
About Pattern Beauty
Pattern Beauty is a Healthcare company based in El Segundo (United States) founded in 2018 by Tracee Ellis Ross. It operates as a hair care products for curly hair are sold online. Its chief executive is Tracee Ellis Ross. Its website patternbeauty.com draws about 306 thousand monthly visits. Its focus areas include Retail, Beauty Tech, Ecommerce and Hair Care. Its legal entity is PATTERN BEAUTY LLC. Its competitors include Madison Reed, Glossier, Beautycounter, Julep and Revela and 4 more; 8 of its 9 listed competitors have raised funding.
Company details
Pattern Beauty was founded in 2018 and is headquartered in El Segundo, United States. As an internet-first brand in the beauty sector, operations focus on direct-to-consumer sales of hair care items tailored for curly hair types. The product range includes shampoos, conditioners, serums, oils, brushes, and related accessories. Leadership is provided by founder and CEO Tracee Ellis Ross, with distribution primarily through the companys domain.
- Headquarters El Segundo, United States
- Founders Tracee Ellis Ross
- SectorsHealthcare
- Website category Lifestyle · Beauty and Cosmetics
- Emailβ’β’β’β’β’β’β’β’
- Website patternbeauty.com
- Social X Facebook Instagram YouTube
- Legal Name Pattern Beauty Llc
Apps and channels of Pattern Beauty
its YouTube channel PATTERN has 15.5K subscribers and 30 videos.
Videos from Pattern Beauty
The most watched videos on Pattern Beauty's YouTube channel, PATTERN (15.5K subscribers). Click a video to play it here.
More on PATTERN.
People of Pattern Beauty
11 people are tracked at Pattern Beauty (6 in leadership, 5 in team).
| Name | Role | Group |
|---|---|---|
Tracee Ellis Ross | Founder & CEO | Leadership |
Tiffani D. Carter | Chief Marketing Officer | Leadership |
Christiane Pendarvis | Co-chief Executive Officer | Leadership |
Diana MacIel | Creative Director | Leadership |
Amy Elisa Jackson | Vice President Of Global Marketing, Pattern Beauty | Leadership |
Adriane J. | Visual Content Director, Pattern Beauty | Leadership |
Fran N. | Retail And Brand Marketing Coordinator | Team |
Brittany Donaldson | Influencer & Partnerships Marketing Manager | Team |
Devyn Freet | Social Media Manager | Team |
Aliyah Perry | Marketing Coordinator | Team |
Morgan Gossett | Senior Manager, Retail & Brand Marketing | Team |
Complete people profiles for Pattern Beauty
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- Team structure
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Competitors of Pattern Beauty
Pattern Beauty has 9 listed competitors in our database, 8 of them funded. They include Madison Reed, Glossier, Beautycounter, Julep and Revela, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| madison-reed.com | 2013 | San Francisco, United States | $248.9M | 247 | Hair coloring kits are provided via an internet-first brand. | |
| glossier.com | 2005 | New York, United States | $266.4M | 368 | Multicategory beauty products are offered via an internet-first brand. | |
| beautycounter.com | 2012 | Santa Monica, United States | $41.94M | 253 | Multi-category beauty products are offered online by Beautycounter. | |
| julep.com | 2007 | Seattle, United States | $65.75M | 4 | Julep is recognized as a fuss-free makeup brand. | |
| getrevela.com | 2021 | Woburn, United States | $6.5M | 14 | Hair care products are offered through an internet-first brand. | |
| vegamour.com | 2017 | Los Angeles, United States | $80M | – | Natural hair care products are offered via an internet-first brand. | |
| bravosierra.com | 2019 | New York, United States | $38.2M | 231 | Multi-category beauty products are offered by an internet-first brand. | |
| modere.com | 2013 | Springville, United States | – | 525 | Personal care, wellness, and home care products are sold online. | |
| juicebeauty.com | 2005 | San Rafael, United States | $27.11M | 66 | Clean skincare and makeup solutions are offered by Juice Beauty. |
Detailed competitors of Pattern Beauty
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Web traffic of Pattern Beauty
The website of Pattern Beauty (patternbeauty.com) receives about 306.2K visits a month and ranks #111,492 among all websites worldwide, #5,703 in Beauty and Cosmetics.
- Monthly visits306.2K
▼ 23.3% vs previous month
- Unique visitors205.2K
per month
- Global rank#111,492
among all websites
- Category rank#5,703
Lifestyle · Beauty and Cosmetics
- Bounce rate49%
- Pages per visit3.0
- Average visit1 min 21 sec
- DevicesDesktop 26% Β· Mobile 74%
Websites whose visitors overlap most with Pattern Beauty. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| camillerose.com | 100% | 205.6K | #162,652 | View details | |
shop.briogeohair.com | shop.briogeohair.com | 96% | – | #1,328,366 | β |
themaneattraction.com | themaneattraction.com | 95% | – | #362,773 | β |
donnasrecipe.com | donnasrecipe.com | 95% | – | #567,163 | β |
| ceremonia.com | 95% | 35.5K | #777,747 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Pattern Beauty
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Beauty & Skin Care Platforms
10 companies that operate in the same segment as Pattern Beauty (Beauty & Skin Care Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cosmetics, skincare, haircare, and wellness products are retailed online. | 2012 | Mumbai, Maharashtra, India | USD 88.91 M | USD 1.07 B | 3,735 | |
Beauty and cosmetic products are retailed through an online platform. | 2011 | Mumbai, Maharashtra, India | USD 559.92 M | USD 166.71 M | 973 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | – | 247 | |
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 | |
Online brand offering multi-category natural skin care and makeup products | 2016 | Gurugram, Haryana, India | USD 141.36 M | USD 182.2 M | 969 | |
Multi-category organic grooming products for men are offered online. | 2015 | Gurugram, Haryana, India | USD 10.98 M | USD 13.91 M | 264 |
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Related news about Pattern Beauty
Complete news archive for Pattern Beauty
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- Brand-specific news history
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Frequently Asked Questions about Pattern Beauty
Pattern Beauty was founded in 2018.
Pattern Beauty is headquartered in El Segundo, United States. It is registered at El Segundo, California, United States.
Tracee Ellis Ross is the current CEO of Pattern Beauty. They have also founded this company.
Pattern Beauty was founded in 2018 and is headquartered in El Segundo, United States. As an internet-first brand in the beauty sector, operations focus on direct-to-consumer sales of hair care items tailored for curly hair types. The product range includes shampoos, conditioners, serums, oils, brushes, and related accessories. Leadership is provided by founder and CEO Tracee Ellis Ross, with distribution primarily through the companys domain.
Pattern Beauty's top competitors include Madison Reed, Glossier and Beautycounter.
Pattern Beauty operates through Pattern Beauty Llc.
The website of Pattern Beauty receives about 306 thousand visits a month and ranks #111,492 among all websites worldwide.
