About Buysight
Buysight is a company based in Palo Alto (United States) founded in 2008 was acquired by Advertising in December 2012. Buysight has raised $28.22 million across 4 funding rounds from investors including Advertising, ONSET Ventures and Rembrandt Partners. Buysight operates in a competitive market with competitors including YouAppi, Remerge, Magnetic, ActionX and AdRoll, among others.
- Headquarter Palo Alto, United States
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Sectors
Media & Entertainment
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Phone
Locked
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Website
Locked
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Social
Locked
- Legal Name Markmonitor, Inc.
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$28.22 M (USD)
in 4 rounds
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Latest Funding Round
$8.19 M (USD), Series B
Apr 17, 2012
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Investors
Advertising
& 3 more
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Employee Count
Not available
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Acquired by
Advertising
(Dec 04, 2012)
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Funding Insights of Buysight
Buysight has successfully raised a total of $28.22M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $8.19 million completed in April 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Buysight
Buysight has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Advertising, ONSET Ventures and Rembrandt Partners.
| Investor | Description | Founded Year | Domain | Location |
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Early stage VC firm investing in the US
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US focused venture capital firm
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Venture capital is invested in multiple sectors by Uncork Capital.
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Investor details for Buysight
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Investments & Acquisitions by Buysight
Investment portfolio details for Buysight
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Financial Statements - Buysight
Detailed financials for Buysight
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Buysight Comparisons
Peer comparison for Buysight
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Competitors of Buysight
Buysight operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as YouAppi, Remerge, Magnetic, ActionX and AdRoll, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Mobile app recommendations are provided based on user behavior analysis.
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Remerge is focused on mobile app marketing and retargeting solutions.
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Search retargeting platform using data queries for audience targeting.
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Mobile app retargeting and cross-screen targeting are facilitated by ActionX.
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AdRoll is recognized as an AI-powered advertising platform for brands and agencies.
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Facebook ad optimization tools for retailers are managed.
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Detailed competitors of Buysight
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Latest news on Buysight
Complete news archive for Buysight
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Frequently Asked Questions about Buysight
Buysight was founded in 2008.
Buysight is headquartered in Palo Alto, United States. It is registered at Palo Alto, California, United States.
Buysight is a funded company, having raised a total of $28.22M across 4 funding rounds to date.
Buysight was founded in 2008 in Palo Alto, United States, within the digital advertising sector. Real-time behavioral advertising is delivered through its Buyer Targeting platform, which incorporates modeling of purchase intent, dynamic product selection and promotions, and optimized media buying for impression valuation. Incremental retail sales are targeted via these operations. In 2012, integration occurred with Advertising.com under the AOL family.
Buysight has 4 investors. Key investors include Advertising, ONSET Ventures, Rembrandt Partners, and Uncork Capital.