Julep

Seattle, United States Founded: 2007 • Age: 19 yrs Acquired By Glansaol
Julep is recognized as a fuss-free makeup brand.
Request Access

About Julep

Julep is a company based in Seattle (United States) founded in 2007 was acquired by Glansaol in December 2016. It operates as a Direct-to-Consumer (D2C). Julep has raised $65.75 million across 9 funding rounds from investors including Trinity Cap, Azure Capital Partners and Western Technology Investment. Julep offers products and services including Eyeshadow 101 Crème-to-Powder Stick, When Pencil Met Gel Eyeliner, and Skincare & Treatments. Julep operates in a competitive market with competitors including Glossier, Minimalist, Beautycounter, Modere and Bravo Sierra, among others.

  • Headquarter Seattle, United States
  • Sectors
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Julep Beauty, Inc.
Operational Areas
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $65.75 M (USD)

    in 9 rounds

  • Latest Funding Round
    $8 M (USD), Debt – Venture

    Jun 30, 2016

  • Investors
    Trinity Cap

    & 8 more

  • Employee Count
    Employee Count
  • Acquired by
    Glansaol

    (Dec 19, 2016)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Julep

Julep offers a comprehensive portfolio of products and services, including Eyeshadow 101 Crème-to-Powder Stick, When Pencil Met Gel Eyeliner, and Skincare & Treatments. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Eyeshadow sticks are offered for easy application daily.

Long-lasting eyeliner is provided for all-day wear use.

Skincare products are designed for daily beauty routines.

People of Julep
Headcount 200-500
Employee Profiles 8
Employee Profiles
People
Janet Blaisdell Lane
Brand Ambassador
People
Andrea Partlow
Merchandise Selling Specialist
People
Martina Barson
Merchandiser Marketing Specialist
People
Ashley Cristobal
Vernisseur

Unlock access to complete

Funding Insights of Julep

Julep has successfully raised a total of $65.75M across 9 strategic funding rounds. The most recent funding activity was a Debt – Venture round of $8 million completed in June 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 9
  • Last Round Debt – Venture — $8.0M
  • First Round

    (14 Mar 2007)

  • Investors Count 8
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2016 Amount Debt – Venture - Julep Valuation

investors

Nov, 2015 Amount Series C - Julep Valuation

investors

Apr, 2014 Amount Series C - Julep Valuation Azure Capital Partners , Madrona Venture Group
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Julep

Julep has secured backing from 9 investors, including venture fund investors. Prominent investors backing the company include Trinity Cap, Azure Capital Partners and Western Technology Investment. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Venture debt and equipment financing are provided to growth-stage companies.
Founded Year Domain Location
Early-stage investments are targeted by Azure Capital Partners.
Founded Year Domain Location
Venture capital investing in AI, biotech, and technology sectors, focusing on seed and early stages in Seattle and beyond.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Julep

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Julep

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Julep Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Julep

Julep operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Glossier, Minimalist, Beautycounter, Modere and Bravo Sierra, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multicategory beauty products are offered via an internet-first brand.
domain founded_year HQ Location
Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns
domain founded_year HQ Location
Multi-category beauty products are offered online by Beautycounter.
domain founded_year HQ Location
Personal care, wellness, and home care products are sold online.
domain founded_year HQ Location
Multi-category beauty products are offered by an internet-first brand.
domain founded_year HQ Location
Brand of body care products
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Julep

Frequently Asked Questions about Julep

When was Julep founded?

Julep was founded in 2007.

Where is Julep located?

Julep is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.

Is Julep a funded company?

Julep is a funded company, having raised a total of $65.75M across 9 funding rounds to date. The company's 1st funding round was a Series C of $30M, raised on Mar 14, 2007.

What does Julep do?

Julep is established as a makeup brand focused on simplicity for busy women. Products are designed to be easy-to-use, fitting seamlessly into daily routines. The company offers a range of cosmetics including eyeshadow, eyeliner, and skincare treatments. Curated kits and collections are provided to match various moods and lifestyles. Rooted in Korean beauty traditions, skin-friendly formulas are emphasized. Operations are centered in the consumer goods sector, specifically personal care and cosmetics.

Who are the top competitors of Julep?

Julep's top competitors include Glossier, Minimalist and Beautycounter.

What products or services does Julep offer?

Julep offers Eyeshadow 101 Crème-to-Powder Stick, When Pencil Met Gel Eyeliner, and Skincare & Treatments.

Who are Julep's investors?

Julep has 9 investors. Key investors include Trinity Cap, Azure Capital Partners, Western Technology Investment, Glansaol, and Madrona.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available