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Comcast Ventures is focused on investing in technology startups.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Blueland
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Blueland
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Blueland Comparisons
Competitors of Blueland
Blueland operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cleancult, DAZZ, ALLAVARE and Greatfill, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Refillable household cleaners are offered in paper-based packaging.
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| domain | founded_year | HQ Location |
Provider of refillable cleaning tablets and reusable spray bottles
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| domain | founded_year | HQ Location |
ALLAVARE is a direct-to-consumer brand offering refillable home care products.
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| domain | founded_year | HQ Location |
Provides refillable plant-based soaps and cleaners for sustainable living.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Blueland
Frequently Asked Questions about Blueland
When was Blueland founded?
Blueland was founded in 2014 and raised its 1st funding round 5 years after it was founded.
Where is Blueland located?
Blueland is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Blueland?
Sarah Paiji Yoo is the current CEO of Blueland. They have also founded this company.
Is Blueland a funded company?
Blueland is a funded company, having raised a total of $23M across 2 funding rounds to date. The company's 1st funding round was a Series A of $3M, raised on Apr 22, 2019.
What is the annual revenue of Blueland?
Annual revenue of Blueland is $282.69K as on Mar 31, 2019.
What does Blueland do?
Blueland is focused on providing eco-friendly cleaning solutions for households. Products such as dishwasher detergent tablets, hand soaps, and laundry detergents are developed with a commitment to microplastic-free and sustainable formulas. The company operates in the consumer goods sector, emphasizing plastic-free packaging and safe ingredients for family and environmental health. Cleaning essentials are designed to be powerful, cost-effective, and space-saving, catering to a growing demand for sustainable home care solutions across multiple regions including Canada, the UK, Australia, and New Zealand.
Who are the top competitors of Blueland?
What products or services does Blueland offer?
Blueland offers Dishwasher Detergent Tablets, Hand Soap, and Laundry Detergent.
Who are Blueland's investors?
Blueland has 6 investors. Key investors include Prelude Growth Partners, Global Founders Capital, Comcast Ventures, MaC Venture Capital, and BAM Ventures.
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