About Clique Brands
Clique Brands is a Retail company based in Los Angeles (United States) founded in 2006 by Hillary Kerr and Katherine Power. Internet first brand of casual and formal apparel wear for women. Clique Brands has raised $23.13 million across 5 funding rounds from investors including Amazon, WndrCo and Lerer Hippeau. The company has 121 employees. Clique Brands has completed 1 acquisition, including CollegeFashionista. Clique Brands offers products and services including Who What Wear Content Sites, Clothing and Accessories Line, Second Life Podcast, and Versed Skincare Line. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Multi Category. Its legal entity is CLIQUE BRANDS, INC. Its competitors include WhoWhatWear, TopFloor and Clickher; 2 of its 3 listed competitors have raised funding.
Company details
Clique Brands was founded in 2006 in Los Angeles, United States, within the fashion sector. Multi-category products, including apparel, shoes, and accessories, are provided to consumers. Ownership of brands such as Who What Wear, Versed, and Second Life is held by the company. Operations emphasize an internet-first approach targeting womens casual and formal wear across various categories.
- Headquarters Los Angeles, United States
- Employees 121
- Founders Hillary Kerr, Katherine Power
- SectorsRetail
- Website cliquebrands.com
- Social LinkedIn X
- Legal Name Clique Brands, Inc
- Total Equity Funding$23.13M (USD)
in 5 rounds
- Latest Funding Round$25K (USD), Series C
Sep 2019
- InvestorsAmazon
& 9 more
- Employee Count121
- Investments & Acquisitions
Products & Services of Clique Brands
Clique Brands offers a comprehensive portfolio of products and services, including Who What Wear Content Sites, Clothing and Accessories Line, Second Life Podcast, and Versed Skincare Line.
Websites offering fashion content and trends for consumers.
Affordable, size-inclusive clothing and accessories for everyday wear.
Career-focused podcast providing advice for professionals.
Clean skincare products priced under $20 for daily use.
Funding Insights of Clique Brands
Clique Brands has successfully raised a total of $23.13M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $25 thousand completed in September 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $23.13M
- Total Rounds 5
- Last Round Series C — $25,000
- Investors Count 10
All 5 funding rounds of Clique Brands with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
10 investors in total: 10 institutional.
Investors in Clique Brands
Clique Brands has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include Amazon, WndrCo and Lerer Hippeau.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multiple sectors are targeted for venture capital investments by Greycroft. | greycroft.com | New York, United States | ||
Investments are made in early-stage tech startups across multiple sectors. | headline.com | San Francisco, United States | ||
Venture capital investments are provided by BDMI to technology companies. | bdmifund.com | New York, United States | ||
Tech focused VC firm investing in early-stage startups in the US | advancitcapital.com | New York, United States | ||
| mesa.vc | ||||
Tech focused Early stage VC Firm investing in the US | doublempartners.com | Santa Monica, United States | ||
USA focused VC firm investing in seed and early stage startups | 2010 | lererhippeau.com | New York, United States | |
Multi-category products are offered through an online marketplace. | 1994 | amazon.com | Seattle, United States | |
Builder and investor in transformative growth companies | 2016 | wndrco.com | Los Angeles, United States | |
LionTree is recognized as an independent investment and merchant bank. | 2012 | liontree.com | New York, United States |
Investor details for Clique Brands
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People of Clique Brands
17 people are tracked at Clique Brands (10 in leadership, 7 in team); the tracked headcount is 121.
| Name | Role | Group |
|---|---|---|
Hillary Kerr | Co-Founder | Leadership |
Katherine Power | Co-Founder | Leadership |
Erin Jahns | Beauty Director, Who What Wear | Leadership |
Alyson Boragno | Copy Chief | Leadership |
Kat Collings | Editor in Chief, Who What Wear | Leadership |
Rachel Zeilic | VP Influencer Marketing | Leadership |
Lauren Eggertsen | Editorial Director, Who What Wear | Leadership |
Natalia Sztyk | Art Director | Leadership |
Mimi Postigo | Social Media Director | Leadership |
McKenzie Sixt | Senior Director, Influencer Marketing | Leadership |
Eliza Huber | Senior Fashion Editor | Team |
Rebecca Rhys-Evans | Senior Fashion & Beauty Editor, Branded Content | Team |
Alyssa Brascia | Associate Beauty Editor | Team |
Atiba Archibald | Influencer Marketing Manager | Team |
Judith Jones | Senior Fashion Market Editor | Team |
Aniyah Morinia | Associate Branded Content Editor | Team |
Angelica Zdzienicki | Associate Social Media Strategist | Team |
Complete people profiles for Clique Brands
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Investments & Acquisitions by Clique Brands
Clique Brands has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include CollegeFashionista.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
College fashion trends and style tips are shared for students. | collegefashionista.com | New York, United States | 2009 | Oct 2016 | •••• |
Complete acquisition details for Clique Brands
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Timeline of Clique Brands
4 dated milestones of Clique Brands across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Clique Brands is founded.
- Funding First funding round.
- Acquisition Acquires CollegeFashionista.
- Funding Latest funding round, Series C, of $25K.
Competitors of Clique Brands
Clique Brands has 3 listed competitors in our database, 2 of them funded. They include WhoWhatWear, TopFloor and Clickher.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| whowhatwear.com | 2006 | Los Angeles, United States | $9.7M | 244 | Premium, shoppable fashion and style content is delivered online. | |
| topfloor.com | 2012 | Santa Monica, United States | $6M | Multi-category fashion products are discovered via online content platform. | ||
| clickher.app | 2019 | Louisville, United States | Operates an app-based platform providing personalized fashion recommendations. |
Detailed competitors of Clique Brands
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Web traffic of Clique Brands
The website of Clique Brands (cliquebrands.com) receives about 1.5K visits a month.
- Monthly visits1.5K
▼ 33.8% vs previous month
Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as Clique Brands (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
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Related news about Clique Brands
Complete news archive for Clique Brands
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Frequently Asked Questions about Clique Brands
Clique Brands was founded in 2006 and raised its 1st funding round 6 years after it was founded.
Clique Brands is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Clique Brands is a funded company, having raised a total of $23.13M across 5 funding rounds to date.
Clique Brands has 121 employees.
Clique Brands was founded in 2006 in Los Angeles, United States, within the fashion sector. Multi-category products, including apparel, shoes, and accessories, are provided to consumers. Ownership of brands such as Who What Wear, Versed, and Second Life is held by the company. Operations emphasize an internet-first approach targeting womens casual and formal wear across various categories.
Clique Brands's top competitors include WhoWhatWear, TopFloor and Clickher.
Clique Brands offers Who What Wear Content Sites, Clothing and Accessories Line, Second Life Podcast, and Versed Skincare Line.
Clique Brands has made 1 acquisition, including CollegeFashionista.
Clique Brands has 10 investors. Key investors include Amazon, WndrCo, Lerer Hippeau, Greycroft, and Headline.
Clique Brands operates through Clique Brands, Inc.