About Buyapowa
Buyapowa is a company based in London (United Kingdom) founded in 2011 by Gideon Lask.. Buyapowa has raised $17.27 million across 10 funding rounds from investors including Greater London Investment Fund, Bright Station and Juno Capital. The company has 23 employees as of July 31, 2021. Buyapowa has completed 1 acquisition, including RewardStream. Buyapowa operates in a competitive market with competitors including BNI, SocialChorus, Firstup, Extole and Qmee, among others.
- Headquarter London, United Kingdom
- Employees 23 as on 31 Jul, 2021
- Founders Gideon Lask
- Stage Unicorn
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Sectors
RetailTechnology
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Buyapowa Limited
- Date of Incorporation 23 Mar, 2011
- Jurisdiction LONDON, ENGLAND
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$17.27 M (USD)
in 10 rounds
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Latest Funding Round
$2.39 M (USD), Series B
Feb 11, 2022
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Investors
Greater London Investment Fund
& 2 more
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Employee Count
23
as on Jul 31, 2021
- Investments & Acquisitions
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Funding Insights of Buyapowa
Buyapowa has successfully raised a total of $17.27M across 10 strategic funding rounds. The most recent funding activity was a Series B round of $2.39 million completed in February 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 10
- Last Round Series B — $2.4M
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First Round
First Round
(24 Jun 2011)
- Investors Count 3
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2022 | Amount | Series B - Buyapowa | Valuation |
investors |
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| Sep, 2021 | Amount | Debt – Conventional - Buyapowa | Valuation |
investors |
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| Mar, 2019 | Amount | Series A - Buyapowa | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Buyapowa
Buyapowa has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include Greater London Investment Fund, Bright Station and Juno Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location | |
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A fund of funds focused on driving economic growth through investments.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Buyapowa
Buyapowa has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include RewardStream. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Referral-based rewards and customer engagement are enabled through multiple channels.
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1999 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Buyapowa
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Buyapowa Comparisons
Competitors of Buyapowa
Buyapowa operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BNI, SocialChorus, Firstup, Extole and Qmee, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Referral marketing solutions are provided to businesses through networking platforms.
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| domain | founded_year | HQ Location |
Advocate Marketing Solution
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| domain | founded_year | HQ Location |
Cloud-based communication and employee experience management platform for enterprises
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| domain | founded_year | HQ Location |
B2C and P2P referral automation platform
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| domain | founded_year | HQ Location |
App-based online platform offering rewards
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| domain | founded_year | HQ Location |
Referral Automation and Search Engine Optimization platform for SMBs
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Buyapowa
When was Buyapowa founded?
Buyapowa was founded in 2011.
Where is Buyapowa located?
Buyapowa is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Who is the current CEO of Buyapowa?
Gideon Lask is the current CEO of Buyapowa. They have also founded this company.
Is Buyapowa a funded company?
Buyapowa is a funded company, having raised a total of $17.27M across 10 funding rounds to date. The company's 1st funding round was a Series A of $974K, raised on Jun 24, 2011.
How many employees does Buyapowa have?
As of Jul 31, 2021, the latest employee count at Buyapowa is 23.
What does Buyapowa do?
Buyapowa was founded in 2011 and is headquartered in London, United Kingdom. A cloud-based platform is provided for reward and referral marketing in the digital incentives sector. Campaigns and incentive programs are managed and tracked for customers, employees, brand partners, and influencers. Templates and a drag-and-drop editor are offered to build referral programs. Invitations to join are facilitated via email, social media, or referral links.
Who are the top competitors of Buyapowa?
How many acquisitions has Buyapowa made?
Buyapowa has made 1 acquisition, including RewardStream.
Who are Buyapowa's investors?
Buyapowa has 3 investors. Key investors include Greater London Investment Fund, Bright Station, and Juno Capital.
What is Buyapowa's valuation?
The valuation of Buyapowa is $5.33B as of Feb 2022.