Cleancult

Wellesley, United States Founded: 2016 • Age: 10 yrs
Refillable household cleaners are offered in paper-based packaging.

About Cleancult

Cleancult is a Retail company based in Wellesley (United States) founded in 2016 by Zachary B. Bedrosian and Ryan Lupberger. Refillable household cleaners are offered in paper-based packaging. It operates in the Retail and Consumer sectors. Cleancult has raised $36.83 million across 7 funding rounds from investors including Anchor Capital Partners, BoxGroup and Blue Scorpion Investments. Its chief executive, as recorded, is Ryan Lupberger. Its website cleancult.com draws about 18 thousand monthly visits. Cleancult offers products and services including Paper-Based Refills, Hand Soaps, Dish Laundry, Cleaning Sprays, and Toilet Cleaners. Its focus areas include Home Care E-Commerce, Multi Category, Natural and Internet First Brand. Its competitors include Blueland, DAZZ and Greatfill; 1 of its 3 listed competitors has raised funding.

Company details

Cleancult was established in 2016 in Wellesley, United States, within the sustainable consumer goods sector. A system of reusable containers and paper-based refills is utilized for household cleaning products, including hand soap, dish soap, laundry detergent, and sprays. These solutions are formulated without harsh chemicals and packaged in recyclable materials, supporting operations focused on eco-friendly cleaning options.

  • Headquarters Wellesley, United States
  • Founders Zachary B. Bedrosian, Ryan Lupberger
  • Sectors
    Retail
    Consumer
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website cleancult.com
  • Social LinkedIn X Facebook
Key Metrics
  • Total Equity Funding
    $36.83M (USD)

    in 7 rounds

  • Latest Funding Round
    $1.69M (USD), Series B

    Apr 2025

  • Investors

Products & Services of Cleancult

Cleancult offers a comprehensive portfolio of products and services, including Paper-Based Refills, Hand Soaps, Dish Laundry, Cleaning Sprays, and Toilet Cleaners.

Paper-Based Refills
Sustainable Packaging

Refillable systems for cleaning products to minimize plastic waste.

Hand Soaps
Personal Care

Eco-friendly soaps free from harsh chemicals for daily use.

Dish Laundry
Home Cleaning

Laundry products with powerful formulas and recyclable materials.

Cleaning Sprays
Surface Cleaners

Sprays designed for effective cleaning without environmental harm.

Toilet Cleaners
Bathroom Products

Toilet cleaning solutions with heavenly scents and safe ingredients.

Funding Insights of Cleancult

Cleancult has successfully raised a total of $36.83M across 7 strategic funding rounds. The most recent funding activity was a Series B round of $1.69 million completed in April 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $36.83M
  • Total Rounds 7
  • Last Round Series B β€” $1.69M
  • First Round $40,000

    (Aug 2017)

  • Investors Count 15

All 7 funding rounds of Cleancult with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Apr 2025$1.69MSeries B––
–
Sep 2021$28.37MSeries B–Anchor Capital Partners, BoxGroup
May 2020$3.21MSeries A––
–
Jan 2020$3.56MSeries A––
–
Feb 2019$225,000Grant––
Oct 2018$50,000Grant––
Aug 2017$40,000Grant––
Valuation history

15 investors in total: 13 institutional and 2 angel.

Investors in Cleancult

Cleancult has secured backing from 15 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Anchor Capital Partners, BoxGroup and Blue Scorpion Investments.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
anchorcapitalpartners.com
Investing in early-stage tech companies and ideas.
boxgroup.com
Venture capital fund focused on early stage consumer brands
bluescorpioninv.comNew York, United States
Tech and offline focused venture capital firm investing primarily in the US
maywic.comCincinnati, United States
reynoldschannel.tcc.mode
Sector-agnostic accelerator backed by venture capital funding.
rachelzoeventures.comWest Hollywood, United States
vanterracapital.com
Venture capital fund investing in early-stage tech startups
hartbeatventures.com
Early-stage entrepreneurs are accelerated through MassChallenge's program.
masschallenge.orgBoston, United States
Startups are accelerated via 5-month programs held twice annually.
parallel18.comSan Juan, Puerto Rico
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Investor details for Cleancult

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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People of Cleancult

6 people are tracked at Cleancult (6 in leadership).

NameRoleGroup
Zachary B. Bedrosian
Co-Founder & Chief Digital OfficerLeadership
Ryan Lupberger
Co-Founder & CEOLeadership
Tom Thill
Vice President of SalesLeadership
Jason Bowman
Chief Operating OfficerLeadership
Zachary B.
Chief Digital OfficerLeadership
Lisa Raggiri
Chief Marketing OfficerLeadership
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Complete people profiles for Cleancult

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Timeline of Cleancult

3 dated milestones of Cleancult across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Cleancult is founded.
  2. Funding First funding round of $40K.
  3. Funding Latest funding round, Series B, of $1.7M.

Competitors of Cleancult

Cleancult has 3 listed competitors in our database, 1 of them funded. They include Blueland, DAZZ and Greatfill.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
blueland.com2014New York, United States$23M
Eco-friendly cleaning products are offered for sustainable home use.
dazzcleaner.com2012Broomfield, United States
Provider of refillable cleaning tablets and reusable spray bottles
greatfill.com2022Santa Clara, United States
Provides refillable plant-based soaps and cleaners for sustainable living.
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Detailed competitors of Cleancult

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
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Verified entity values are shown only after access is granted.

Web traffic of Cleancult

The website of Cleancult (cleancult.com) receives about 17.8K visits a month.

  • Monthly visits
    17.8K

    ▲ 69% vs previous month

Similar websites

Websites whose visitors overlap most with Cleancult. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
tiltedmap.com
tiltedmap.com
100%
#1,185,618–

Top companies in Food & Grocery Retail

3 companies that operate in the same segment as Cleancult (Food & Grocery Retail) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Food and grocery deliveries are facilitated through an app-based platform.
2013San Francisco, California, United StatesUSD 2.5 BUSD 10.72 B80,579
Organic groceries are offered through an online membership platform.
2013Los Angeles, California, United StatesUSD 332.18 M
Online marketplace platform offering multi-category grocery products
2012San Francisco, California, United StatesUSD 2.93 BUSD 3.74 B25,408
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Related news about Cleancult

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Frequently Asked Questions about Cleancult

Cleancult was founded in 2016 and raised its 1st funding round 1 year after it was founded.

Cleancult is headquartered in Wellesley, United States. It is registered at Wellesley, Massachusetts, United States.

Ryan Lupberger is the CEO of Cleancult, as recorded in our data. They have also founded this company.

Cleancult is a funded company, having raised a total of $36.83M across 7 funding rounds to date. The company's 1st funding round was a Grant of $40K, raised on Aug 2017.

Cleancult was established in 2016 in Wellesley, United States, within the sustainable consumer goods sector. A system of reusable containers and paper-based refills is utilized for household cleaning products, including hand soap, dish soap, laundry detergent, and sprays. These solutions are formulated without harsh chemicals and packaged in recyclable materials, supporting operations focused on eco-friendly cleaning options.

Cleancult's top competitors include Blueland, DAZZ and Greatfill.

Cleancult offers Paper-Based Refills, Hand Soaps, Dish Laundry, Cleaning Sprays, and Toilet Cleaners.

Cleancult has 15 investors. Key investors include Anchor Capital Partners, BoxGroup, Blue Scorpion Investments, Heartbeat Ventures, and Maywic Select Investments.

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