About Cognitive Match
Cognitive Match is a Media & Entertainment company based in New York (United States) founded in 2009, and was acquired by Magnetic in May 2014. Connected decisions that make ads and web sites relevant. Cognitive Match has raised $10.2 million across 3 funding rounds from investors including Dawn Capital, Magnetic and Meridian Venture Partners. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech, Creatives and Cross-Device. Its legal entity is Cognitive Match Delaware, Inc. Its competitors include Adobe, CreativeX and Apester; 2 of its 3 listed competitors have raised funding.
Company details
Cognitive Match was founded in 2009 and is headquartered in New York, United States. Operations focus on artificial intelligence applications within the advertising and digital content sectors. Systems are developed using advances in learning mathematics, psychology, and semantic technologies to connect users with products, offers, editorial content, or creative elements. Matching occurs in real time to support client objectives in response rates and revenue generation.
- Headquarters New York, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website cognitivematch.com
- Social LinkedIn X Facebook
- Acquired by Magnetic (May 2014)
- Legal Name Cognitive Match Delaware, Inc.
- Total Equity Funding$10.2M (USD)
in 3 rounds
- Latest Funding Round$6M (USD), Series C
May 2011
- InvestorsDawn Capital
& 2 more
- Acquired byMagnetic
(May 2014)
Funding Insights of Cognitive Match
Cognitive Match has successfully raised a total of $10.2M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $6 million completed in May 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $10.2M
- Total Rounds 3
- Last Round Series C — $6M
- First Round $1.7M
(Jul 2009)
- Investors Count 2
All 3 funding rounds of Cognitive Match with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2011 | $6M | Series C | – | – | |
| Feb 2010 | $2.5M | Series B | – | – | |
| Jul 2009 | $1.7M | Series A | – | – |
3 investors in total: 3 institutional.
Investors in Cognitive Match
Cognitive Match has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Dawn Capital, Magnetic and Meridian Venture Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Meridian Venture Partners is engaged in providing financial wellness memberships. | meridianventurepartners.com | United States | ||
Dawn Capital is focused on investing in European software startups. | 2007 | dawncapital.com | London, United Kingdom | |
Search retargeting platform using data queries for audience targeting. | 2008 | magnetic.com | New York, United States |
Investor details for Cognitive Match
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Timeline of Cognitive Match
4 dated milestones of Cognitive Match across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Cognitive Match is founded.
- Funding First funding round of $1.7M.
- Funding Latest funding round, Series C, of $6.0M.
- Exit Acquired by Magnetic.
Competitors of Cognitive Match
Cognitive Match has 3 listed competitors in our database, 2 of them funded. They include Adobe, CreativeX and Apester.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| adobe.com | 1982 | San Jose, United States | 30,709 | AI-powered platform manages marketing creatives and customer journeys. | ||
| creativex.com | 2015 | New York, United States | $28.3M | 36 | Ad creative analytics are delivered via an automated measurement platform. | |
| apester.com | 2011 | New York, United States | $18M | A content engagement platform is provided for interactive media creation. |
Detailed competitors of Cognitive Match
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Cognitive Match (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Cognitive Match
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Frequently Asked Questions about Cognitive Match
Cognitive Match was founded in 2009.
Cognitive Match is headquartered in New York, United States. It is registered at New York, New York, United States.
Cognitive Match is a funded company, having raised a total of $10.2M across 3 funding rounds to date. The company's 1st funding round was a Series A of $1.7M, raised on Jul 2009.
Cognitive Match was founded in 2009 and is headquartered in New York, United States. Operations focus on artificial intelligence applications within the advertising and digital content sectors. Systems are developed using advances in learning mathematics, psychology, and semantic technologies to connect users with products, offers, editorial content, or creative elements. Matching occurs in real time to support client objectives in response rates and revenue generation.
Cognitive Match has 3 investors. Key investors include Dawn Capital, Magnetic, and Meridian Venture Partners.
Cognitive Match operates through Cognitive Match Delaware, Inc..
Yes. Cognitive Match was acquired by Magnetic in May 2014.