Blueland

New York, United States Founded: 2014 • Age: 12 yrs
Eco-friendly cleaning products are offered for sustainable home use.
Annual revenue $282,687 Latest available
Total funding $23.0M 2 rounds
Employees - Tracked headcount
Investors 6 Known backers
Products 3 Services tracked
Competitors 5 Brand Intelligence

About Blueland

Blueland is a company based in New York (United States) founded in 2014 by Sarah Paiji Yoo. It operates as a Direct-to-Consumer (D2C) and Subscription Services. Blueland has raised $23 million across 2 funding rounds from investors including Prelude Growth Partners, Global Founders Capital and Comcast Ventures. Blueland offers products and services including Dishwasher Detergent Tablets, Hand Soap, and Laundry Detergent. Blueland operates in a competitive market with competitors including Cleancult, DAZZ, ALLAVARE and Greatfill, among others.

  • Headquarter New York, United States
  • Founders Sarah Paiji Yoo
  • Sectors
    Retail
    Consumer
  • Email
    Locked
  • Phone
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  • Website
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  • Social
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  • Jurisdiction Pune, Maharashtra, India
Operational Areas
Retail → E-Commerce Platforms & Marketplaces Unlock Sub-Sector Unlock Segment
Consumer → Beauty, Personal & Household Care Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $282.69 K (USD)
    -59.84
    as on Mar 31, 2019
  • Net Profit
    -$101.45 K (USD)
    -536.83
    as on Mar 31, 2019
  • EBITDA
    -$11.95 K (USD)
    -136.37
    as on Mar 31, 2019
  • Total Equity Funding
    $23 M (USD)

    in 2 rounds

  • Latest Funding Round
    $20 M (USD), Series B

    Feb 16, 2022

  • Investors
  • Employee Count
    Not available
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Products & Services of Blueland

Blueland offers a comprehensive portfolio of products and services, including Dishwasher Detergent Tablets, Hand Soap, and Laundry Detergent.

Product name locked
Category locked
Primary

Tablets are used for effective dishwasher cleaning daily.

Product name locked
Category locked
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Soap is provided for sustainable hand washing needs.

Product name locked
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Detergent is offered for eco-friendly laundry cleaning solutions.

People of Blueland

Headcount 10-50
Employee Profiles 28
Employee Profiles
People
Meredith Scavuzzo
Director Of Creative Operations
People
Tim Ahmed
Office Operations Manager
People
Jordan Sanders
Senior Lifecycle Marketing Associate
People
John A. Mascari
Co-founder & President

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Funding Insights of Blueland

Blueland has successfully raised a total of $23M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $20 million completed in February 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Blueland

Blueland has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Prelude Growth Partners, Global Founders Capital and Comcast Ventures.

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Venture Fund
Angel
Investor Description Founded Year Domain Location
Investment support is provided to category-disrupting consumer brands.
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Venture capital firm focused on early-stage startups
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Comcast Ventures is focused on investing in technology startups.
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Investor details for Blueland

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Investments & Acquisitions by Blueland

Investments
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Investment portfolio details for Blueland

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Financial Statements - Blueland

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Detailed financials for Blueland

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Blueland Comparisons

Blueland Primary company
Description
Eco-friendly cleaning products are offered for sustainable h...
Location
New York, United States
Founded Year
2014
Annual Revenue
$282.69 K (USD)
Net Profit
-$101.45 K (USD)
EBITDA
-$11.95 K (USD)
Employees
Not available
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Peer comparison for Blueland

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Competitors of Blueland

Blueland operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cleancult, DAZZ, ALLAVARE and Greatfill, among others.

Company Name Domain Founded year HQ Location Description
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Refillable household cleaners are offered in paper-based packaging.
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Provider of refillable cleaning tablets and reusable spray bottles
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ALLAVARE is a direct-to-consumer brand offering refillable home care products.
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Provides refillable plant-based soaps and cleaners for sustainable living.
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Detailed competitors of Blueland

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Latest news on Blueland

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Complete news archive for Blueland

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Frequently Asked Questions about Blueland

Blueland was founded in 2014 and raised its 1st funding round 5 years after it was founded.

Blueland is headquartered in New York, United States. It is registered at New York, New York, United States.

Sarah Paiji Yoo is the current CEO of Blueland. They have also founded this company.

Blueland is a funded company, having raised a total of $23M across 2 funding rounds to date.

Annual revenue of Blueland is $282.69K as on Mar 31, 2019.

Blueland is focused on providing eco-friendly cleaning solutions for households. Products such as dishwasher detergent tablets, hand soaps, and laundry detergents are developed with a commitment to microplastic-free and sustainable formulas. The company operates in the consumer goods sector, emphasizing plastic-free packaging and safe ingredients for family and environmental health. Cleaning essentials are designed to be powerful, cost-effective, and space-saving, catering to a growing demand for sustainable home care solutions across multiple regions including Canada, the UK, Australia, and New Zealand.

Blueland's top competitors include Cleancult, DAZZ and ALLAVARE.

Blueland offers Dishwasher Detergent Tablets, Hand Soap, and Laundry Detergent.

Blueland has 6 investors. Key investors include Prelude Growth Partners, Global Founders Capital, Comcast Ventures, MaC Venture Capital, and BAM Ventures.

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