About BrandAds
BrandAds is a Media & Entertainment company based in Emeryville (United States) founded in 2011, and was acquired by Extreme Reach in May 2014. Video analytics software is provided for enterprise advertisers. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech, Analytics and Ad Analytics Suite. Its competitors include Flurry, 4C Insights and data.ai; 3 of its 3 listed competitors have raised funding.
Company details
BrandAds was founded in 2011 in Emeryville, United States, as a SaaS provider in the marketing analytics sector. A real-time platform, BrandAds Bridge, is utilized to collect and interpret video ad delivery and performance data across connected devices. Actionable insights are generated to support ROI improvements in video campaigns for enterprise organizations. The company was acquired by Extreme Reach in 2014.
- Headquarters Emeryville, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website brandads.com
- Social LinkedIn X Facebook
- Acquired by Extreme Reach (May 2014)
- Investors
- Acquired byExtreme Reach
(May 2014)
Funding Insights of BrandAds
- Total Rounds 1
All 1 funding rounds of BrandAds with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2011 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in BrandAds
BrandAds has secured backing from 1 investor. Prominent investors backing the company include Extreme Reach.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Digital video advertising is managed and distributed across multiple mediums. | 2008 | extremereach.com | Needham, United States |
Investor details for BrandAds
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of BrandAds
3 dated milestones of BrandAds across 3 years, from founding to its latest funding, stage changes and deals.
- Founded BrandAds is founded.
- Funding First funding round.
- Exit Acquired by Extreme Reach.
Competitors of BrandAds
BrandAds has 3 listed competitors in our database, 3 of them funded. They include Flurry, 4C Insights and data.ai.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| flurry.com | 2005 | San Francisco, United States | $63M | Mobile application analytics solutions are offered by Flurry. | ||
| 4cinsights.com | 2011 | Chicago, United States | $31.7M | 282 | Cloud-based market intelligence is delivered across closed ecosystems. | |
| data.ai | 2010 | San Francisco, United States | $157M | 123 | Market data is analyzed by AI to generate consumer insights. |
Detailed competitors of BrandAds
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as BrandAds (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Frequently Asked Questions about BrandAds
BrandAds was founded in 2011.
BrandAds is headquartered in Emeryville, United States. It is registered at Emeryville, California, United States.
BrandAds was founded in 2011 in Emeryville, United States, as a SaaS provider in the marketing analytics sector. A real-time platform, BrandAds Bridge, is utilized to collect and interpret video ad delivery and performance data across connected devices. Actionable insights are generated to support ROI improvements in video campaigns for enterprise organizations. The company was acquired by Extreme Reach in 2014.
BrandAds's top competitors include 4C Insights, Flurry and data.ai.
BrandAds has 1 investor. Key investors include Extreme Reach.
Yes. BrandAds was acquired by Extreme Reach in May 2014.