About Brightback
Brightback is a company based in San Francisco (United States) founded in 2018 was acquired by Chargebee in January 2022.. Brightback has raised $11 million across 1 funding round from investors including Chargebee, Index Ventures and Matrix. Brightback operates in a competitive market with competitors including UrbanFox, SilkChart, Magnify, Upollo and Cultos, among others.
- Headquarter San Francisco, United States
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Sectors
Technology
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Email
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Phone
*********
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Website
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Social
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Software Development Team
66 people
Sales and Marketing
30 people
Leadership Team
22 people
Senior Team
20 people
Human Resources and Administration
10 people
Finance and Accounting
8 people
Legal and Compliance
7 people
Data Analysis and Operations Team
7 people
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Funding Insights of Brightback
Brightback has successfully raised a total of $11M through 1 strategic funding round. The most recent funding activity was a Series A round of $11 million completed in September 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series A — $11.0M
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First Round
First Round
(19 Sep 2018)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2018 | Amount | Series A - Brightback | Valuation | Index Ventures |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brightback
Brightback has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Chargebee, Index Ventures and Matrix. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital investments in technology startups and entrepreneurs.
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Founded Year | Domain | Location | |
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Early-stage ventures are funded by the investment firm.
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Founded Year | Domain | Location | |
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US focused venture capital firm
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brightback
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Brightback
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brightback Comparisons
Competitors of Brightback
Brightback operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as UrbanFox, SilkChart, Magnify, Upollo and Cultos, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
AI-enabled analytics platform for sales and customer retention
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| domain | founded_year | HQ Location |
Offering customer retention solutions
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| domain | founded_year | HQ Location |
AI-based solutions for customer retention and experience optimization are provided.
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| domain | founded_year | HQ Location |
Conversion rate optimization solutions are delivered via the Upollo platform.
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| domain | founded_year | HQ Location |
Loyalty and influencer marketing services are provided by Cultos.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Brightback
When was Brightback founded?
Brightback was founded in 2018.
Where is Brightback located?
Brightback is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is Brightback a funded company?
Brightback is a funded company, having raised a total of $11M across 1 funding round to date. The company's 1st funding round was a Series A of $11M, raised on Sep 19, 2018.
What does Brightback do?
Founded in 2018 and headquartered in San Francisco, United States, Brightback operates in the software sector focused on customer retention and churn management. Tools are provided to identify at-risk customers and facilitate engagement through the platform to reduce churn. Onboarding processes are supported, along with analytics on churn rates. Integrations are available with Salesforce, Intercom, Slack, Segment, and Zapier. Clients including SparkPost, CrazyEgg, Copper, and GitBook are served.
Who are the top competitors of Brightback?
Who are Brightback's investors?
Brightback has 5 investors. Key investors include Chargebee, Index Ventures, Matrix, Rembrandt Partners, and Point Nine.
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