Brooklyn Bedding

Phoenix, United States Founded: 1995 • Age: 31 yrs Acquired By Cerberus Capital Management
Mattress brand
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About Brooklyn Bedding

Brooklyn Bedding is a company based in Phoenix (United States) founded in 1995 was acquired by Cerberus Capital Management in September 2021.. The company has 53 employees as of December 31, 2022. Brooklyn Bedding has completed 1 acquisition, including Bear Mattress. Brooklyn Bedding offers products and services including Signature Hybrid, Aurora Luxe, Sedona Elite, Plank Firm Luxe, and Copperflex Mattress. Brooklyn Bedding operates in a competitive market with competitors including Eight Sleep, Casper, Leesa, Serta Simmons and Tempur Pedic, among others.

  • Headquarter Phoenix, United States
  • Employees 53 as on 31 Dec, 2022
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
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  • Legal Name Brooklyn Bedding Llc Dba R & S Mattress
Operational Areas
Consumer → Beauty, Personal & Household Care
Key Metrics
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Products & Services of Brooklyn Bedding

Brooklyn Bedding offers a comprehensive portfolio of products and services, including Signature Hybrid, Aurora Luxe, Sedona Elite, Plank Firm Luxe, and Copperflex Mattress. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Hybrid mattress providing superior sleep at factory-direct pricing.

Cooling premium mattress with advanced technology for better rest.

Luxury mattress offering dual-innerspring comfort and support.

Ultra-firm hybrid mattress for maximum support and stability.

Affordable mattress combining quality comfort with cooling features.

Funding Insights of Brooklyn Bedding

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Brooklyn Bedding

Brooklyn Bedding has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Cerberus Capital Management. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity and debt firm focused on multiple sectors
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Brooklyn Bedding

Brooklyn Bedding has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Bear Mattress. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Internet first mattress company
2014
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Brooklyn Bedding

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Brooklyn Bedding Comparisons

Employees
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Competitors of Brooklyn Bedding

Brooklyn Bedding operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Eight Sleep, Casper, Leesa, Serta Simmons and Tempur Pedic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
AI-enabled smart mattress covers and thermoregulated bedding are provided.
domain founded_year HQ Location
Mattresses and bedding are provided by an internet-first brand.
domain founded_year HQ Location
Luxury mattresses are sold online and delivered directly to customers.
domain founded_year HQ Location
Manufacturer of mattresses and bedding products
domain founded_year HQ Location
Mattresses, beds, and sleep products are manufactured and marketed.
domain founded_year HQ Location
Mattresses are designed, manufactured, and distributed by the Resident brand.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Brooklyn Bedding

Frequently Asked Questions about Brooklyn Bedding

When was Brooklyn Bedding founded?

Brooklyn Bedding was founded in 1995.

Where is Brooklyn Bedding located?

Brooklyn Bedding is headquartered in Phoenix, United States. It is registered at Phoenix, Arizona, United States.

How many employees does Brooklyn Bedding have?

As of Dec 31, 2022, the latest employee count at Brooklyn Bedding is 53.

What does Brooklyn Bedding do?

Brooklyn Bedding was established in 1995 and is headquartered in Phoenix, United States. Operations focus on the mattress and bedding sector, with products such as mattresses, protectors, pillows, and sheets being produced. Distribution occurs through online channels and partnerships with retail and independent stores across the country.

Who are the top competitors of Brooklyn Bedding?

Brooklyn Bedding's top competitors include Eight Sleep, Casper and Arhaus.

What products or services does Brooklyn Bedding offer?

Brooklyn Bedding offers Signature Hybrid, Aurora Luxe, Sedona Elite, Plank Firm Luxe, and Copperflex Mattress.

How many acquisitions has Brooklyn Bedding made?

Brooklyn Bedding has made 1 acquisition, including Bear Mattress.

Who are Brooklyn Bedding's investors?

Brooklyn Bedding has 1 investor. Key investors include Cerberus Capital Management.

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