About Boxy Charm
Boxy Charm is a Healthcare company based in Miami (United States) founded in 2013, and was acquired by Ipsy in October 2020. Full-sized beauty products are provided through monthly subscriptions. Boxy Charm offers products and services including Monthly Beauty Box and Online Store Access. Its focus areas include Retail, Beauty Tech, Ecommerce and Multi Category. Its competitors include Birchbox, Love Goodly and We Are Onyx; 2 of its 3 listed competitors have raised funding.
Company details
Boxy Charm was founded in 2013 in Miami, United States, and operates in the beauty subscription sector. Monthly boxes are delivered, each containing 4-5 full-sized items that span nail care, skin care, and cosmetics, with emphasis placed on makeup from popular, chic, and emerging brands. Subscriptions are priced at 21 per month, and the service is managed via the domain boxycharm.com.
Products & Services of Boxy Charm
Boxy Charm offers a comprehensive portfolio of products and services, including Monthly Beauty Box and Online Store Access.
Delivers curated full-size beauty products based on user preferences monthly.
Provides members with exclusive deals on beauty items up to 80% off.
Apps and channels of Boxy Charm
its YouTube channel BOXYCHARM has 109K subscribers and 30 videos.
Videos from Boxy Charm
The most watched videos on Boxy Charm's YouTube channel, BOXYCHARM (109K subscribers). Click a video to play it here.
More on BOXYCHARM.
Funding Insights of Boxy Charm
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Boxy Charm with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2016 | Series A | β | KarpReilly | β |
2 investors in total: 2 institutional.
Investors in Boxy Charm
Boxy Charm has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include IPSY and KarpReilly.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are provided by KarpReilly for growth companies. | karpreilly.com | Greenwich, United States | ||
Personalized beauty products are provided through monthly subscription plans. | 2011 | ipsy.com | San Mateo, United States |
Investor details for Boxy Charm
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Boxy Charm
91 people are tracked at Boxy Charm (26 in leadership, 1 in board & advisors, 64 in team).
| Name | Role | Group |
|---|---|---|
Jason Kwong | Chief Business Officer | Leadership |
Sebastian Venditti | Director Of Engineering | Leadership |
Dorian Cruz | Director Of Accounting | Leadership |
Tej Sandhu | Director Of Treasury | Leadership |
Daehoon Kim | Director, Corporate Fp&a | Leadership |
Galen Smith | CEO | Leadership |
Cori Maekawa | Director, Brand Operations | Leadership |
Shaili Mehta | Director Of Engineering, Delivery Excellence | Leadership |
Sree Sreedhararaj | Chief Technology Officer / Chief Information Officer / Chief Information Security Officer | Leadership |
Dineshkumar Lakshmanan | Senior Director Of Engineering | Leadership |
Mary Chen | Director Of Payments Strategy | Leadership |
Anne Berry | Chief Finance Officer | Leadership |
Nicole Yuan He | Senior Vice President Operations | Leadership |
Kerry Andrews | Associate Lead, Brand Partner Strategy | Leadership |
Glenn Filson | VP of Engineering | Leadership |
Juan Maria Darre | Sr Director Tech Operations | Leadership |
John Jensen | Vice President Of Fulfillment. | Leadership |
Dominick Tisi | Sr. Director Of Planning | Leadership |
Armand Jeangeorges | Director, Accounting & Reporting | Leadership |
Madeline Motamednia | Director, Brand Partner Strategy | Leadership |
71 more people are available in the full profile.
Complete people profiles for Boxy Charm
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Boxy Charm
3 dated milestones of Boxy Charm across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Boxy Charm is founded.
- Funding First funding round.
- Exit Acquired by Ipsy.
Competitors of Boxy Charm
Boxy Charm has 3 listed competitors in our database, 2 of them funded. They include Birchbox, Love Goodly and We Are Onyx.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| birchbox.com | 2010 | New York, United States | $101.67M | 44 | A beauty subscription service delivering customizable monthly product boxes. | |
| lovegoodly.com | 2015 | Los Angeles, United States | $150,000 | Bimonthly subscription boxes curated by influencers are delivered to subscribers. | ||
| weareonyx.com | 2012 | Los Angeles, United States | Provides personalized beauty sample memberships for women of color. |
Detailed competitors of Boxy Charm
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Boxy Charm
The website of Boxy Charm (boxycharm.com) receives about 2.9K visits a month.
- Monthly visits2.9K
▼ 34.4% vs previous month
Websites whose visitors overlap most with Boxy Charm. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
vivantskincare.com | vivantskincare.com | 100% | #1,122,638 | β | |
tarinatarantino.com | tarinatarantino.com | 83% | #1,409,702 | β | |
topbox.ca | topbox.ca | 82% | #2,630,724 | β | |
goodiebox.dk | goodiebox.dk | 82% | #11,552,156 | β | |
beauteque.com | beauteque.com | 82% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 18 similar websites and full traffic analytics for Boxy Charm
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 18 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Beauty & Skin Care Platforms
3 companies that operate in the same segment as Boxy Charm (Beauty & Skin Care Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 | ||
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | 247 | ||
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M |
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Related news about Boxy Charm
Complete news archive for Boxy Charm
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Boxy Charm
Boxy Charm was founded in 2013 and raised its 1st funding round 3 years after it was founded.
Boxy Charm is headquartered in Miami, United States. It is registered at Miami, Florida, United States.
Boxy Charm was founded in 2013 in Miami, United States, and operates in the beauty subscription sector. Monthly boxes are delivered, each containing 4-5 full-sized items that span nail care, skin care, and cosmetics, with emphasis placed on makeup from popular, chic, and emerging brands. Subscriptions are priced at 21 per month, and the service is managed via the domain boxycharm.com.
Boxy Charm's top competitors include Birchbox, Love Goodly and We Are Onyx.
Boxy Charm offers Monthly Beauty Box and Online Store Access.
Boxy Charm has 2 investors. Key investors include IPSY, and KarpReilly.
Yes. Boxy Charm was acquired by Ipsy in October 2020.

