Ceremonia

New York, United States Founded: 2020 • Age: 6 yrs
Natural hair care products are offered online by Ceremonia.

About Ceremonia

Ceremonia is a Healthcare company based in New York (United States) founded in 2020 by Babba Rivera. Natural hair care products are offered online by Ceremonia. Ceremonia has raised $16.5 million across 4 funding rounds from investors including Sandbridge Capital, Silas Capital and Female Founders Fund. Its chief executive, as recorded, is Babba Rivera. Its website ceremonia.com draws about 36 thousand monthly visits. Its focus areas include Retail, Beauty Tech, Ecommerce and Hair Care. Its competitors include Prose, Vegamour and Reviv3 Procare; 2 of its 3 listed competitors have raised funding.

Company details

Ceremonia was established in 2020 in New York, United States, as an internet-first brand in the natural hair care sector. Hair scalp oils are provided for growth, nourishment, and recovery across all hair types. Products are formulated without toxins, silicon, parabens, sulfates, phthalates, or artificial colorants. Operations focus on direct online sales, with leadership from founder and CEO Babba Rivera.

Key Metrics
  • Total Equity Funding
    $16.5M (USD)

    in 4 rounds

  • Latest Funding Round
    $3.5M (USD), Series A

    Feb 2026

  • Investors

Apps and channels of Ceremonia

its YouTube channel Ceremonia has 236 subscribers and 23 videos.

Ceremonia
YouTube 236 subscribers 23 videos Howto & Style
Open channel

Videos from Ceremonia

The most watched videos on Ceremonia's YouTube channel, Ceremonia (236 subscribers). Click a video to play it here.

How to Use Pequi Curl Activator
75.2K views
Weightless Hydration Shampoo + Conditioner for Fine/Thin Hair Types
47.4K views
How to Use Guava Beach Waves Spray
37.4K views
The Ceremonia Ritual with Babba Rivera
21.2K views

More on Ceremonia.

Funding Insights of Ceremonia

Ceremonia has successfully raised a total of $16.5M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $3.5 million completed in February 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $16.5M
  • Total Rounds 4
  • Last Round Series A β€” $3.5M
  • First Round $1M

    (Oct 2020)

  • Investors Count 6

All 4 funding rounds of Ceremonia with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2026$3.5MSeries A––
–
May 2023$10MSeries A–Sandbridge Capital
Apr 2021$2MSeed–Silas Capital, Beliade
–
Oct 2020$1MSeed–SoGal Ventures, XFactor Ventures
–
Valuation history

6 investors in total: 6 institutional.

Investors in Ceremonia

Ceremonia has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Sandbridge Capital, Silas Capital and Female Founders Fund.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Venture capital is invested in multiple sectors by Sandbridge Capital.
2012sandbridgecap.comNew York, United States
Venture capital firm making growth stage investments
2012silascapital.comNew York, United States
Early-stage investments are made in US women-led tech startups.
femalefoundersfund.comNew York, United States
Growth equity investments are made in consumer brands by Beliade.
beliade.comNew York City, United States
SoGal Ventures is recognized as a women-led venture capital firm.
sogalventures.com
Early-stage capital is provided to women and mixed-gender founding teams.
xfactor.ventures
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Investor details for Ceremonia

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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People of Ceremonia

7 people are tracked at Ceremonia (5 in leadership, 2 in team).

NameRoleGroup
Babba Rivera
Founder & CEOLeadership
Babba (Canales) Rivera
Founder & CEOLeadership
Emelie Träff Söderberg
VP Global RetailLeadership
Andy Scully
VP of GrowthLeadership
Francisca Maier
Chief Operating OfficerLeadership
Lenny Gonzalez
Brand AmbassadorTeam
Halle Gold
Special Project ManagerTeam
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Complete people profiles for Ceremonia

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

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Timeline of Ceremonia

3 dated milestones of Ceremonia across 6 years, from founding to its latest funding, stage changes and deals.

  1. Founded Ceremonia is founded.
  2. Funding First funding round of $1.0M.
  3. Funding Latest funding round, Series A, of $3.5M.

Competitors of Ceremonia

Ceremonia has 3 listed competitors in our database, 2 of them funded. They include Prose, Vegamour and Reviv3 Procare.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
prose.com2017Brooklyn, United States$32.35M233
Customized organic hair care products are provided through subscriptions.
vegamour.com2017Los Angeles, United States$80M
Natural hair care products are offered via an internet-first brand.
reviveprocare.com2015Beverly Hills, United States
Organic haircare products are sold via internet-first brand.
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Detailed competitors of Ceremonia

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Ceremonia

The website of Ceremonia (ceremonia.com) receives about 35.5K visits a month.

  • Monthly visits
    35.5K

    ▼ 3.9% vs previous month

Similar websites

Websites whose visitors overlap most with Ceremonia. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
ecoslay.com
ecoslay.com
100%
#558,457–
crownaffair.com
99%
134.9KView details
bebonia.com
bebonia.com
99%
#823,944–
patternbeauty.com
99%
306.2K#111,492View details
thesleepytie.com
thesleepytie.com
96%
#483,373–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 24 similar websites and full traffic analytics for Ceremonia

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 24 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Beauty & Skin Care Platforms

3 companies that operate in the same segment as Ceremonia (Beauty & Skin Care Platforms) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Subscription-based men's grooming products are provided by Harry's.
2012New York, New York, United StatesUSD 755.88 M431
Hair coloring kits are provided via an internet-first brand.
2013San Francisco, California, United StatesUSD 248.9 M247
It offers a platform to schedule & manages appointments for beauty services
2012San Francisco, California, United StatesUSD 168.82 M
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Related news about Ceremonia

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Complete news archive for Ceremonia

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Frequently Asked Questions about Ceremonia

Ceremonia was founded in 2020.

Ceremonia is headquartered in New York, United States. It is registered at New York, New York, United States.

Babba Rivera is the CEO of Ceremonia, as recorded in our data. They have also founded this company.

Ceremonia is a funded company, having raised a total of $16.5M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1M, raised on Oct 2020.

Ceremonia was established in 2020 in New York, United States, as an internet-first brand in the natural hair care sector. Hair scalp oils are provided for growth, nourishment, and recovery across all hair types. Products are formulated without toxins, silicon, parabens, sulfates, phthalates, or artificial colorants. Operations focus on direct online sales, with leadership from founder and CEO Babba Rivera.

Ceremonia's top competitors include Prose, Vegamour and Reviv3 Procare.

Ceremonia has 6 investors. Key investors include Sandbridge Capital, Silas Capital, Female Founders Fund, Beliade, and SoGal Ventures.

Ceremonia operates through Ceremonia.

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